Professional Builder’s Post

Thinking of entering our 2025 Awards? Watch our Best Practice Showcase endnote for tips on entering and how to gain recognition for you and your teams. Watch on-demand: https://lnkd.in/eRXRBEnJ

When one of our clients asked us to write multiple award entries, we interviewed their experts and teased out the details that would build strong entries. Fast forward to award season and over half of their entries were shortlisted as finalists and 63% went on to win in their categories: https://buff.ly/3F5sWAH #ContentMarketing #B2BMarketing #CaseStudy

From industry-specific accolades to national headline-grabbers, the allure of awards recognition is undeniable. But amidst this celebratory frenzy, a critical question emerges: are we, as businesses, succumbing to an oversaturation of Business Awards? Have these once-coveted symbols of achievement become diluted by sheer quantity? The answer, like most things in business, isn't a simple yes or no. Recognition remains valuable. A well-deserved award can elevate your brand profile, attract talent, and bolster customer confidence. However, a scattergun approach – entering every award under the sun – can backfire. Not only does it spread resources thin, but it risks devaluing the very recognition you seek. Here's why a strategic approach to awards is crucial for Australian businesses.➡️ https://lnkd.in/gbdWH9kD

AND ANOTHER AWARD GOES TO… Opening up my LinkedIn feed this morning and I was greeted with more of what seems like endless self-acclaim for winning some industry award of which there are now apparently thousands. Okay – I get it. LinkedIn is now a platform for narcissism, self-aggrandizement, back slapping and just general “Look at me how great I and my team are” posts. But the whole award thing has gotten out of hand. Because business has fallen into the trap of feeling compelled to compete and give folks the chance for industry awards, the whole industry awards business has become expert at tapping this vein – creating award after award, and an endless tier of prizes within each award category to feed a greedy industry that serves no true benefit. Ahh, but “awards make us feel good” you’d argue. They say who we are in the vast competitive pecking order. Well, I’d argue – “Uh don’t we all work for the collective goal of driving business – ours or the clients?” “Isn’t the actual reward just seeking SATISFACTION – creatively, emotionally and intellectually – ACHIEVED WITH A JOB DONE TO THE BEST OF OUR ABILITIES?” “And then when done often enough – and measurably enough – that we see the financial rewards through promotions, raises, bonuses (clients renewing contracts?) et al?” There’s a term called “scarcity value” that applies here. Think of awards like pies. The first one you dig into is great. But the more and more you have of them, the less and less you derive joy from each, therefore diminishing the value (but likely increasing your stomach ache!). Personally, I’d rather receive or dole out the occasional and sincerely offered “Great job [NAME HERE]” than almost anything else. But then I grew up with one boss especially stingy with compliments – but each rare pronouncement making me feel like I could walk on water. So how about it people? Less sharing of awards on this platform (if you want to keep paying for the privilege of displaying more shiny statues go ahead), more meaningfully recognizing rare and true achievement. Oh, and if you enjoyed this post, please no awards or bouquets – a simple “like” is all the affirmation I need. #TOOMANYAWARDS #SUCCESSISITSOWNREWARD

Should I enter the same award each year? Have you ever seen on a company’s website or in their sales materials that they won awards several years ago, but haven’t won an award since? It doesn’t leave the best impression and begs the question – has something happened since that time that has made the company less successful? While you may not need to enter the exact same awards every year (that will depend on the award and the likelihood of a repeat win), achieving some awards recognition each year is a great strategy to showcase consistent excellence over time. Learn more ➡️ greendoorco.com.au #awards #businessawards #success #consistency

We are so humbled to be nominated by PRO for the Industry Impact Award. What is Industry Impact? According to PRO it is a company at any stage of their business that is committed to growing, developing, and educating within the industry. It is an honor to be recognized for this. Stay tuned on February 6th they will announce the winners! #IndustryImpactAward #PROawards #companyachievement #industryrecognition #businessgrowth #industrydevelopment #businesseducation #hcremodel #designbuildremodel #remodel #omahacontractor

🏆 The Transformative Power of Winning a Prestigious Award 🏆 Winning a prestigious award does more than just add a trophy to your shelf—it significantly enhances your brand’s value and perception in the marketplace. At International Awards & Accreditations we’ve witnessed firsthand how such accolades can transform businesses. Here’s why an award is a key asset for your brand: 🌟 Elevating Brand Perception 🌟 Awards are a testament to a company’s commitment to excellence and innovation. When you win, it signals to clients, competitors, and the industry at large that your brand stands out from the crowd. This recognition not only boosts your brand’s image but also enhances its credibility and authority in your sector. 🚀 Unlocking New Opportunities 🚀 The visibility that comes with winning a prestigious award opens doors to new business opportunities. Whether it’s attracting new clients, forming strategic partnerships, or expanding into new markets, an award can be the catalyst for growth and expansion. 💬 Enhancing Customer Trust 💬 Customers are more likely to trust and invest in a service or product that has been recognized with an award. This badge of honor reassures them of the quality and reliability of your offerings, increasing customer loyalty and attracting new business. 🔄 Catalyst for Continuous Improvement 🔄 The process of competing for an award encourages internal review and refinement of processes and services. Winning not only validates your efforts but also motivates the team to continue pushing the boundaries of excellence. 🔗 Let’s Talk Results 🔗 At International Awards & Accreditations we help navigate the complexities of award entries, ensuring that your unique strengths are highlighted and celebrated. Winning isn’t just about the accolade; it’s about what it brings to your brand long-term. Join the ranks of esteemed winners and see how it reshapes your business. Contact us today to get started. #BrandValue #BusinessExcellence #AwardWinning #CorporateGrowth #IndustryLeadership

Is my business ready to enter an award? If your business is kicking goals, experiencing growth, creating happy customers, engaging your people, giving back to the community or demonstrating innovation you may well be ready to win an award! In our experience, most businesses tend to underestimate how impressive their achievements are, rather than the other way around. Part of our value-add is to recommend which awards would be suitable to enter now and which might be better to enter down the track. We even advise you on potential areas to work on to improve your suitability for an award. We’ll never suggest you enter an award we don’t think you have a chance of winning. ➡️ https://lnkd.in/g-NTDygi

Looking for some insider advice on entering the Elite Business Awards? Look no further! 🫡 Head to elitebusinessawards.co.uk for expert tips, tricks, and the entry form. Don’t miss this chance to elevate you, your business or someone you think deserves this level of recognition! 🚀 ⏰ENTRIES CLOSE TONIGHT - ENTER NOW⏰

Award Tip: Plan now for 2025! It's never too early to start planning your award submissions! 📅 Rushing through entries at the last minute can greatly reduce your chance of success, so start your awards search now on GlobalHonors.biz and give yourself plenty of lead time to gather materials! 👏 #awardwinning #winawards #awards #businessawards #2025 #businesstips #businesstipsforsuccess #successmindset #marketingtoolsthatwork #globalhonors #awardentry