Ever gone on a bad date? How about six? 😂 If you’ve experienced a string of bad dates, you know how frustrating it can be. Now, imagine taking your business prospects on a bad date—definitely not something you want to happen! Here’s how to ensure your interactions with potential clients are smooth and successful, avoiding those "bad date" pitfalls.
1️⃣ Care More About Them
❌ Are you messaging to sell?
🔥 Or do you genuinely want to understand their needs and interests?
The best place to start is by taking a minute to learn about who they are before you reach out. Personalize your messages by referencing their specific interests, challenges, or accomplishments. Show them that you value them as individuals, not just as potential customers.
2️⃣ Give Them an Out
❌ Do you make them feel trapped in the conversation?
🔥 Or do you make it clear that it’s okay if they decline your offer?
Make sure you let your prospects know that you appreciate their time and decision, no matter what. This can be as simple as saying, “I understand if this isn’t the right fit for you now, and I appreciate you considering it.” By giving them an out, you build trust and reduce pressure, making them more likely to engage with you in the future.
3️⃣ Honor The Promised Value
❌ Is your discovery call actually a disguised sales pitch?
🔥 Or are you treating them like a VIP client, regardless of the outcome?
If you offer something for free—whether it’s a consultation, a resource, or a trial—deliver it with the same quality and attention as if they had paid you a premium. This builds credibility and shows that you honor your commitments, making prospects more likely to trust you and consider future business.
By implementing these strategies, you’ll ensure that your interactions with prospects are positive and productive. Think of it as setting the stage for a great first date: show genuine interest, respect their boundaries, and deliver on your promises. This way, you’ll build strong, lasting relationships and avoid the pitfalls of taking your prospects on a “bad date.”
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Hospitality Leadership Coach | Best Selling Author | CODE most influential women in hospitality - twice!
5moSuch a brilliant tip that can make a real tangible difference - I have been using it on myself this week.