ROHIT BAFNA’s Post

Great post on PMF such a critical item to get right and continually evaluate through daily operations.. #productmarketfit #technology #startup #scaleup

it's a marketing game. The product must provide value to your users and industry to succeed and get adoption. The most important thing is that your idea is worth sharing.

Product-market fit (PMF) is not an instant milestone for most startups. As this post shows, many successful companies took months, or even years, to get there. Patience and perseverance are key in the startup journey. It’s about testing, refining, and sometimes pivoting until you find what clicks with your target audience. The data tells a clear story: while some companies hit PMF immediately, others—like Calm and Duolingo—needed time. That’s where resilience comes in. Don’t rush the process, and don’t be disheartened if PMF doesn’t happen right away. Stay focused on learning, iterating, and improving. Remember, it's a marathon, not a sprint.

42% of Startups fail to get to product market fit and die. Still most companies take over 1,5 year to get to PMF, so is it a game of perseverance? How some of the fastest growing startups found product market fit: - Perplexity AI: https://lnkd.in/dzRXWYw3 - Linktree (from 0 to $37M ARR): https://lnkd.in/dET-g-Gd - Wiz ($100M ARR in 18 months): https://lnkd.in/dyHk2Pda - HeyGen, Lemlist & Canny: https://lnkd.in/dYNayi59 Visuals by Lenny Rachitsky

Such a great post. What conclusions can be drawn from the length of time it took the companies below to get product-market fit? #ProductMarketFit #StartupJourney #BusinessGrowth #MarketInsights #Entrepreneurship #ScalingSuccess #StartupLessons #BusinessStrategy #InnovationMatters #MarketValidation #StartupSuccess #BuildingBetterBusinesses #TimeToMarket

It’s no coincidence to us that Tinders PMF was immediate… Who would have thought people are willing to meet strangers? 1) Tinder acts as a middleman, the platform main objective is for people to join the app and connect people to people near them. 2) It’s a business that their objective was to see value in relationship, romantic relationships but still relationship. 3) Right Time, Right Placement…. Tinder focused on the people looking for their product college students and college campuses, in a time where social media wasn’t connecting us as we hoped. 4) User friendly UI… Swiping Right is Yes … Swiping Left is No! How simple is that? 5) Control over who you meet… “you may want to meet me but maybe i don’t want to meet you”. We at BLU have studied them quite a bit, and their success. At the time filled a vacuum for the people most in need; to people who suffered quietly; college students! The rest is history to be studied, replicated and improve upon.

42% of startups fail to reach product market fit (PMF) and perish, yet it often takes over 1.5 years to achieve it. Is PMF a game of perseverance? Examples of rapid PMF success: - Perplexity AI: (https://lnkd.in/dzRXWYw3) - Linktree (from $0 to $37M ARR): (https://lnkd.in/dET-g-Gd) - Wiz ($100M ARR in 18 months): (https://lnkd.in/dyHk2Pda) - HeyGen, Lemlist & Canny: (https://lnkd.in/dYNayi59) #Startups #Product

Is PMF a necessary step for every business to succeed or are we just taking a one size fits all approach to business success? On one side; It's funny how we sometimes take for granted, critical things like Product Market Fit (PMF) processes and yet some of the most successful organisations took their time with it. When they tell their stories today, we often gloss over their PMF process with the excuse that they had investor money to burn for 1.5 years vs us who have to bootstrap our businesses hence the expectation that creates the pressure to make the business an overnight success. On the other side; Is us skipping the PMF process a matter of not understanding how business works or is it more of differences in developing vs developed markets that decides the nuances of how it all goes down. With both perspectives in mind, what are your thoughts?

Product market fit is like developing a product for people needs rather than developing a product and finding people who need it. The later one is a disaster most of the time.