Rial Bulgaria’s Post

Nearly 65% of Millennials and 46% of Gen Z admit they start their day with coffee, whether at a store or at home. Therefore, it's important for you to adapt to their evolving Gen Z coffee preferences to become their favorite spot. Click the link for practical tips on turning your coffee spot into the go-to destination for today's customers: https://lnkd.in/dHJuE7Kj #genzmarketing #coffeeshops #coffeebusiness #perdiem

Our lifestyles have transformed since 2019, impacting how we shop and dine- leading to an evolution of eating habits. Dive into our collaboration with Circana and Oliver Wyman, uncovering insights on seizing growth opportunities in the food industry by addressing the changing eating habits of today's consumers. Discover strategies to cater to evolving consumer needs throughout the day, from morning rushes to evening meals. Don't miss out on recommendations for engaging Gen Z and Millennials with bold flavors and convenient solutions. Download the report now to stay ahead of the curve! Read more 👉 https://brnw.ch/21wIh4Y #FoodIndustry #ConsumerTrends #RetailGrowth

So according to this new data from Deliverect I just dove into, Gen Z customers are staying at home on Friday nights, making money faster in their lives than millennials were (this feels true, I can say personally), and switching up their value focus when it comes to delivery versus dine-in. In other words, they seek deals in one place and not the other. It's an interesting thought. Gen Z has always felt to me like a group of consumers interested in circular experiences they can brand themselves into (think Museum of Ice Cream, etc.) versus what material things they can buy. Giving them that outlet is key. For instance, can you present and package delivery food in a way where Gen Z will look at the experience like an "unboxing" of sorts? A lot of opportunities and ideas here. First to note, though: It's time to court this cohort instead of planning for the future. Also, I think Satyne Doner might be the only Gen Z person I really know. I'm getting older and lamer by the day.

🥃 Curious why Gen Z and Millennials are choosing non-alcoholic beverages? Meet Jade, a 26-year-old who joined the Sober Curious movement for various reasons, including health and taste preferences. Discover our key findings, and learn more about our strategies for effectively connecting with this rapidly evolving audience by contacting us here 👉 https://lnkd.in/evcpUmRn #SoberCurious #MarketTrends #ResearchStudy

Personalized recommendations, more upsells -- higher revenue! ✨ The future of restaurant innovation lies in leveraging guest profiles and integrating them with point-of-sale systems, restaurants can unlock a goldmine of insights to create menus that resonate deeply with their diners. Here's how data-driven menus can revolutionize the industry: 🙋♂️Digging Deeper Than Demographics: Imagine a system that goes beyond age and location, capturing preferences, dietary restrictions, and even past ordering behavior. ⭐️ Personalization on Autopilot: This data can be used to create targeted menu suggestions, and special offers, and even automatically adjust dish components based on individual preferences. 📊Innovation Fueled by Insights: By analyzing trends in guest profiles, restaurants can identify popular flavor combinations, dietary needs, and emerging preferences, informing the creation of truly innovative menu items that resonate with their specific customer base.

Exciting News from Cravecrafted Snacks! 🌟 We are thrilled to announce the launch of our new focus group aimed at gathering insights from both young and older millennials! Your opinions matter, and we want to hear from you about your snack preferences, flavors you crave, and ideas for innovative new products. Apply here https://lnkd.in/dMjCFExy #HealthySnacks #SnackBetter #SnackLovers #FocusGroup #PersonalizedSnacks #SustainablePackaging #FoodFocusGroup #JoinUsNow

As a millennial who loves wine, I've noticed a decline in drinking among my friends and even I've been drinking less. It's no secret that the wine industry is struggling to cater to younger generations, but this article by Decanter sheds light on the reasons behind the decline. As a marketer in the wine industry, I know that the motivations of younger consumers are not the same as boomers. Most millennials and Gen Zs won't consume or buy wine the same way their parents and grandparents have. But that doesn't mean we don't drink wine, our habits are just different. I love the idea of reintroducing wine as a lifestyle choice, not in the traditional way that wineries have marketed it, but as a new, balanced lifestyle choice. Change can be scary, but as a marketer, I find it exciting. I believe we'll see innovation in messaging, content distribution, and buying options in the wine industry soon, and I'm excited to be a part of this conversation! #winemarketing #millennialdrinkinghabits #balancedlifestyle

🍵 GEN Z AND MILLENNIALS DISCOVER FOOD & BEVERAGE BRANDS DIFFERENTLY: ON TIKTOK AND YOUTUBE 🍵 It's no surprise that Gen Z and Millennials are also discovering new food and beverage brands through TikTok and YouTube. These platforms offer entertaining and engaging ways for brands to connect with younger audiences. Brands such as OLIPOP PBC (low sugar prebiotic soda), poppi (similar to Olipop) RYZE Superfoods (Mushroom Matcha and Coffee), Ancient Crunch Inc. (Natural chips), Rebellesnacks (Sugar free vegan candies) to name a few, have been leveraging creators on these video platforms to grow and market since their creation. Source: The New Consumer #genz #genzmarketing #cpg

🍇 With over 15 years under my belt in the wine industry, it's been inspiring to witness the evolution of wine culture, particularly in Australia. For the past few years, we've observed a growing preference for quality over quantity among consumers. Now, it's incredibly satisfying to see this trend gaining traction globally, with data-backed studies reinforcing what we've seen firsthand. 👥 Millennials, both in Australia and abroad, are leading this transformative shift, transitioning from casual enthusiasts to discerning connoisseurs. Our embrace of higher-priced wines reflects a deeper appreciation for craftsmanship and authenticity, setting a new standard for wine enjoyment. 🌟 I'm super excited to see how this trend develops over the next 5-10 years and if it will counteract some of the many challenges the global wine industry has faced in recent years. 🍷

Unlike previous generations at their youngest ages, Gen Alphas, born between 2010 and 2025, are becoming big decision-makers in the household as their preferences and demands are carrying more weight. Check out our latest blog for our expert insights into trends being driven by Gen Alpha and how brands can create products that will appeal to the preferences of the youngest consumers. https://lnkd.in/eiJwnH-X #blog #foodtrends #flavor #seasonings #spices #foodindustgetry #foodservice #trending #trends #foodservice #foodservicetrends #genalpha #genalphatrends