Hark! An Entertainment Renaissance: Innovation! Not Cuts 🎺💡🎬
We've all seen the headlines: Studios across Hollywood from #Disney to #Paramount are downsizing at unprecedented rates. But this isn't just about adapting to changing consumer habits or tech advancements. It's about a profound lack of creative, visionary leadership at the highest levels. 🫅🏼📉
Of course, financial sustainability is a must, but it should be a means to fuel our creative ambitions, which, naturally, should make way for more jobs—not less. 💼🔥
It starts by remembering what drives the industry forward—and that's people. 👥✨
Steve Jobs got this. He didn't lead Apple to greatness by slashing R&D budgets; he doubled down on innovation, even when it meant cannibalizing existing products—because he knew the magic of innovation is what drives US! The industry needs leaders who grasp the genius of Jobs' "crazy." We need more voices to support innovative, creative risks! We must view the rate of change as our ally, not a foe. Only then can we rewrite the game and tap into a new era of growth. 📈🦾
So let's agree to:
🤖 Embrace Tech: It's not just enhancing storytelling with AI and XR—it's about creating a foundation that EMPOWERS and expands possibilities for creatives and their art.
📺 Democratize Content & Access: We must knock down barriers so that EVERYONE can engage with their favorite brands and feel like they're a part of them.
🪟 Rethink Distribution: This is where hyper-personalization and hyper-exclusivity can come out to play.
🎮 Invest in Cross-Medium Storytelling: Build interconnected universes that drive fans across platforms yet brings them back to a key spot.
🎨 Push Innovation & Creative Experimentation: Who's making it a point to ensure maximum innovation in every gear of your company? DREAM MORE TO ACHIEVE MORE! 🌠
🌎 Connect Us: Youtube gets it. TikTok gets it. Heck, even Reddit gets it! But where's the central hub to spread love within our favorite entertainment brands? 🧐
🎓 Redefine Talent Development: If tech is on the rise, so should be our investments in upskilling and new divisions to rehouse talent. DONE🔨
💰 Innovative Monetization: We've got to move beyond traditional ad/sub models, i.e. blockchain/experiential for new forms of content ownership/fan engagement.
🤝 Strategic Partnerships: Collaborate across industries to create immersive experiences that aim to EXPAND entertainment—not just bundle-trip. 💰😵💫
While the industry seems set on cuts, I see a path that promises a renaissance of creativity and growth, where we can rewrite what #entertainment can be! It's a future where stories adapt in real-time to our lives and emotions, that's fully integrated into our daily worlds no differently than scheduled lunch, where virtual worlds are as engaging as physical ones, where fans don't just consume content but are part of the creative process, where we ALL feel ownership and community within the brands that house the stories we love. 🌟
Project Manager - Ontario Line
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