Rebecca Eliot’s Post

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Passionate about enabling Africa's top performing Athletes. Talks about fan engagement and new revenue streams for sports brands. | Pan-African Connector | Key Note Speaker | Investor | Sponsorships

It is with great sadness that I repost the news that Saint Piran Professional Cycling Team will not be registering its British-based Continental Cycling Team in 2025. I know how hard Richard Pascoe has worked to keep this dream alive and create a pathway for athletes onto the World stage, including Africa’s very own African Road Champion Alexandre Mayer 🇲🇺😢 This news comes off the back of Q36.5 Pro Cycling announcing that it too would be closing down its Continental Road Cycling structure - home to many African Road Cyclists now scrambling for teams. Having co-owned and funded Africa’s top Continental Road Cycling team, I know how difficult it is to secure sponsorship and investment at this level of the sport. The current cycling system - that has not changed in over 150 years - is so ripe for disruption. This is a clarion call for stakeholders to come together and find solutions to this challenge. At The Podium Pursuit Collective - ProTouch™️ Africa we are committed to solving the funding challenge not just for cycling but 36 sports, across 54 African nations - we can no longer depend on the traditional model and old way of doing things to build a sustainable development pathway for top talent. Richard Pascoe and Kevin Campbell you should both be very proud of everything you have achieved. The solution lies in disrupting the model and leveraging technology, to ignite a fan base globally to support the ecosystem. Let’s chat! https://lnkd.in/g_hV3ZeB

BREAKING NEWS: Saint Piran closes its doors

BREAKING NEWS: Saint Piran closes its doors

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