Ruler Analytics’ Post

How We Boosted Our Client’s ROI by 40% in Just 30 Days 📈 What if you could stop guessing where your marketing budget goes… … and start seeing exactly what works? One of my clients felt stuck, money was pouring into campaigns. And they had no idea which ones were actually delivering results. So, I built them The ROI Dashboard here’s how it changed everything: What It Does ✔ Track Conversion Funnels:  ↳ See how prospects move from interest to action. ✔ Optimize Your Budget:  ↳ Focus your dollars on what drives results. ✔ Boost ROI by Source:  ↳ Know exactly which channels bring the highest returns. The Results? ↳ 40% ROI boost in 30 days. ↳ Clear insights into where every $ went. ↳ Smarter decisions with data, not guesses. Stop letting your budget disappear into a black hole. With the ROI Dashboard, you’ll: - Track every conversion. - Allocate budgets where they work best. - Grow your marketing impact without wasting time or money. If tracking your ROI feels like a guessing game, let’s fix that. Slide into my DMs OR Drop a “🚀” in the comments to chat about how we can build your custom ROI dashboard. PS. What’s one metric you’d love to track more effectively? Would love to know!

"Okay, but what do you actually do at BN DR?" We often get asked this, and it’s understandable why our work might seem similar to what marketing agencies do. To clarify, here’s an analogy from our CTO and colleague Viktor Howchin Wallén: "Imagine you’re planning a road trip. You need to estimate how much gas you’ll need to get from Point A to Point B. If you don’t fill up enough, you risk running out of fuel (your budget running out before you’re done). If you overestimate, you arrive with a tank still half full (you budgeted more than necessary)." At BN DR, we’re not here to compete with marketing agencies; we collaborate with them. Our expertise in predictive analytics means we provide the insights and forecasts needed to manage and optimize your marketing budget effectively. Think of us as your strategic partner in budget management. We work alongside agencies to refine strategies and ensure every marketing dollar is used wisely. So, while our services might look similar from the outside, we focus on complementing and enhancing your marketing efforts. We help agencies and their clients achieve better results through precise data and informed decision-making. Next time you ask, “What does BN DR do?” remember: we’re the predictive analytics experts who work with marketing agencies to maximize your marketing investments. If you want to reach out to us, ping us here on LinkedIn or send us an email. Cheers, BN DR

Responding to market activity with equanimity... ...also great for your firm's digital marketing portfolio. ESPECIALLY if you're dabbling with performance marketing. If your marketing efforts are meant to: →build pipeline →book meetings →improve velocity →improve close rates →improve deal values Remember: 1. Digital marketing compounding is key 2. Your ROI calculation isn't just X in Y out (at any given moment) ESPECIALLY in high-ticket professional services. You need to: →Build reliable projections →Sensitize, always sensitize →Build consensus with leadership →Think holistically about in and out →Consider annualized ROI and CLTV Don't "buy high and sell low" with your marketing investments. And don't let wild market swings driven by politics, regulatory blips, or moving money dissuade you from your path. _____ PS - This is a big driver of poor organic growth in RIA / wealth management. So many firms chew through their marketing service providers, failing to think about things like an investment. Imagine if I walked into an advisor's office and said "I want a concrete 20% annualized return by month 6, or I'm outta here."? You'd get laughed outta the room. And yet, this is how SO many professional services firms treat their agencies. It's time for this to change!

Feeling overwhelmed by the amount of readily available marketing metrics? 😨📊 You're not alone! Join the ABC's of Digital Marketing Measurement webinar on January 15th at 1pm hosted by John Paglio to master the art of taming data across all your digital platforms. We're sharing fresh strategies, expert tips, and valuable insights to make measuring and reporting a breeze. Reserve your spot with the link below: #digitalmarketing #digitalmarketingstrategy #marketingmeasurement #marketingreporting #marketingdata #marketinganalytics

When you want to answer a question - your own, or one your boss posited to you - how do you do so in a data-driven way? Data-driven decision-making starts with identifying the right data sources, analyzing trends, and deriving actionable insights. It's about moving beyond intuition and leveraging concrete data to guide your strategies. Harnessing data effectively can transform your approach, leading to more accurate and impactful decisions. Ready to refine your tactics and make informed decisions? Join Tory Gray and Samantha Torres for a free Moz webinar to learn all about... 📈 Strategies for leveraging consumer insights to drive marketing decisions. 🔎 Harnessing market data to identify growth opportunities. 🎨 Combining creative and technical approaches for effective digital marketing. 🙌 Balancing data analysis with human insights for a holistic marketing strategy. 📅 Date: Wednesday, June 26 🕒 Time: 6 pm BST / 1 pm EDT / 10 am PDT 👉 Reserve Your Spot Now! PS: Can't make the live webinar? Register anyway, and we’ll send you the recording.

Are your marketing efforts working? Without measuring and analyzing your performance, it's hard to tell. By setting clear KPIs and using analytics tools, you can track what's effective and what's not. This data-driven approach allows you to refine your strategy, improve ROI, and make informed decisions. Imagine your marketing campaigns fine-tuned to deliver maximum impact. Let's dive into the metrics that matter and how to interpret them for success. Here are 3 things to think about... Which KPIs are most critical to my business goals, and how am I tracking these metrics to assess the effectiveness of my marketing efforts? How can I more effectively use analytics tools to gather, analyze, and interpret data from my marketing campaigns, and am I leveraging the full potential of these tools to gain actionable insights? What processes can I put in place to regularly review marketing data, adapt strategies based on insights gained, and ensure continuous improvement in my marketing ROI? For help tracking your marketing metrics, contact CAP3 today.

📊 How to Measure Your Marketing Success: Key Metrics to Track 🔍 In the fast-evolving landscape of digital marketing, understanding the effectiveness of your campaigns is essential for continuous improvement. But how do you measure success? In our latest blog post, we break down the key metrics you should be tracking to gauge the performance of your marketing efforts. From website traffic to conversion rates, we’ll guide you through the essential data that informs your strategies and helps you make data-driven decisions. 💡 Remember, tracking these metrics not only enhances your marketing effectiveness but also supports your overall business goals. As Brian Eradus highlights, “Without measuring success, it’s like navigating without a map.” 📈 Ready to unlock the full potential of your marketing campaigns? Dive into our article to discover the metrics that matter most! 👉 Read the full article here! https://lnkd.in/eZuiMsWu #MarketingMetrics #DataDriven #DigitalMarketing #Area25 #MarketingSuccess

As #digitalmarketing continues to change and evolve, many businesses struggle to determine which marketing efforts drive meaningful results. This confusion often leads to wasted spending, missed opportunities, and slower growth. Performance marketing offers a potential solution with a #data -driven approach that matches marketing spending directly with real business outcomes. Why is performance marketing powerful? Because it focuses on measurable actions and #results. https://lnkd.in/eVQdvEy3

Digital marketing involves rapid data-driven decision-making. Key Performance Indicators (KPIs) help you analyze your efforts, prioritize the right data for your goals, and evaluate your overall progress toward marketing objectives. Despite their importance, only 23 percent of marketers are confident that they track the right KPIs. Here is our quick guide to some of the most important marketing KPIs to help you get your data-driven strategy started!

2025 is here, and it’s time to dive into your Annual Marketing Reports! 📊 Our team knows the value of turning data into direction, and we’re sharing our favorite tips. From visual trends like bento boxes to actionable insights that clients can actually use, we’ve got you covered. Let’s make this year about strategy that sticks and results that resonate. ➡️ Read now: https://bit.ly/3UW06fm #DataDrivenMarketing #DigitalMarketingStrategy #AnnualMarketingReport