Queensland Country Tourism’s Post

The ICCA Destination Marketing Sector is thrilled to share with all #ICCAMembers a new report created from the ICCA Destination Marketing session at IMEX Frankfurt. 📊 The report includes: 🟢 A summary of survey results from ICCA Destination Sector members on their experiences, thoughts, and ideas around conference impact and legacy. 🟢 Feedback from the interactive table talks at IMEX Frankfurt, highlighting opportunities, challenges, and positive actions for destinations focused on impact and legacy. We hope you find the information useful and insightful! Download the report 👉https://ow.ly/jA6m50RXPmU Aileen Crawford Melissa Riley #ICCAWorld #ICCADestinationMarketing #ConferenceImpact #Legacy #ICCAInsights

Explore our latest #industry #insights where we share the best #businesstravel hacks, #advice and #tips from our #travelexperts. Discover how #CorporateTraveller has helped road warriors far and wide and enhanced #corporatetravel programmes across #SouthAfrica. #TMC #businesstravel #dutyofcare #sustainability

🎉 GSTC MICE Criteria Early Adopter Program registration deadline extended! Now you have until May 12th to be part of this unique opportunity. Don't miss out! The Global Sustainable Tourism Council (GSTC) recently introduced the new GSTC MICE Criteria, which are divided into three main areas: Venues, Event Organizers, and Events & Exhibitions. Alongside this launch, applications are now being accepted for the Early Adopter Program. This initiative is specifically crafted to aid in the practical implementation of the GSTC MICE Criteria. Spanning two years, this program offers a valuable chance for stakeholders within the industry to actively participate and be among the first to put the criteria into action. During this period, participants will have the opportunity to cultivate a collaborative atmosphere where they can exchange insights, address challenges, and share best practices. Through this collective effort, organizations can deepen their understanding, tackle common obstacles, and continually enhance practices within the MICE (Meetings, Incentives, Conferences/Conventions, and Events/Exhibitions) sector. The overarching goal of the program is to establish a strong foundation of knowledge and expertise, thereby contributing to the sustainable and responsible advancement of the industry. The program aims to build a solid foundation of knowledge and expertise that will contribute to the sustainable and responsible growth of the industry. Read more about the Early Adopter Program for the GSTC MICE Criteria and how to apply here: https://lnkd.in/dfSdN-fk #GSTC #GSTCNews #GSTCMICECriteria #EarlyAdopterProgram #MICE #Venues #Events #Exhibitions

Thailand Focuses on Accessibility and Incentive Experiences at IBTM 2024 The Thailand Convention and Exhibition Bureau (TCEB), along with 25 exhibitors from Bangkok and Phuket, participated in IBTM 2024 in Barcelona from November 19 to 21. Promoting Thailand as a premier destination, TCEB showcased a variety of innovative developments, including improved accessibility, new event venues, sustainable practices, low-carbon MICE travel options, and engaging incentive experiences. These initiatives aim to transform events in Thailand into exceptional and eco-conscious experiences. https://lnkd.in/gW6trEAA #Thailand #Focuses #Accessibility #Incentive #Experiences #IBTM2024 #TCEB #Exhibitors #Bangkok #phuket #Barcelona #MICE #Travel #traveling #traveladvisor #travelindustry #travelagent TraveLICE TraveLICE Customercare

Here's a fact for your #MICE event plan: Malta is among Europe's warmest winter ☀️ destinations. Enough said? Let's talk events & exceptional #DMC partners in Malta: ECMeetings #MALTADMC #eventplanner

Optimizing Trade Event Scheduling with the Australian Tourist Commission (ATC)* In this presentation for a case study, I explored how the ATC manages scheduling for large trade events, matching Australian sellers with international buyers of tourism products, using an assignment model. The scheduling process maximizes mutual preferences between sellers and buyers—ensuring productive meetings within limited time slots. With hundreds of participants, the model prioritizes preferences from both sides, resulting in efficient, high-impact sessions. A great example of leveraging data-driven methods to enhance networking opportunities! #DataDriven #Heuristics #Optimal #Solition #TradeEvents #Tourism #Optimization #OperationsResearch

Follow our page for the latest updates on our Mexico destinations! Stay informed about trends and insights in #MICE with Meeting Incentive Experts. #CMP #MPI #PCMA #SITE #MeetingProfs #EventDesign #EventManagement #EventPlanner #EventPlanning #EventProfs #EventTech #MeetingPlanners #MPICAC SITE Chicago

Join us together with Solace and the Local Government Association for our hybrid Leisure Services roundtable on Friday where we will be discussing: - How can partnerships help local authorities secure the revenue needed to deliver leisure services? - How can we encourage more and deeper partnerships between public, private and third sector organisations in the leisure space? - What are the challenges to establishing and maintaining successful partnerships? https://lnkd.in/eZSXGYBw

📈 12,000 new newsletter subscribers 👫 30,339 unique participants 🔄 3.4 visits per person Tourisme Chaudière-Appalaches' contest was a game-changer for brand visibility and loyalty. This campaign is a prime example of effective, data-driven marketing in the tourism industry. Explore the full case study to see how data-driven marketing can transform your tourism campaigns! #TourismMarketing #DigitalMarketing #CustomerEngagement #MarketingAutomation https://lnkd.in/e4X_PugV

Setting the table for a stable economic year, the #BCTDA recently approved a relatively flat net lodging tax revenue forecast of $34.3 million for FY25. This forecast guides how we invest in activities that inspire visitors to walk through the front doors of local businesses and fuel our economy with net new dollars. Takeaways from the March board meeting include: 📊Feb. lodging occupancy and demand; 📈Adoption of the FY25 Lodging Forecast at $34.3 million following a finance committee recommendation informed by Tourism Economics data; 🙋♂️Appointment of one new lodging appointment and one new finance appointment to serve on the Tourism Product Development Fund (TPDF) Committee; 🥅Business development update on incoming sporting events. A recap of the board meeting can be found here: https://lnkd.in/dDmWx9Fe