Rainforest Alliance’s Post

This month, the Rainforest Alliance is thrilled to launch our “Change the Climate, Start with Follow The Frog” campaign in Brazil! 🌎 Together with partners like Nespresso Professional, Arcos Dorados, Orfeu Cafés e Azeites Especiais, and The Hershey Company, we’re inviting everyone to make conscious choices for a sustainable future. Follow us to see these brands in action as they embrace the Rainforest Alliance seal, driving meaningful social and environmental impact across their supply chains. 🐸 🗺️ To encourage positive engagement, we’ve created “seek and find” interactive maps to show how certified agricultural practices are linked to people’s well-being and the conservation of nature: 🌱 Nespresso is highlighting the AAA Sustainable Quality™ Program, created 21 years ago in partnership with Rainforest Alliance to support producers and drive ongoing social and environmental progress. 🌱 Arcos Dorados (McDonald’s) is connecting certified sustainable practices in the field with their circular economy and youth employment strategy in urban operations. 🌱 Orfeu Specialty Coffees is showcasing certifications in coffee production, new crops, and products like olive oil, underscoring their commitment to sustainable practices. 📍 And for a deeper dive, visit us at our exclusive stand at International Coffee Week (#SIC2024) from November 20 to 22, where we’ll host collaborative activations with our partners, digital games with interactive maps, and participating in panels and discussions on sustainability, regenerative agriculture, and conscious coffee practices. ☕ Join us on this journey to be part of the change and let’s work together to #ChangeTheClimate! ✊ #RainforestAlliance #FollowTheFrog #Sustainability #Certification #ConsciousConsumption #InternationalCoffeeWeek

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Arthur Hilário

Geociências | Restauro Florestal | Carbono | ESG

3mo

🤩👏👏👏👏

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