🎙Dr Roxie Mooney, DBA’s Post

No one likes having the rug pulled out from under them. And let me tell you, 2020 has been One. Big. Giant. Rug. 😡 We’re cruisin’ along one second and then the next we’re flailing in the dark wondering Is our solution viable? Are we dead in the water? What can we do to mitigate damage? In a good year, the healthcare market is volatile enough toss in a pandemic and the whole thing shifts with such force, we’re left stunned.😵 But if we take a minute and look closer, we’ll see opportunity among the chaos. For example, 𝗿𝗲𝗮𝗹 𝘁𝗶𝗺𝗲 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀. We all know customer discovery is integral to a winning strategy but this is the first time we were gifted with customer insights as they happen. Suddenly we’re privy to customers’: ✔️ Questions ✔️ Challenges ✔️ Considerations ✔️ Concerns These are real-time conversations fueled by necessity and born out of chaos. And they are the conversations that we need to pay the closest attention to because they can be the catalysts to insights ☝️ that reveal our “𝗔𝗵𝗮!” moment. ☝️ Want to hear more? Access my full interview on The Digital Executive - click on the link in the comments! #healthtech #digitalhealth #startups #marketsuccess