Redem GmbH’s Post

AI and Data Quality: A New Era for Panels In an era where customer trust in market research is increasingly fragile, the future of panel operators hinges on data quality. In the 50th-anniversary edition of planung&analyse, the article "Megatrends - für bessere Paneldaten" explores how major industry trends—like the rise of AI and synthetic data—are transforming how we gather, validate, and use insights. Learn how companies like horizoom GmbH and ReDem are navigating these changes. 👉The link to the full article is in the comments.

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