rocket50.io’s Post

Reflecting on my career to date, focus is everything. Years ago, I co-founded a platform for creatives. It was a mix of social network and marketplace, where artists could sell their work. We thought we were smart, combining social networking with a shop platform. But we spread ourselves too thin. We had too many features and not enough focus. And we kept adding more. It was too much. We couldn’t concentrate on one thing, and it hurt us. Looking back, I learned a crucial lesson: focus is key. Here are my takeaways (which may not be new, but we all know that repetition helps with learning): 🎯 Think big, start small: It's vital to have grand ideas and ambitious plans, but when launching, start with a simpler, manageable version. 📈 Embrace Sales: Face the challenge of marketing and selling your not-perfect product, despite it being potentially unpleasant. 🏫 Learn from every step: Even if things don’t go as planned, there’s always a lesson. After closing that chapter, I took a break and went back to university. It was the right move. I needed to recharge and refocus. Today, I strive to bring focus into every aspect of my work—whether it's deciding on projects, hiring talent, creating campaigns, or choosing channels. What’s your biggest career lesson? #Focus #CareerGrowth #LessonsLearned

Reinvent yourself by rebranding for your career pivot Pivoting to a new career is more than just changing jobs. It’s an opportunity to reinvent yourself. But to make a successful transition, you need to craft a personal brand that aligns with your new direction. Here’s how to successfully rebrand yourself during a career pivot: ☝ Define your new narrative Your story is your brand. Reflect on your journey + craft a narrative connecting your past experiences with your new career goals. Highlight how your unique background brings fresh value to the industry you’re entering. ✌ Update your digital presence Your LinkedIn, resume, and online profiles are allies. They should clearly reflect your new direction. Use keywords and industry-specific language to ensure you’re aligning with the expectations of your target audience. 🤟 Showcase your expertise Demonstrate your knowledge. Share insights, write articles, and engage in discussions that position you as a growing expert in your new industry. 🤘🤘 Network with purpose Surround yourself with professionals in your new field. Attend industry events, join relevant online communities, and seek out mentors who can offer guidance and credibility. 🖐 Embrace the learning curve Rebranding is becoming the person you want to be in your new career. Commit to continuous learning, and don’t shy away from starting small. Every step forward reinforces your new brand. Rebranding is not about erasing your past. It’s about evolving and strategically positioning yourself for future success. Your career pivot is an opportunity to reintroduce yourself to the professional world with renewed focus and energy. Every successful pivot begins with a strong brand - make yours unforgettable. #CareerPivot #PersonalBranding #Reinvention #ProfessionalGrowth

Hey everyone! Ever wondered how personal branding can boost your career? 👇🏼 👇🏼 👇🏼 👇🏼 👇🏼 It's more than just a trend—it's a game-changer. Your brand is like your reputation on steroids. It helps you stand out in a crowded job market by showing what makes you uniquely you—your skills, values, and passions. When you build a strong personal brand, you're not just another name in the crowd. You become someone others trust and want to connect with. It's about building credibility and authority in your field, which can open up new opportunities you never thought possible. Imagine attracting the right clients, partners, or even dream job offers—all because your brand speaks volumes about who you are and what you can offer. Plus, it gives you control over how people perceive you professionally, which is priceless in today's digital age. Curious to learn more? Let's chat about how personal branding can take your career to the next level. Drop me a message—I’d love to hear your thoughts! #PersonalBranding #CareerBoost #ProfessionalGrowth #StandOut #Networking #Opportunity

2 Great Reasons Why Branding Matters (A Lot!) #1 You might be thinking. Hey I’m just an employee. This is not even my company and I never want to write a book anyway, so I don’t need to bother about building my brand. But what if you get laid off? What then? You will be in the market for a job, or trying to start your own business. You will be competing with others just like you, in the thousands and that’s when profile really does count. It’s always easier to build when you don’t need it urgently and have a longer runway. #2 Social profile is essential. If I’m recommending someone for a job, a board position or a role of any sort, one of the first things we do is to check their social media pages to see how active they are. If they are not connected, tweeting, blogging or contributing to the industry conversation in some way, it’s a sign to me they are just closed up to themselves and not staying relevant with what’s happening. Or maybe they are but they aren’t sharing. That’s a mini red flag. P.S. Starting is tough but if you are inspired to delay no more, get in touch with a DM. #Career #Branding

How do you mix multiple passions into a sustainable career? No really, how? This is something I’ve been trying to figure out for a while and it’s one of the reasons I haven’t decided on a route to take when it comes to my branding and what I want to create/ share. Part of the problem is, is that I know the best way to figure that out is to just start and over time it will get a flow and figure out a good rhythm. The problem I have is I am trying to create a lifestyle that can actually focus on combining all these passions, while growing my business, while trying to focus on my relationships, etc. etc. etc. - that essentially skips most of that “figuring it out” phase. I am close to getting my “formula” as you might put it, that will allow me to consistently create and grow - close being a loose term. A few more brainstorming sessions and “silent walks” will help for sure, but I want to know if anyone else has struggled with combining multiple passions and what you found helped best to create a lifestyle that actually works. Let me know, I’d love to hear from you! #contentcreation #personalbrand #consistency 7/30

Building a personal brand isn't about chasing likes—it's about creating opportunities. 🚀 🚫 Bad reasons to create your personal brand: • Trying to go viral  • Seeking likes  • Chasing views 👍 Good reasons to develop your personal brand: • Secure a resume-free future  • Gain a competitive edge  • Focus on your career, not just your job Personal branding equals personal credibility: it shows the world the real you so be vulnerable. 🌟 #BeGuidedAgency #WhereCreativityMeetsStrategy #PersonalBrand #Branding

🌟 Ever wondered how Personal Branding can transform your career landscape? Imagine this: You're clear on how you want to be perceived, leveraging your unique strengths, experiences, and personality traits. You have a crystal-clear vision of where you aim to be in the next 2-3 years or even five years, mapped out your career ambitions, and life goals. Here's the kicker: When you cultivate a strong and effective Personal Brand, it naturally magnetizes opportunities. 🧲 Think about it. What could this mean for you? New job offers, exciting projects, and roles that you’ve dreamed of! When I delved into shaping my brand, I focused intensely on aligning it with my career goals. The impact? I became more recognizable in my field, and opportunities started flowing my way without the usual chase. Interestingly, others began to seek me out, recognizing my strengths and the value I could bring to their initiatives. This is the power of Personal Branding. It's not just about showcasing skills; it's about being seen for where you are headed and the unique traits you bring to the table. 🌟 Would you like opportunities to chase you, instead of it being the other way around? Explore developing your Personal Brand and watch how it turns the tables in your career! #PersonalBranding #CareerDevelopment #LeadershipCoach #ExecutiveCoaching #CareerGoals

𝐇𝐞𝐲! 𝐈 𝐝𝐨𝐧'𝐭 𝐬𝐞𝐞 𝐲𝐨𝐮! 𝐀𝐫𝐞 𝐲𝐨𝐮 𝐭𝐡𝐞𝐫𝐞? 𝗔𝗿𝗲 𝘆𝗼𝘂 𝗳𝗲𝗲𝗹𝗶𝗻𝗴 𝗶𝗻𝘃𝗶𝘀𝗶𝗯𝗹𝗲 𝗼𝗻 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝘁𝗼𝗼? Personal branding is the art of marketing yourself and your career as a brand. It’s about defining your unique value proposition and standing out in your field. 𝗪𝗵𝘆 𝗗𝗼 𝗪𝗲 𝗡𝗲𝗲𝗱 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴? 𝘿𝙞𝙛𝙛𝙚𝙧𝙚𝙣𝙩𝙞𝙖𝙩𝙞𝙤𝙣: Helps you stand out in a crowded marketplace. 𝘾𝙧𝙚𝙙𝙞𝙗𝙞𝙡𝙞𝙩𝙮: Builds trust and credibility with your audience. 𝙊𝙥𝙥𝙤𝙧𝙩𝙪𝙣𝙞𝙩𝙞𝙚𝙨: Opens doors to new career opportunities and collaborations. 𝘾𝙤𝙣𝙛𝙞𝙙𝙚𝙣𝙘𝙚: Enhances your confidence and personal growth. Ready to take your personal brand to the next level? Comment with your thoughts & questions on personal branding and we will find a path together. Like & share this post for your friends to join the conversation too! #PersonalBranding #CareerGrowth #ProfessionalDevelopment #selfgrowth

Extracted from Secrets of Online Entrepreneurs by Bernadette Schwerdt which sums up why personal branding matters. I might have missed out a word here or there but the essence of the message is intact. Book was published in 2015 and today, these evergreen messages have become increasingly relevant than ever before. It takes effort to brand but if you are not investing in your own reputation, what else are you doing? p.s. By the way, this is also a very good book on entrepreneurship especially if you are already in the thick of your own business building #Career #Branding

I had no idea what I was doing. (Turned out the best thing I did.) The best thing was Personal Branding. At first, I felt unsure if I was doing the right thing. I had quit my job without figuring out What I wanted to do now. I wondered if I’d made the right choice. I was scared but I wanted to give it a shot. I decided to trust my instincts and explore new paths. I started building my personal brand. Fast forward to today, → I work with international client. → I enjoy each day as a new learning day. → I have a network of inspiring people around the world. → I’m pursuing my dream career without having a degree. → I have made friends for life without even meeting them in real. You don't need a degree or certificate to define your career. You have the power to make a career in what you love and are passionate about. P.S. Are you ready to crush it until it's Friday again?