HubSpot Specialist | Helping Companies Get Better Value from HubSpot | MarTech & RevOps Consultant | Supporting Businesses and Founders Across the US, UK, EU, and AU.
Ever wonder how some businesses consistently get it right? It often comes down to understanding their market deeply and solving real problems. Here’s a mindset shift: When you focus on a niche, you are narrowing in on a specific group of people with unique challenges. Platforms like G2 are goldmines for insights—they showcase what customers truly value and, more importantly, what frustrates them. By reviewing complaints in low star and recent reviews of the top companies, you gain a direct line to the gaps your competitors are leaving wide open. These are your opportunities. When you address these pain points effectively, you are not just another player in the market, you are a problem solver. And people pay attention to that. The bottom line? Providing value isn’t about reinventing the wheel; it’s about perfecting what’s missing. #Strategy #CustomerInsights #BusinessGrowth
