Ray Insights’ Post

Split Testing Can Help You Pinpoint Your Market Focus -- There’s an old-fashioned marketing tool that’s become even more powerful in our age of digital marketing. It’s called split testing, and it can help you refine your marketing efforts so they become far more effective. https://bit.ly/3NUD8xS #buckaroo #manufacturing #BuckarooMarketing

3 steps to implementing a strategic marketing system -

What is white paper in marketing? This guide explores types of white papers and key strategies to help you use them in your marketing strategy. #WhitePaper #B2BMarketing #MarketingStrategy #LeadGeneration #ContentMarketing #ThoughtLeadership

Attention, everyone! 📣 Despite what you may have heard, print is not dead. Sure, email marketing and online ads have taken off, but if you scratch beneath the surface, you’ll discover that print can still pack a powerful punch, often proving to be more engaging and effective than its digital counterparts. Check out our latest blog, where we explore how the best marketing strategies combine both digital and print mediums. https://bit.ly/4ebxm8w

Avoid the pitfalls of one-size-fits-all marketing: in our latest blog, we explain how you can improve overall effectiveness and build stronger relationships by sending your marketing through the channels customers prefer.

📬 Curious about direct marketing? Learn all about this powerful advertising strategy and how it can supercharge your business growth! 📈💥 Read more: https://ow.ly/isup50SSTQO.. #DirectMarketing #BusinessGrowth

Print vs Digital Marketing: Creative DSM explores the evolution of print and digital marketing, emphasizing the unique strengths of print marketing, such as higher open rates for direct mail compared to email. #PrintMarketing #DigitalMarketing #DirectMail #EmailMarketing https://lnkd.in/ePKnxM3E

A solid marketing strategy is the bedrock of an anchored marketing plan. This blog post breaks it down and gives you some strategy statement starters. https://lnkd.in/eXugzvgt Plus, if you want even more, stay tuned for an official announcement about our Marketing Plan Email Course, where we will be giving away even more specific examples: fiveones.com/course

In a world dominated by digital, direct mail remains a tangible and potent force in marketing. Here's why it deserves a prime spot in your marketing strategy: https://lnkd.in/eT93HTCE  #marketing #advertising #directmail

Before creating marketing campaigns on the internet, always have these three marketing cornerstones in mind to increase your chances of success: 1. Who you want to talk to. People have different problems, desires, hopes, and fears, and they are at different moments on the buying journey. The more accurately you establish the profile of the prospects you want to impact, the more attractive your campaign will become. 2. Which product you will offer. The power of your product isn’t in its features. Actually, its strengths are the benefits and feelings that it delivers to people. The more the benefits fit people’s issues, the more sellable your campaign will be. 3. Which message you will display. Although your product solves people’s problems, they will not necessarily buy your solution because they aren’t aware of it yet. You must display a message that increases people’s consciousness and channels their desires into your product. The easy part is understanding these three elements… The hard part is putting everything together and making sales happen. Fortunately, you don’t need to worry too much about the hard part… Because you only need to hire someone to put it together for you. By the way, I’ve put these three elements together to make sales for dozens of businesses over the last few years. This means I can also help you. If you want more details, just send me a message.