🚀 I help healthtech founders fast-track to their first million. 🚀 Healthtech Startup Growth Coach | GTM Strategist | Board Director | Fractional CMO 👉🏼 𝘿𝙈 𝙢𝙚 𝙩𝙤 𝙡𝙚𝙖𝙧𝙣 𝙢𝙤𝙧𝙚
The “status quo”....the usual….the way things are. In other words: Safe. But “safe” can sometimes put you at a disadvantage. 🤔 🚫 When the recession of 2000 hit, the status quo was: reduce staff. The usual route. It was just how things were done to cut costs. That was the road Office Depot took. They reduced staff. Their biggest competitor, Staples, decided to take a chance - the road less traveled. 🗺️ They pivoted their cost reduction strategy and instead of reducing staff, they decided to close underperforming stores and, instead, increase their workforce - 🎲 a gamble that paid off. 🎲 While competitors struggled with customer service, Staples delivered strong support and maintained a profit, 👍🏼 allowing their business model to eclipse Office Depot’s securing their longevity. How has your company stepped outside of the status quo? What was the result? We’d love to know, give us your story in the comments below! ⤵ Read more fascinating pivot stories in my e-Book 𝟭𝟭 𝗪𝗶𝗹𝗱𝗹𝘆 𝗦𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗣𝗶𝘃𝗼𝘁𝘀 𝗶𝗻 𝗗𝗶𝘀𝗿𝘂𝗽𝘁𝗶𝘃𝗲 𝗧𝗶𝗺𝗲𝘀 It’s 𝗙𝗥𝗘𝗘 - just click the link in the comments below! #coiq #podcast #healthtech #startups #businesspivots #healthcare
That looks interesting, thanks for sharing
That's something new to me! Thanks for sharing.
That's a great message. Lots of people are scared of business pivots. It could be too risky.
I didn't know that!
Really, thank you for writing about this!
This is perfect and it's FREE! What more can we ask for?
Some great insights here Dr Roxie!
Best-Selling Author | Revenue Reclamation Expert | Helping Businesses extend their Impact.
4yGreat article on strategies that worked! #expensereduction