Rahul Soans’ Post

"Are you leading with a decision attitude or a design attitude?" 🤔 I recently rediscovered an old book that's been sitting on my shelf for God knows how long—Managing as Designing. It's a collection of essays edited by two business professors who, after collaborating with architect Frank Gehry on a building for their school, became fascinated by his creative process. Inspired by Gehry’s approach, they organised a conference and invited experts to explore what they called the 'design attitude.' The book compiles those papers and below is a rough summary of the 'design attitude' and how it contrasts with the more traditional 'decision attitude --------------------------------------------------------------------------- A couple of months ago, I made a commitment to the subscribers of the Disruptive Business Network to deliver a newsletter every Friday. And so, "DBN’s REBEL YELL" was born. One of the key sections is the Atomic Essay—a brief, thought-provoking piece that explores challenging the status quo, exploring new ideas, and finding meaning in work. This is the 11th Atomic Essay DBN’s REBEL YELL will also feature: DBN in Action: Updates on what we’re up to. Explore This: Something fascinating to check out. What We’re Reading: Our current reads and recommendations. Soul Food: Internet gems that are good for your soul To subscribe please go here: https://lnkd.in/gjfynHPf

"𝗬𝗼𝘂'𝗿𝗲 𝗱𝗲𝘀𝗰𝗿𝗶𝗯𝗶𝗻𝗴 𝗺𝘆 𝗲𝗻𝘁𝗶𝗿𝗲 𝗹𝗶𝗳𝗲." "This makes so much sense." "It's amazing how much this resonates with my experiences." These are just a few of the a-ha moments from a recent Human Design Discovery reading I had with a client. It's quite amazing what a 60 minute conversation can reveal about your life and how to unravel the resistance you experience. Though... 🚧 𝗕𝗘𝗪𝗔𝗥𝗘 🚧 Digging into Human Design is NOT for the faint of heart. It will rock your world. So if you're still on the fence and unsure if you're ready, consider these options: 1. 𝗦𝗶𝗴𝗻 𝘂𝗽 𝗳𝗼𝗿 𝗺𝘆 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿. It breaks down the complexity of Human Design into bite sized pieces. Next post drops tomorrow! (Link in comments)     2. Come hang with us at 𝘁𝗵𝗶𝘀 𝗺𝗼𝗻𝘁𝗵'𝘀 𝘄𝗼𝗿𝗸𝘀𝗵𝗼𝗽 𝗼𝗻 𝗡𝗼𝘃𝗲𝗺𝗯𝗲𝗿 𝟭𝟰 𝗮𝘁 𝟭𝗣 𝗘𝗦𝗧. It's an Ask Me Anything session. (Link in comments)     3. 𝗙𝗼𝗹𝗹𝗼𝘄 𝘁𝗵𝗶𝘀 𝗽𝗮𝗴𝗲. I share random Human Design insights and application that will help you to decide if it's the correct time to explore your personal roadmap. Ohhhhh ... and just one more thing seeing today is what it is. 𝗥𝗲𝗳𝗿𝗮𝗶𝗻 𝗳𝗿𝗼𝗺 𝗽𝘂𝘀𝗵𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗮𝗴𝗲𝗻𝗱𝗮 𝗼𝗻 𝗮𝗻𝘆𝗼𝗻𝗲. 𝘈𝘮𝘦𝘳𝘪𝘤𝘢𝘯 𝘱𝘰𝘭𝘪𝘵𝘪𝘤𝘴 𝘪𝘴 2 𝘥𝘪𝘧𝘧𝘦𝘳𝘦𝘯𝘵 𝘴𝘪𝘥𝘦𝘴 𝘰𝘧 𝘵𝘩𝘦 𝘴𝘢𝘮𝘦 𝘴𝘩*𝘵𝘵𝘺 𝘤𝘰𝘪𝘯.

Today, we’ll be looking at the #Principles behind the Design and Scale. Most articles describe how to write great principles — be #specific, #direct, and #focus on the #action. The Design at Scale Principles – https://buff.ly/3TVbEOS

[Creative Life] The Basic Form of "Creative Dialogue" (3) Last week I edited a new possible book titled Mapping Creative Dialogue which was claimed as a new Unit of Analysis of Creative Life Theory. After sorting my tools and articles about the “Creative Dialogue” unit of analysis, I realized there are three categories behind these works: 1. Subjects are Objects such as knowledge themes, career themes, etc. 2. Subjects are People 3. Subjects are Social Entities or People inside a Social Entity I also found that the three models I developed match these three categories. 1. The Echozone model: Subjects are Objects 2. The ARCH Model: Subjects are People 3. The Activity Circle Model: Subjects are Social Entities It’s also easy to find three metaphors that represent these models. 1. “Bridge” 2. “Arch” 3. “Talk” This is not an ideal classification. Some tools and articles are about knowledge themes, but the ECHO Way model does not represent them. Part 4 of the book is about the Activity Circle model. The link below is its introduction. TALK: Two Cups of Coffee and Activity Circle https://lnkd.in/gffaw62B (4/5/2024) More: Creative Life Theory https://lnkd.in/gN_fuXYe Mapping Creative Dialogue (book, v1, 2024) https://lnkd.in/gmWh_XPi

Exploring Human Error in Design The iconic book "The Design of Everyday Things" by Don Norman highlights how poor design leads to human error. In Chapter 5, he argues that mistakes are often a result of design flaws, not user mistakes. Sir Norman uses the example of a poorly designed stove top to illustrate how bad design can lead to errors. He suggests aligning controls with burners to create a more intuitive interface. Key Takeaways: 1. Design flaws matter 2. Conduct root cause analysis 3. Design for humans 4. Continuous improvement By focusing on design flaws, conducting root cause analysis, designing for humans, and continuously improving our designs, we can create products that are easy and enjoyable to use. #UIUXDesign #DesignThinking #HumanError #DonNorman #RootCauseAnalysis

[Creative Life] The Basic Form of "Creative Dialogue" (2) Last week I edited a new possible book titled Mapping Creative Dialogue which was claimed as a new Unit of Analysis of Creative Life Theory. After sorting my tools and articles about the “Creative Dialogue” unit of analysis, I realized there are three categories behind these works: 1. Subjects are Objects such as knowledge themes, career themes, etc. 2. Subjects are People 3. Subjects are Social Entities or People inside a Social Entity I also found that the three models I developed match these three categories. 1. The Echozone model: Subjects are Objects 2. The ARCH Model: Subjects are People 3. The Activity Circle Model: Subjects are Social Entities It’s also easy to find three metaphors that represent these models. 1. “Bridge” 2. “Arch” 3. “Talk” This is not an ideal classification. Some tools and articles are about knowledge themes, but the ECHO Way model does not represent them. Part 3 of the book is about the ARCH model. The link below is its introduction. ARCH: Interpersonal Interactions, Collaborative Projects, and Creative Life https://lnkd.in/gWwn8Nkd (4/4/2024) More: Creative Life Theory https://lnkd.in/gN_fuXYe Mapping Creative Dialogue (book, v1, 2024) https://lnkd.in/gmWh_XPi

Absolutely cannot recommend this book enough! I picked up Talking to Strangers by Malcolm Gladwell on a whim flying back from Canada and all but finished it on the flights. Here are my takeaways as a behavioral designer- 💡 Trust as a Design Default: People are wired to "default to trust," which supports social cohesion but leaves them open to misjudgment or manipulation. Recognizing this bias helps us design environments that balance trust with safeguards for when that trust is misplaced. 💡 Behavior in Context: Behavioral outcomes are highly context-dependent. Gladwell emphasizes that understanding people requires understanding the environments they’re navigating—a crucial reminder that design solutions must account for situational factors influencing decisions and actions. 💡 The Transparency Trap: As behavioral designers, we recognize the flaw in assuming people’s behavior reflects their intentions or emotions. Gladwell shows how this “transparency trap” can lead us to design interventions based on false assumptions about how people act and react.

I just finished the book “The Laws of Simplicity” by John Maeda and would recommend it to anyone in technology, business or design. His ten laws (Reduce, Organize, Time, Learn, Differences, Context, Emotion, Trust, Failure, The One) focuses on simplicity by subtracting the obvious and adding the meaningful. #simplicity #technology #business #design

💌 𝐇𝐞𝐫𝐛𝐞𝐫𝐭 𝐒𝐢𝐦𝐨𝐧 💌 @ Suntory Time 🥃 Dear Designer, Are you familiar with 𝘴𝘢𝘵𝘪𝘴𝘧𝘪𝘤𝘪𝘯𝘨? 🤔 What is it? 'A cognitive heuristic that entails searching through the available alternatives until an acceptability threshold is met. The term satisficing, a portmanteau of satisfy and suffice, was introduced by Herbert A. Simon in 1956' (before that in his book 'Administrative Behaviour' in 1947). 💬 For instance A group spends hours projecting the next fiscal year's budget. After hours of debating they eventually reach a consensus, only to have one person speak up and ask if the projections are correct. When the group becomes upset at the question, it is not because this person is wrong to ask, but because the group has already come up with a solution that works. The projection may not be what will come, but the majority agrees on one number and, thus, the projection is good enough to close the book on the budget. (Wikipedia example) Do you have some thoughts or experiences or familiarity with it? How would you apply it in your design work? 📓 𝘚𝘢𝘵𝘪𝘴𝘧𝘪𝘤𝘪𝘯𝘨 𝘪𝘯 𝘱𝘰𝘭𝘪𝘵𝘪𝘤𝘢𝘭 𝘥𝘦𝘤𝘪𝘴𝘪𝘰𝘯-𝘮𝘢𝘬𝘪𝘯𝘨 👉 https://lnkd.in/g4m7aQZz

Vol.4 #TuesdayDesignBookChallenge The Design of Everyday Things by Don Norman "The Design of Everyday Things" is a amazing exploration of how design shapes our daily interactions with the world around us. Don Norman, a cognitive scientist and designer, challenges readers to look beyond the surface of objects and interfaces to understand the deeper principles of user-centered design. Don Norman explains why some products work brilliantly while others frustrate us, and argues that good design is not about aesthetics alone, but about creating intuitive, functional experiences that align with human psychology and behavior. The book have multiple examples and deep psychological insights from our everyday life, and it's so engaging and captivating. I wish I knew about this book when I was studying industrial design! My projects could be much research-based and realistic. This book is a must!! It was longer than other books from this challenge, but pure interest was pushing me to read it end-to-end. Have you read this book? Please share in the comments ✏If you liked this post, please come back next week to Vol.5 #TuesdayDesignBookChallenge