Red Dot Design Award’s Post

Exploring Modern Desire Through Dante’s Lens: Chuantao Zhu’s “La Divina Commedia“ 📖 Young Chinese designer Chuantao Zhu reinterprets Dante’s Divine Comedy in his latest project, La Divina Commedia, to explore the complex nature of desire within today’s consumer-driven world. Inspired by the increasing focus on instant gratification, Zhu’s work uses Dante’s narrative to reveal the tension between fleeting desires and enduring values. Over 2,000 pages with more than 300 monochromatic illustrations, Zhu’s design is a reflection on balance, morality, and the transformative power of desire. Zhu’s innovative approach includes separate Chinese and English editions, each uniquely bound to reflect the distinctive character of each language. The choice of water-repellent, transparent paper adds to the tactile experience, while a miniature, pocket-sized version of the work enables readers to engage with its message anytime, anywhere. This thoughtful work embodies a modern aesthetic with timeless themes, demonstrating Zhu’s meticulous design sensibility and his deep reflection on desire, spirituality, and societal values. 🏆 Read more about this year’s Junior Prize winner: https://lnkd.in/eQkdtP95 👉 Check out his winners profile: https://lnkd.in/eUrSePQ7 #RedDotAward #CommunicationDesign #PrintDesign #JuniorPrize

To view or add a comment, sign in

Explore topics