Yet, people are focusing more on the product and its features and less on the emotional, and psychological effects it produces. Even #B2B companies fail to understand that eventually, whatever you are selling is to a fellow human. And with humans comes all the various colours of emotions. Remember, #Stories target that emotional aspect. #marketing #branding #selling #storytelling #advertising #sales
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Marketing is your first date Brand is the lasting impression. But in the world of storytelling, they're two sides of the same coin. New blog post explores how to weave them together for maximum impact! Click on the link below to read more. #storytelling #marketing #branding
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𝗧𝗵𝗲 𝗠𝗮𝗴𝗶𝗰 𝗼𝗳 𝗦𝘁𝗼𝗿𝗶𝗲𝘀: 𝗪𝗵𝘆 𝗦𝘁𝗼𝗿𝘆𝘁𝗲𝗹𝗹𝗶𝗻𝗴 𝗠𝗮𝘁𝘁𝗲𝗿𝘀 𝗶𝗻 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴? In today's world of marketing, it's easy to get caught up in the latest trends. But there's one thing that never goes out of style: storytelling. Stories help us connect with people on a deeper level. When a brand tells a good story, we remember it. We feel something. And we're more likely to buy their products or services. Unfortunately, many marketers forget about stories. They focus too much on the latest tricks and tactics. But the ones who know the power of storytelling are the ones who win in the long run. What do you think about the role of storytelling in marketing? Have you seen examples of brands that have used stories to build their brand? #marketing #storytelling #trend
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Share your thoughts in the comments section. #marketing #storytelling #tips #branding #brandstorytelling
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5 C's of brand storytelling . . . #brandstorytelling #storytelling #contentmarketing #marketing #branding #contextualmarketing #characterdriven #conflictresolution #curiositygap #calltoaction
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DAY 3/10 on BRAND STORYTELLING Pro Tip: Win their trust, not their ego 😌🤸🏼♀️ #storytelling #branding #reelitfeelit #brandstrategy #storyteller #marketing #brandstorytelling #brandidentity #marketingtips #reelkarofeelkaro
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How important is brand storytelling in today’s digital age? Comment below !! #marketing #socialmedia #digitalmarketing #storytelling #learn #brand #branding
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03 Reasons Why Brand Storytelling Is The Future Of Marketing. 𝟏. 𝐁𝐞𝐜𝐨𝐦𝐞 𝐔𝐧𝐟𝐨𝐫𝐠𝐞𝐭𝐭𝐚𝐛𝐥𝐞 𝐢𝐧 𝐭𝐡𝐞 𝐒𝐚𝐦𝐞𝐧𝐞𝐬𝐬: ⇀ Every day tens of millions of content being created and shared. ⇀ Businesses are spending billions of dollars worldwide for attention. ⇀ The internet has democratized marketing by making it accessible. ⇀ The Marketplace has become crowded. ⇀ It is a challenge for quality brands to stand out. 𝟐. 𝐁𝐞 𝐩𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐥𝐞 𝐚𝐧𝐝 𝐇𝐮𝐦𝐚𝐧: ⇀ Consumers are increasingly demanding for companies to: ↳ prove how their efforts ↳ Make an impact ↳ Support a cause ⇀ A desire to “change the world” is no longer cliche. ⇀ How good your brand is up to the value matters. ⇀ Consumers gravitate towards brands that feel more human. ⇀ Your mission matters. 𝟑. 𝐁𝐮𝐢𝐥𝐝 𝐚 𝐓𝐫𝐢𝐛𝐞 𝐌𝐨𝐫𝐞 𝐭𝐡𝐚𝐧 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬: ⇀ Think about what emotions, values, and ideas you can offer. ⇀ What do you want them to walk away feeling when they interact with you? ⇀ What sort of value are you offering them? ⇀ What does your brand mean to them? ⇀ Are they engaging with what you are selling? 𝐖𝐡𝐚𝐭 𝐒𝐡𝐨𝐮𝐥𝐝 𝐖𝐞 𝐃𝐨? ↳ Stop throwing facts, statistics, and testimonials at your audience. ↳ Focus on making your brand thoughtful, memorable, and real. ↳ Transport simple information that provokes an emotional response. ↳ Share your brand’s history, challenges, successes, and value propositions. ↳ No other brands can copy YOUR story. ↳ Use your story to create a deep emotional connection. ↳ Involve your audience in what you do as a business. ↳ Start conversations, follow along, be loyal. ↳ Once your audience knows, trusts and likes you, they will buy from you. P.S. Are you showing your customers that you care even if it means (gasp!) slowing down or doing things differently? #brand #brandmanagement #marketing #storytelling
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All brands have their stories too. Thats what we do. We help you craft that compelling stories that sells
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2 Arts on How to Sell Stories that Has Influence You can learn about storytelling and storyselling. It connects people with people to sell and buy something. Storytelling is not new. It’s been used for centuries by big brands: ↳ Apple ↳ Coca-Cola ↳ Nike ↳ Adidas etc You can share a story… ↳ To inspire ↳ To encourage ↳ To rally support ↳ To make a change ↳ To make a difference Let's merge story + telling + selling. Storyselling is selling without selling. It combines the art of storytelling with the process of selling. ↳ People want to connect with people with story. ↳ People like stories. They like to watch movies, read a book or talk with friends. ↳ A good story will make people want to listen. ↳ We recommend things we like. To help them understand a product and the brand clearly without conscious. ↳ They want to have real, authentic experiences ↳ People turn away, if it smells hard sell. People can connect with your product through your story. ↳ And want to become part of your story by buying what you’re selling. ↳ They will become your supporter and advocate. Story selling is the ultimate form of content marketing. A planned and well executed storyselling helps you strategically deliver stories that: ↳ Move your audience to action ↳ Change their behavior thus generating leads ↳ Increasing conversions ↳ Boosting your brand ↳ Raising your bottom line. Set the stage. The intent is key. The style allows variety. The middle requires conflict. To get them to the edge of the seat. To follow through till the end of the story. To touch their hearts with hope & resolution. A story told is just a story. A story sold has an influence. Share your thoughts in the comments. #StorySelling #PersonalBranding #LinkedinProfileMakeOver
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The best way to reach your marketing KPI's is to start storytelling 📣 In marketing, visual branding and storytelling go hand in hand in establishing how others view a company. From using humour to real-life elements, there are plenty of ways to introduce storytelling into marketing. → Why is brand storytelling important? Using brand storytelling to share success stories and to develop your brand personality is a great way to break into different markets and industries. When followers feel they can relate to a story shared and promoted by a brand They are much more likely to feel a connection with that business and will continue to support them. → Benefits of using storytelling in marketing → Improves customer relationships → Increases engagement → Showcases your brand's personality → Helps you stand out Telling a good story can mean the difference between a stellar campaign and one that flops. Knowing how to integrate storytelling skills into your marketing strategy can improve customer connections and relationships Resulting in more generated leads and sales. #marketing #web3marketing #web3community
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In brand marketing, storytelling is like sprinkling magic dust! It forges emotional connections, making your brand super relatable and totally unforgettable. It adds a human touch, showcases your values, and helps you stand out from the crowd. The result? Customers can't get enough—they're engaged, loyal, and trust you like a best friend!
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Local Marketing Strategist for Houston & Neighboring Cities | Building Community-Driven Growth & Boosting Brand Visibility | Create Impactful Local Engagement
5moWhat an important perspective—emotion drives connection and engagement in business. 🌟