Red Moon Marketing’s Post

Life lately has been jam packed with accomplishments and celebration!   In March, I got the opportunity to attend the CUNA Marketing and Business Development Council Conference and accept FIVE awards on behalf of the STCU marketing team. The conference was filled with inspiration, collaboration, and great memories I'll always cherish.   It get's even better from there. This week, I was promoted to Brand Marketing Specialist.    I started at STCU in 2020 as Brand Marketing Intern. Six months later I was hired full-time as a Brand Marketing Coordinator. The last three years have been filled with hard work, growth, and learning what it's like to be on a team that has your back when you challenge yourself to be better.   As I reflect on the last few of years, these are my favorite lessons learned: Get out of your own way so you can be successful, advocate for yourself, hard work does not go unnoticed, relationship building is everything; and, one of my favorites: celebrate your accomplishments, don't hide them. 🎉

⭐️ Calling all Kpop stans ⭐️ U of I is now one of few universities in the country to teach courses concerning the booming Kpop industry and its impacts on branding as we know it. ADV 490: Branding K-pop is an exploration of the global phenomenon of K-pop through the lens of branding and advertising. This course delves into how K-pop acts create and maintain their unique brand identities, build global audiences, and leverage social media and partnerships to expand their influence. By studying K-pop, students gain insights into innovative branding strategies that can be applied across industries. It also encourages cross-cultural understanding and prepares students to think globally essential skills in today’s interconnected world. Professor Sang-Hwa Oh explains that "from a branding perspective, K-pop isn’t just music—it’s a masterclass in storytelling, visual identity, and emotional connection." The course speaks to the meticulous cultivation of Kpop acts and their inventive advertising strategies. Sign up for the course today - seats are filling up fast! #ADVillinois #AdvertisingatIllinois #advertising #firstinadvertising #UIUC #Kpop #KpopMarketing #KpopAdvertising #MediaAtIllinois #Illinois #collegeofmedia #ILL #IllinoisAdvertising #NutsforADV 🐿️

Some really interesting oportunities..

How to handle internel promotions of reps the right way

Importance of School / Field Marketing in Amusement industry! School marketing is crucial in the amusement industry for several reasons: 1. Target audience: Schools represent a large and captive audience, making them an ideal target market for amusement industries like theme parks, water parks, and museums. 2. Brand awareness: School marketing helps create brand awareness and loyalty among students, teachers, and parents, potentially leading to repeat business and positive word-of-mouth. 3. Educational value: Many amusement industries offer educational programs and field trips, making school marketing an opportunity to showcase their educational value and attract school groups. 4. Revenue generation: Schools and educational institutions can generate significant revenue for amusement industries through field trips, group bookings, and special events. 5. Long-term partnerships: School marketing can lead to long-term partnerships and collaborations between amusement industries and educational institutions, driving growth and sustainability. 6. Competitive advantage: Effective school marketing can differentiate amusement industries from competitors and establish them as preferred destinations for school groups and families. By recognizing the importance of school marketing, amusement industries can develop targeted strategies to engage with schools, promote their offerings, and drive business growth. #FieldTripFun #EducationMeetsEntertainment #ThemeParkMarketing #SchoolMarketing #AmusementIndustry #MarketingToSchools #AmusementParkPromotions #EntertainmentForAll #YouthMarketing #PartnershipsInEducation #BrandAwareness #LearnAndPlay

CBUS 335 Assignment #7 This week, I discovered a striking article about new marketing in the college sports industry: NIL Marketing. One takeaway I learned from Business Insider is that thanks to NIL deals, college athletes can take control and profit off of their brands before even declaring for the draft. I for one think this is an amazing way to prepare athletes for professional sports as they can get a head start on managing money, representing brands, and presenting themselves to the world. I believe it shows that student-athletes can be multifaceted, and it gives sports fans a glimpse of their daily lives for athletes who use social media to promote themselves. This billion-dollar industry opportunity also even opens the doors for students who are interested in being agents and who work closely with peers in the athletic community, thus making it a win-win for all parties. Source: https://lnkd.in/gvnn557p #marketing335Fall2024 #CAUMarketing

I am so excited to announce that my first blog got published for Bobcat Promotions advising students on how to make connections and succeed in the mass communication field! Click below to get some tips. Special Thanks to Lauren E. Magee! #studentmedia #blog #MassComm #Networking #Advertising

https://lnkd.in/ewnS5kzn   Creativity doesn’t stop at the product: before you head out the door for another fun weekend, check out some equally as fun #kitting we’ve done!   #customercentric #detail #elevated #branding #marketing #brandvoice #nextlevel #promocentric

At Campus Ink's NIL.Store, we are the trusted "home" for international athletes to earn passive NIL income through apparel sales. Let us explain... This quote from Zach Edey featured on Front Office Sports gained a lot of attention during the NCAA Tournament Final Four, and rightly so. While those tuned in closely to NIL regulations understand that international athletes are restricted in many aspects of NIL, it was an important reminder that the general public is still largely uninformed nearly 3 years since NIL legislation was passed. Yes, it's true that international athletes like 2-time Player of the Year Zach Edey (Canada) cannot participate in most NIL deals while on U.S. soil. However, they are permitted to sign "passive" agreements with companies like Campus Ink for apparel deals. This means they can earn money on their apparel deals, but they are not permitted to actively engage in the deal (promotion, retweets, etc.). To combat this, we've cultivated online communities on social media to support our athletes like @purdue.nil.store on Instagram. This is great for all Purdue athletes, but especially important for international athletes who are supported through virality. We take pride in providing a "home" for international athletes. Their eligibility is paramount, and we take every measure to ensure they have a safe and rewarding experience on our platform. MORE: https://lnkd.in/dDdj3uQH #nil #nameimagelikeness #nilstore #campusink #zachedey #georgiaamoore #internationalnil #nilregulations #nillaw #nilupdates #nilnews #nilapparel #nilmerch #niljerseys

The International Day of Marketing is approaching! World Marketing Day is set to occur annually on May 27th. This day holds significance as it marks the birth date of Philip Kotler in 1931, widely recognized as the "father of modern marketing." Let's celebrate this occasion and honor the contributions of one of the pioneers in the field. #Marketing #WorldMarketingDay #PhilipKotler #MarketingInnovation