User-Centered Design (UCD) ⇢ User-Centered Design (UCD) is a design philosophy that prioritizes the needs, preferences, and behaviors of end-users throughout the product development process. At its core, UCD ensures that the final product is intuitive, efficient, and truly serves the user’s purpose. The process begins by deeply understanding the target audience through user research, which includes techniques like interviews, surveys, and usability testing. This insight helps define user personas, pain points, and goals, guiding every decision from the design phase to final implementation. UCD emphasizes iterative design—prototyping, testing, and refining a product to meet user expectations and improve overall satisfaction. By involving users at every stage, UCD leads to more effective and engaging experiences, whether it's an app, website, or physical product. The approach fosters innovation and creates solutions that resonate with users, building loyalty and long-term success. Adopting a UCD approach is not just about creating functional products but designing with empathy, ensuring that each decision reflects real user needs. In today's competitive market, this user-first mindset is crucial for businesses aiming to deliver exceptional and meaningful experiences that stand out in a crowded marketplace. #UserCenteredDesign #UXDesign #DesignThinking #UserExperience #Innovation
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User Center Design 👨🎨 UCD is the iterative process in which the user is at the front and the center. In this process, we actually know how the user is using the product, their stories, emotions, and insights about the product. ✴️UCD is considered to be the whole UX. This process aims to capture and address the whole user experience. ✴️UCD is a very efficient and cost-effective method because you bring the user into every stage of the design process. It's a good way to know what they want and what they need at every step. Steps in UCD 📈 There are four steps involved in this process in comparison with design thinking (which has 5). These are: • Understand 💭 In this step, we understand the experience of the user with the product. Surveys, interviews, benchmarking, and information architectures are some of the techniques used in this. • Specify ✍️ In this step, specify the user's needs and narrow them down to determine which problem is important to solve. Empathy mapping, user persona, card sorting, and affinity diagramming are some of the techniques used in this. • Design 🎨 In this step, we step towards the solution and design how the product will look and feel. Wireframing, prototyping, and techniques like Crazy 8s are involved in this step. • Evaluate 📜 In this step, we analyze the product to determine whether it solves the user's problem. Heuristic analysis, usability testing, and A/B testing are some of the testing techniques used in this step. ✴️Iteration is the process of improving or repeating something using a previous version. For example, IOS 17 is reiterated based on the older version, IOS 16.5. #GoodUX #BadUX #UserExperience #UI #Design #Ecommerce #MobileApp #WebNavigation #SoftwareDesign #UserInterface #DesignThinking #justcreatively
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That moment when your #UsabilityTesting reveals unexpected user behaviors... 👀 As designers, we meticulously craft every element of UI with the goal of anticipating every move a user makes. But the real test starts with the users themselves. Users are great at uncovering interactions we never expected, which is one of the reasons testing is such a crucial part of #ProductDesign. Here are a few things I've learned from such unexpected discoveries: 1. Expect the Unexpected It doesn't matter how intuitive your design might be — users always find a way to surprise you. This unpredictability keeps you limber so you can pivot when needed. 2. Embrace the Feedback The products we create are intended for the end user, which is why their feedback is invaluable — even when you don't quite agree. Feedback from users highlights areas for improvement that may not otherwise have been considered. 3. Iterate, Iterate, Iterate One thing I love about design is that it never really ends. Every round of feedback and testing brings you ever closer to the best and most user-friendly version of your product. 4. Design with Humility Designing for the user experience is about serving the user, not our own egos. Humility helps you to separate yourself from your art. Embracing feedback keeps you grounded and focused on the user experience. When the goal is seamless and enjoyable experiences for our users, you need to look at every unexpected behavior as a step toward achieving that. Happy designing ✨ #UXDesign #UXUIDesign #UserExperience #ProductDesign #FeedbackLoop #DesignThinking #UXMeme #DesignMeme ---------------- 👋 Follow for tips to transform your creative process 🖤 Like and comment to join the design revolution ♻️ Repost to share these insights with your network
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That moment when your #UsabilityTesting reveals unexpected user behaviors... 👀 As designers, we meticulously craft every element of UI with the goal being to anticipate every user move. But the real test starts with the users themselves. Users are great at uncovering interactions we never expected, which is one of the reasons testing is such a crucial part of #ProductDesign. Here are a few things I've learned from such unexpected discoveries: 1. Expect the Unexpected It doesn't matter how intuitive your design might be — users always find a way to surprise you. This unpredictability keeps you limber so you can pivot when needed. 2. Embrace the Feedback The products we create are intended for the end user, which is why their feedback is invaluable — even when you don't quite agree. Feedback from users highlights areas for improvement that may not otherwise have been considered. 3. Iterate, Iterate, Iterate One thing I love about design is that it never really ends. Every round of feedback and testing brings you ever closer to the best and most user-friendly version of your product. 4. Design with Humility Designing for the user experience is about serving the user, not our own egos. Humility helps you to separate yourself from your art. Embracing feedback keeps you grounded and focused on the user experience. When the goal is seamless and enjoyable experiences for our users, you need to look at every unexpected behavior as a step toward achieving that. Happy designing ✨ #UXDesign #UXUIDesign #UserExperience #ProductDesign #FeedbackLoop #DesignThinking #UXMeme #DesignMeme
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Struggling with Product Success? Fix Usability First! 80% of product failures happen because users find them hard to use—not because the idea is bad. Imagine launching your product, only for users to get frustrated and leave. That’s where UX testing saves the day. It ensures your product is simple, intuitive, and designed for real users. Here’s why it’s non-negotiable: 👉 Spot Issues You Can’t See You’re too close to your product to notice flaws. Real users can uncover: - Confusing navigation - Misleading labels - Unclear features 👉 Save Money - Fixing usability issues early is 10x cheaper than fixing them post-launch. Test now, save big later. 👉 Keep Users Coming Back - If your product isn’t easy to use, users will switch to a competitor. UX testing makes sure they stick with you. 📃 Quick Start Guide 🙂 Test with real users, not your team. 🙂 Use tools like Figma, Maze, or Hotjar. 🙂 Act on feedback and improve constantly. 💪 Final Takeaway UX testing isn’t just a nice-to-have—it’s how you build products people love. Start small, start today, and watch your product thrive. ZeroToOne Lab #uxtesting #userexperience #productdesign #usabilitytesting #designthinking #uxdesign
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7 Myths You Need to Stop Believing Myths can be sneaky—they often seem right but can completely derail your process. One person tells a lie so confidently that it spreads like wildfire. Let’s debunk a few common ones: 1️⃣ UX and UI Are the Same Thing That’s like saying Batman is the same as the Batmobile. Both play vital roles, but one’s the hero (UX - the experience, the mission), the other’s the tool (UI - the interface, the gadgets). You need both for success, but they're not interchangeable. 2️⃣ The Fewer Clicks, the Better Sometimes a few extra clicks are perfectly fine if they serve a logical, smooth flow. Just don’t make the user feel trapped in a maze of unnecessary steps. 3️⃣ Users Don’t Scroll Let’s be real: we all scroll—on Instagram, TikTok, and even long blog posts. If your content is compelling and well-structured, users will keep exploring. 4️⃣ White Space Is Wasted Space White space is like the calm before a big reveal. It lets the design breathe, helping users focus and understand. It’s not empty – it’s essential. 5️⃣ More Features = Better UX Too many features overwhelm users. Focus on what matters most, keeping it simple and impactful, like a perfectly aimed shot. 6️⃣ Accessibility Only Matters for Certain Users Accessibility benefits everyone. Whether it’s a bad connection, bright sunlight, or any number of other issues, designing for everyone ensures a better experience for all. 7️⃣ Users Always Know What They Want People are unpredictable. They might think they know what they want, but as a designer, it's your job to guide them to what they truly need. Let's be honest though. Good UX isn’t about following rules blindly or clinging to myths. It’s about understanding people, challenging assumptions, and creating experiences that feel right. What’s a UX myth you’ve come across? #UXDesign #HumanCenteredDesign #DesignMyths
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🌟 Project Spotlight: The To-do List for 1st90 🌟 We are dedicated to creating innovative solutions that enhance user experiences. Our recent collaboration with 1st90 is a testament to this commitment. We transformed the "Commitments" section of their app into a dynamic and intuitive To-do List designed specifically for busy professionals. The To-do List is not just a task manager—it’s a powerful tool for habit formation and productivity enhancement. Key Features: 🗂️ Easy Management: Quickly add, edit, and organize tasks to streamline daily duties. 💡 Habit Formation: Link tasks with actionable steps to turn routine activities into habits. 📊 Progress Tracking: Visual progress indicators foster a sense of achievement and motivate continuous engagement. 📱 Responsive Design: Seamlessly optimized for both mobile and web platforms, ensuring a consistent user experience across devices. Our design focuses on intuitiveness and user engagement, aligning perfectly with the daily workflows of professionals. The positive user feedback and increased effectiveness in managing tasks and learning journeys highlight the success of this feature. Check out the screenshots below showcasing the sleek, user-friendly interface and engagement-driven notifications. 🔗 https://lnkd.in/e2gxjZEq #BradyUX #UXDesign #UIUX #TaskManagement #HabitFormation #1st90
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I recently explored a talk on what defines quality in design, and the insights were truly transformative. Here are some key takeaways: ✴️Quality is Intentional: Great design is not random; it’s deliberate and well-considered. It feels as if the designer has anticipated the user’s needs, providing an experience that’s intuitive and effortless. ✴️Active Discovery Enhances Engagement: Instead of telling users what to do, allow them to explore and discover features organically. This not only improves retention but creates a memorable and engaging experience. Think of it as guiding users through an intuitive and rewarding journey. ✴️Empathy and Care Matter: Design with empathy. Consider how your product makes users feel—physically, emotionally, and mentally. Avoid causing discomfort or confusion, and instead, strive for seamless interactions that help users focus on their goals. ✴️Iterate and Prototype in Context: Prototyping and testing designs in real-world contexts help validate assumptions. Observing user interactions and collecting feedback allows for meaningful iterations, ensuring the final product aligns with user needs. ✴️Simplicity, Timelessness, and Impact: Strive for simplicity, ensuring users can understand and engage with your product instantly. Design to be timeless by focusing on durability rather than trends. Aim for a positive impact—whether that means improving productivity, creating joy, or enhancing daily life. ✴️Collaboration and Openness to Feedback: Being open to feedback, both from colleagues and users, is critical. It helps identify blind spots and refine designs. Working collaboratively ensures diverse perspectives, enriching the overall design process. Special thanks to the RethinkingUX community for the enriching discussions and insights, and a huge shoutout to Mayur Chaudhary for sharing this invaluable resource. Your support and shared knowledge truly help us all grow as designers! 🙏 #UXDesign #DesignPrinciples #QualityMatters #RethinkingUX #UserExperience #DesignImpact #CommunityLearning
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The Power of User Feedback: How It Shapes Great Design As a product designer, I've learned that user feedback is the secret sauce that takes a good design to a great one. It's the difference between creating something that looks nice and creating something that truly resonates with your users. User feedback is more than just a suggestion box – it's a window into the minds of the people who will be using your product every day. It helps you understand their pain points, their motivations, and their behaviors. By incorporating user feedback into your design process, you can: 1. Validate your ideas and avoid costly mistakes 2. Identify blind spots and areas for improvement 3. Create a product that truly meets the needs of your users So, how can you harness the power of user feedback in your own design work? 1. Listen actively: Don't just hear what users say – listen for the underlying needs and desires. 2. Ask open-ended questions: Encourage users to share their thoughts and feelings. 3. Test and iterate: Use feedback to refine your design and make it better. By embracing user feedback, you'll create products that are more intuitive, more user-friendly, and more successful. How do you incorporate user feedback into your design process? Share your experiences and tips in the comments! #userfeedback #productdesign #designthinking #uxdesign #usercentereddesign
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It’s not about making things look sleek or polished. It’s about something much deeper understanding how people behave, and why they make certain choices. Here’s the truth: Users don’t want more features. They want fewer problems. The real goal of UX thinking? It’s about simplifying complexity. It’s about guiding users through an experience that feels intuitive—not because it’s easy, but because it’s designed to be. How do you do that? 1. Start with research. You can’t design for users unless you understand them first. Real insights come from talking to people, observing how they use your product, and finding the friction they can’t even articulate. 2. Prioritize ruthlessly. It’s tempting to fix every issue at once, but that’s a fast path to confusion. Instead, ask: What’s the one change that will make the most difference? Focus on that, and everything else will fall into place. 3. Design with empathy. Always. UX thinking means stepping into your users’ shoes and feeling their frustrations as your own. When you design for them, not you, that’s when the magic happens. Here’s an example: I recently worked on a project where users were overwhelmed with choices. Instead of adding more filters or menus, we **reduced** the options and used smart defaults. The result? Users felt like the system was reading their mind. That’s UX thinking in action. Less friction, more flow. When UX is done right, users don’t notice the design—they just notice that things work. So, next time you’re crafting a product, ask yourself: Are you solving a real problem? Or are you adding to the noise? Because great design isn’t about showing off your skills—it’s about making the user’s life easier. And that’s the essence of UX thinking. #UXDesign #UserExperience #DesignStrategy #EmpathyInDesign
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🚀 Discover an interactive product design roadmap created by Anastasia Prokhorova! It's an inspiring guide for planning and visualizing product development. 🌟Perfect for anyone interested in enhancing their design process! ************************* #productdesign #design #uiux #uxdesign #designthinking #studyplan #learning #roadmap
UX/UI Product Design Roadmap
product-design-roadmap.com
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