Q-Branch’s Post

At Q-Branch, we often get asked the same repeating question by international founders entering into the US market..."Who should I meet?" 🌎There is a simple answer to this question: ASK YOUR NETWORK FIRST.🌏 Time and time again we see opportunities that could have been unlocked by simply reaching out to someone already in their circle. Let’s break it down with an example: Imagine you’re a founder from #Japan looking to connect with a U.S. corporate for market expansion. That same corporate is already a happy customer of yours back in Japan. When asked if they’re satisfied with your service, you respond, “Yes, very much so.” So, Q-Branch asks, why wasn’t your very first call to your point person at that organization, asking for an introduction to their U.S. counterpart??? Why wait for someone else to make the connection for you? This brings us to our point: Whether it’s a long-standing enterprise relationship in your current country, a family member living in the U.S., or even an old college buddy, tapping into your existing, well-established network should always be your first step to entering a new market. Here’s how simple it can be: "Hey Uncle Joe, I’m moving my business to the U.S. through an accelerator program. Anyone I should meet while I’m in Austin?" "Hey alumni network, I’m coming back to the States to expand my business. Who should I talk to?" Your network wants to help you succeed-you just have to ask. The ripple effect of leveraging those relationships can lead to introductions, advice, and opportunities that no accelerator, mentor, or consultant can replicate. So, before you reach out to someone like us, or a market entry consultant, take a moment to think: Who do you already know that could be a resource? ↪ How can you leverage their connections to open doors? The power of your existing network might surprise you. And if you’ve truly “exasperated” all your options, then we’ll be here to help you navigate the next steps. Give Q-Branch a follow to learn more.🤠

Brian Cook

Teammate | Planner | Strategist | Mentor

3mo

It all comes down to relationships 😎

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