Publicis Le Pont’s Post

🎈 Super excited to announce that Artefact UK have been shortlisted for the 'Best Inclusion and Diversity Initiative' at the UK Agency Awards. We have a great team of people that contribute towards DEI efforts at Artefact but I want to do a special shout out to Jasmine Rothon without whom this award entry wouldn't have been submitted and our DEI initiative wouldn't be such a success - you are wonderful ❤️ 🎖 This recognition feels particularly pertinent in a climate where DEI initiatives are coming under the spotlight. 💡 An article written by Hailey Mensik and published by WorkLife News illustrates how the state of DEI programs has changed since 2023 | ⚡ Almost 40% executives agree that backlash against diversity, equity and inclusion programs has increased since the Supreme Court ruled that face-based admissions programs are illegal ⚡ Headcount in DEI roles is down 10% from its peak in early 2023 ⚡ More than a third of business executives said their organisations are facing uncertainty regarding how to move ahead with their DEI programming in a legally compliant way in the wake of increased challenges to corporate DEI programs ⚡ More than two dozen public companies mentioned DEI as a risk factor in their earnings reports in the first quarter this year ⚡ One in three executives said their organisations do not have clear plans and goals in place relating to DEI ⚡ Yet nearly 60% executives say their organisations have increased their DEI commitment and level of activity to some degree since 2022 ⚡ Only 6% executives said their organisations had decreased their DEI commitment and level of activity in 2023 #dei #diversityandinclusion #equitydiversityinclusion

✨What does it take to build authentic, long-lasting connections with multicultural consumers? ✨ 📅 Save the Date: Thursday, October 24, Noon CT Join our Emerge Smarter webinar, “Commitment Over Campaigns: How to Build Real Relationships with Multicultural Consumers,” led by Jorge Martínez-Bonilla of C+R's CultureBeat Team. Alongside Edwige Winans and Venice Haynes, PhD, MSPH, we'll explore how brands can move beyond one-off efforts to engage multicultural audiences authentically. Key insights: • Current pressures influencing and impacting how multicultural audiences and consumers view brands and organizations • The potential implication to organizations when brands don't have a deep understanding of multicultural audiences • What brands and companies can do to show their commitment to multicultural audiences. 👉 Register today and discover strategies to build deeper connections. https://bit.ly/4dDjIu8 p.s. Can't make it live? Sign up to get the on-demand recording! #MulticulturalMarketing #BrandStrategy #ConsumerInsights #Webinar #MRX #MulticulturalResearch #inclusion #RacialEquality #CorporateCulture #diversity

Embracing Differences: A Journey with #VivaLaDifference !Viva La Difference Introduction In a world that is increasingly interconnected, celebrating diversity has become more important than ever. The link below takes us to a powerful campaign by Publicis Groupe, titled #VivaLaDifference. Let’s delve into what this movement is all about and why it matters. What is #VivaLaDifference? #VivaLaDifference is not just a hashtag; it’s a call to action. It encourages us to embrace our differences, whether they be cultural, racial, gender-related, or even ideological. The campaign aims to foster understanding, empathy, and unity by highlighting the unique qualities that make each of us who we are. Why Does It Matter? Strength in Diversity: When we come together, bringing our diverse perspectives, experiences, and talents, we create a stronger, more resilient community. Our differences are not obstacles; they are our greatest assets. Breaking Stereotypes: #VivaLaDifference challenges stereotypes and biases. It reminds us that there is no one-size-fits-all definition of success, beauty, or happiness. Our individuality should be celebrated, not suppressed. Building Bridges: By celebrating differences, we build bridges across cultures, generations, and backgrounds. We learn from each other, grow together, and create a more inclusive world. How Can You Get Involved? Share Your Story: Use the hashtag #VivaLaDifference to share your personal experiences of embracing diversity. Whether it’s a heartwarming moment or a lesson learned, your story matters. Listen and Learn: Engage in conversations with people from different walks of life. Listen actively, ask questions, and seek to understand their perspectives. We all have something to teach and something to learn. Challenge Bias: Whenever you encounter bias or prejudice, speak up. Be an ally for those who face discrimination. Let’s create a ripple effect of positive change. Conclusion As we navigate a complex world, let’s remember that our differences are not barriers—they are opportunities for growth, connection, and transformation. Let’s raise our voices, celebrate diversity, and say it loud: #VivaLaDifference!

🌍✨ Celebrating Diversity Through Connection 🎉🤝 As we wrap up our annual Celebration of Culture month here at AbbVie, I’m reminded of the power of inclusion and collaboration in our workplaces. This Halloween, while many are gearing up, I chose to embrace my own cultural roots by dressing in a traditional thobe. Why? Because it’s important to foster understanding and build relationships that transcend cultural differences. My goal isn’t just to fit in, but to celebrate the diversity that enriches our workforce and enhances our ability to serve patients effectively. 🔗 Here are a few ways that the Middle East and North African (MENA) resource committee has been bridging cultural gaps and deepening our relationships, even when not participating in conventional celebrations: 1. **Being Authentic** 2. **Listening and Learning** 3. **Celebrating Diversity** 4. **Building Trust** 5. **Leading by Example** Together, we can create a workplace where everyone feels valued and empowered, proving that it’s not just our skills, but our diverse perspectives that drive innovation in the pharmaceutical industry. Let’s continue to innovate and collaborate, celebrating every culture, every day! #DiversityAndInclusion #CulturalCelebration #PharmaceuticalIndustry #BuildingRelationships #InclusivityMatters #abbvie #AbbVielife

This morning, as I was taking my youngest to school, she asked me a question she’d never asked before: “What are you up to today, mummy?” It made me reflect on the incredible variety and impact of my role. Here’s a glimpse of my day at Coca-Cola Europacific Partners: 💡 Collaborating with our People & Culture team to learn from the next generation of our workforce. #NextGen 💡 Discussing discrimination categorization across diversity demographics with our Human Rights and Ethics & Compliance teams. #Diversity 💡 Welcoming a new colleague and helping them embed their inclusion action plan. #Inclusion 💡 Reviewing our revamped website to ensure it reflects the diversity of our people and showcases CCEP as the great place to work that I believe it is. #WorkplaceCulture 💡 Preparing for a presentation on embedding social mobility in our DEI approach for an external group next week. #SocialMobility 💡 Finalising our "Breaking Barriers" accessibility game that we are rolling out in two weeks to our front-line teams. #Accessibility And that’s just one day! I feel incredibly fortunate to have such a varied and impactful role, working with amazing teams across the organization. 🌟

L'Oréal is committed to supporting the communities in which we operate, especially when it comes to empowering the next generation.     We're proud to show our support to Hammersmith & Fulham Council on their Pathway Bonds programme, which aims to connect local businesses with talented young people. This initiative aligns perfectly with our L'Oréal For Youth programme, which created over 25,000 opportunities for young people under 30 in 2023. Together, we're aiming to bridge the gap between education and employment, equipping young people with the skills and networks to thrive in today's job market.     Congratulations to Hammersmith & Fulham Council and Stephen Cowan 🇬🇧🇺🇦 on the launch of Upstream Pathway Bonds.    #Loreal #DEI #Youth #LorealForYouth #CreateTheBeautyThatMovesTheWorld    Emily Chiverton Alberta Mason 🟡🔴🟢🔵 Jessica Rouleau Madeleine Haden John Paul Cardew 

Success through diversity! Embracing multicultural marketing isn't just a strategy; it's our ethos. By celebrating the richness of every culture, we've not only expanded our reach but also fostered meaningful connections with our diverse audience. Here's to the power of inclusion and the limitless possibilities it brings! - - #SuccessThroughDiversity #MulticulturalMarketing #EmbracingEthos #CulturalCelebration #DiverseAudience #InclusionIsKey #RichnessInCulture #ExpandYourReach #MeaningfulConnections #LimitlessPossibilities #CelebrateDiversity #GlobalAudience #UnityInDiversity #CulturalRichness #EmbraceDifferences #ConnectThroughCulture #InclusiveMarketing #DiversityIsStrength #CulturalAppreciation #EmbraceInclusion #DiversityWins #InclusionMatters #TargetTriumphs #CelebrateDifferences #UnityInVariety #digitalmedia #digitaladvertising #adcampaigns #digitalcampaigns #billiontags

🙌 Looking for a brilliant example of authentic brand purpose? Virgin Atlantic's new BSL ad campaign is all about acting with empathy and aligning with the brand’s core values. Initiatives like this are bound to resonate deeply with consumers who are increasingly seeking out brands that stand for something more than just profit. Talk about taking inclusivity to new heights! ✈️ #BrandPurpose #CustomerExperience #Marketing #Inclusion

At Pernod Ricard Türkiye, we believe that each individual creates a powerful mosaic with their unique colors. On June 10th, we gathered with our employees to discuss what "One Person, Many Colors" means to them.🌟 Discover the significance of diversity and equality in this inspiring video. Together, let's step towards a more inclusive future.🤩 #OnePersonManyColors #DiversityAndInclusion #CelebrateDiversity #PernodRicardTürkiye

Multicultural Branding in the Wake of Anti-DEI Legislation ✊🏾 🚫 With recent legislative attacks on DEI initiatives at public institutions, the ripple effects across industries are profound and far-reaching. 📚 Impact of Legislation: The rollback of DEI programs threatens to constrict the pipeline of diverse talent crucial for innovative branding strategies. This could lead to a significant knowledge gap in effectively reaching multicultural markets. 🔗 Proactive Steps: In this challenging environment, proactive measures are essential. Investing in internal diversity training, collaborating with diverse-owned firms, and enhancing recruitment from a broader talent pool are steps forward. 👨🏿 With the U.S. to become predominantly minority by 2045, understanding and integrating multicultural marketing is no longer optional but essential. Today’s consumers demand truth and transparency. 🤝 Engaging authentically with diverse audiences requires a deep dive into the cultural nuances, preferences, and unique needs of various demographic segments. Businesses that showcase real diversity within their campaigns connect more effectively with their audience, enhancing brand trust and loyalty 🖤 🚀 Ask me how our team at Chroma Creators is helping brands make genuine connections with multigenerational Black audiences despite these relentless attacks on DEI 📧 holla@chromacreators.agency #DiversityAndInclusion #MulticulturalMarketing #BrandLeadership #Innovation