Powersports Business’ Post

Knowing which event to focus on in GA4 is only half the battle. The real gold mine? Figuring out which advertising sources are driving those all-important conversion events. Here’s what I mean: We've got Google Ads raking in hundreds of "Finance Start" events. Tons of folks are clicking that "Apply for Financing" button directly from those search ads! But here's the catch - just because they're clicking doesn't mean they're actually completing the form and becoming a real, bonafide lead. We've all seen those anaemic conversion rates that'll have you questioning everything. If your Google Ads drives 100 finance form clicks but only 30 actual submissions, you know you've got a leaky funnel that needs patching up. Stop shooting blindly and hoping something sticks. #Googleads #Googleadsforcardealerships #Googleadstips https://loom.ly/gT7Z_M4

How we reduced NCPA for JLR London by 64% 🙌 #digitalmarketing #marketingtips #ecommercemarketing #marketingstrategy #ecommercetips #businessgrowth #metaads #marketingagency

Car dealership folks… This is the GA4 report where the magic happens👇 …the Conversions report ("Key Events") It funnels all your website marketing efforts straight down to the money markers. Here, You're not messing around with frivolous Top Viewports or Device Categories. Nope. This report cuts right to the actionable stuff that puts butts in seats and signatures on contracts. ...and understanding it is what separates the cookie-cutter marketers from the real deal sales drivers. So, pay attention and start digging into those key events (formerly conversions). #Cardealerships #GA4 #Conversionreports #Googleadsforcardealerships

“Who is the greatest Formula 1 driver?” It’s an age-old question that will spark arguments at the dinner table. Some argue the greats of the past are unmatched, driving without power steering or DRS. Others point to today’s faster cars, longer seasons, and tougher competition. Opinions aside, the data tells a story. While there’s no single metric to crown the greatest, the numbers paint a clear picture: Hamilton leads in wins, podiums, and points. Sometimes, greatness lies in consistency, longevity and resilience. As this season draws to a close, let’s see how Hamilton performs in his next chapter with Ferrari. Interact with this visualisation on Tableau Public: 🔗 https://lnkd.in/eDMDjeE9

It was revealed that Ford's F-Series trucks have been top sellers for over four decades, holding a 17% revenue share. Sedans are the most popular car body type, with around 46% market share, followed by SUVs at 33%. Neutral colors are most preferred among customers. Florida leads in car sales with a 15% market share, trailed by California (13%) and Pennsylvania (11%). Rolls-Royce has the highest individual car selling price, while Dot, Dodge Truck, and Daewoo have the lowest. Automatic cars dominate the market with an 85% share. https://lnkd.in/gWb_63-m

Whenever dealers ask me about why our audience matters, I tell them it's because Edmunds shoppers are ready to buy. In a recent survey, nearly 30% of respondents said that car shopping sites like Edmunds had the biggest impact on their purchase decision. This beat out other options like social media, YouTube, and car enthusiast websites. When you sign up for Premier, we connect the exclusive in-market Edmunds audience directly to your dealership. We leverage Google Analytics to show you the results and can even measure all your traffic sources' behavior on your website. It's all about getting in touch with an in-market audience — and knowing that your spend is helping you do it. Drop me a message today or click here to learn more about Premier! https://edmu.in/46yplYY #EdmundsPremier

Unbox the latest 8x8 platform updates. ✨ Let's see what's new in Fall 2024 to create even stronger customer connections and scalable growth. 🍂 🍁 https://bit.ly/3AaUplO #communications #CX #CCaaS #UCaaS #CPaaS

🎰🌵⭐️Digital Dealer is next week, are you ready for a📊4️⃣Google Analytics 4 (GA4) Deep Dive? The final countdown is on 🕒 Digital Dealer Conference & Expo 2024 kicks off next Tuesday in Las Vegas, and I can't wait to see everyone, friends new and old! 🗓️ My DD double-session, "Unlocking the Secrets of GA4 Conversion Tracking," is on Wednesday at 2:20 PM. It's a 2-hour workshop that you won't want to miss. ⭐️Important: Bring Your💻Laptops and📊4️⃣GA4 Logins This isn't just a "sit back and listen" kind of session. We're going to roll up our sleeves and dig into GA4 together. Having your laptop and GA4 login handy means you can follow along in real-time, and start implementing what you learn right there in the session. What we'll cover: 1.    Configuring GA4 to optimize reporting using the Automotive Standards Council (ASC) specifications 2.    Setting up event and conversion tracking that actually makes sense 3.    Using GA4 reports to identify shopping engagement and conversion activities Whether GA4 scares you to death, or you're looking to level up your skills, this workshop is designed to send you home with real, actionable strategies. See you in Las Vegas! #DDCE24 #DDCE2024 #automotive

Purchase journey on GA4

Powerful Software Infrastructure for Horse Racing Betting As a software firm, we offer a robust infrastructure designed specifically for horse racing betting platforms, tailored to meet the needs of modern betting sites with advanced technology and AI-powered analytics. Our infrastructure is built to enhance user experience, streamline operations, and maximize security: Comprehensive Race Management: Our flexible management tools cover every aspect of race operations, including race schedules, participant details, and track conditions. This enables betting platforms to efficiently manage the entire race process. Real-Time Odds Updates: With advanced algorithms, our infrastructure delivers real-time odds adjustments, ensuring users always have access to the most current information to make informed betting decisions. AI-Powered Statistics and Analytics: We provide betting sites with AI-enhanced data analytics and predictive tools. These features offer insights into past race results, risk analyses, and performance predictions, helping users make smarter, data-driven bets. Secure and User-Friendly Betting Platforms: Our infrastructure meets high-security standards and offers intuitive interfaces, creating a safe and seamless environment for betting activities. With this innovative infrastructure, we empower our clients to provide a differentiated, reliable, and competitive betting experience. #HorseRacingTech #BettingSolutions #AIPoweredBetting #RaceManagement #4Nala