Randal B.’s Post

View profile for Randal B., graphic

Check out my links VIA: linktr.ee/codelyfe

New Post: New York’s UBS Arena Is Hitting Its Sophomore Stride in 2024 Following Rocky Launch - https://lnkd.in/ggpMdjdZ - What a difference a year makes. After a difficult post-pandemic opening in late 2022, UBS Arena in Elmont, N.Y., has found its footing in its sophomore year, nearly doubling its year-over-year gross on Billboard’s 2024 mid-year rankings and finding its stride in the busy New York Metro market. At the mid-year point in 2023, UBS Arena had posted $22 million in gross concert receipts from 39 shows. This year, the venue has posted $42 million in gross receipts from 56 shows. Related U2 & Sphere Dominate Billboard Boxscore’s Midyear Recap as Top 10 Tours Gross a… 05/30/2024 That success comes from building off 2023 sellouts that included two nights of Bruce Springsteen, two nights of SUGA and shows from Blink-182, Peso Pluma, Aerosmith and Billy Joel. In 2024, UBS has already seen sellouts from Stevie Nicks, Elevation Worship, Machel Montano, ENHYPEN, Aventura (two nights), Drake (two nights) and Zach Bryan (two nights). Delayed by pandemic-related construction issues, including the Metropolitan Transportation Authority missing a key date to connect the venue to the Long Island Rail Road, UBS Arena struggled with attendance early on. USB Arena “There was really no playbook on how to open an arena in the most competitive major market in the world during a pandemic,” says Mark Shulman, senior vp of programming at the Oak View Group-managed arena, which was built in partnership with the New York Islanders. “You can take everything that we know about how to launch a venue and you throw it all out because so many of those strategies just weren’t feasible at the time,” Shulman adds of the 745,000-square-foot, 17,200-seat hockey and entertainment arena designed by Populos and constructed by Aecom Hunt. “But what was undeniable is that UBS Arena is a world-class, stunningly beautiful and acoustically superior venue. And we had a highly experienced team that we assembled. We had the right people for the challenge.” The first order of business was tapping into the diversity of Nassau County and the nearby borough of Queens, “which are some of the most diverse areas in America,” says Shulman. “They have residents coming from 120 countries. They speak 130 languages. We spend a lot time developing inclusive programming that reflects that diversity and we’ve had great success with not only rock, pop and country, but also Caribbean, soca, K-pop, C-pop and artists from India.” Related

New York’s UBS Arena Is Hitting Its Sophomore Stride in 2024 Following Rocky Launch

New York’s UBS Arena Is Hitting Its Sophomore Stride in 2024 Following Rocky Launch

shipwr3ck.com

To view or add a comment, sign in

Explore topics