Placer.ai’s Post

Happy National Coffee Day! ☕ In honor of this special day we've brewed up some top stats about your favorite coffee spots! 👇 1️⃣ Who's sipping what at their favorite coffee shops? ☕ Starbucks is a favorite for 'Ultra Wealthy Families,' accounting for 10.1% of their captured market so far this year. Meanwhile, 13.3% of those visiting Dutch Bros Coffee are coming from areas of 'Young Urban Singles'. 2️⃣ When are people enjoying their coffee? 🕑 Dunkin' drinkers drink their coffee until the late hours of the morning, with 42.8% of visits occurring between 7 a.m.-11 a.m. In contrast, BIGGBY COFFEE attracts a greater share of visitors during the midday hours, with 31.7% of visits taking place between 11 a.m. and 3 p.m. 3️⃣ What are commuters grabbing on their way to work? 🚗 Dunkin' takes the lead as the top coffee spot for those heading to work, capturing 26.7% of visits. Following closely are: Biggby’s at 23.7%, Starbucks at 20.5%, and Dutch Bros at 17.3%.

Samuel Roche

Marketing Insight Analyst at Placer.ai

2mo

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