Sentily’s Post

What do publicists actually do? This is a question I get a TON! So, I figured why not go into detail about it 😎 There are lots of different publicists, but for the most part — we, (I), pursue “organic” press opportunities. This means that I don’t pursue paid Ads and instead rely on my relationships with media contacts & my understanding of newsworthy story angles to secure press features. This type of media coverage allows audiences to connect with brands on a much deeper level…because it doesn’t. feel. salesy. People aren’t stupid. We know when we’re being sold to! The way that I think about organic press is, you get to nurture relationships with your audiences on a mass scale, create a strong brand image, and inspire a positive buying culture as a byproduct of your new brand awareness. For the full article, go here 🤗 https://lnkd.in/dFbK8MeQ

Standing out on social media 101 You don’t need to post all day. You don’t need to copy the big names. You don’t need to do what everyone else does. Here’s what actually works: •Share your personal stories only you can tell. •Lean into the quirks that make you unique. •Stop chasing trends and start being authentic. •Give away as much value and knowledge as possible. When I started posting, I copied the “experts.” I thought doing what they did was the key. But it got me nowhere. The moment I focused on my own voice, things changed. When I started sharing my own stories, things shifted. That’s when I stopped blending in. Social media isn’t about doing more. It’s about giving away what you know and being yourself. Stop overcomplicating it. 🙂 ___________ P.S. Download my personal brand guide (link in profile) for a step-by-step roadmap on how to get started, create content that actually works, and stand out.

Struggling to stop the scroll with your captions? ⛔ Try this simple yet effective trick that instantly grabs attention: ╰┈➤ Start with a Hook! Your first line is EVERYTHING. It should spark curiosity, make a bold statement, or ask a thought-provoking question. Here’s how to master it: 🔥Use power words that trigger emotion. 🔥Ask a question that speaks directly to your audience’s needs. 🔥Make a bold statement that challenges the norm. Once you've hooked them, deliver value in the rest of your caption. Keep it clear, concise, and always end with a strong call-to-action (CTA). Example: " Boost engagement now! Discover the #1 caption game-changer and elevate your social media strategy today." Captions don’t have to be long—just impactful! Give it a try! Watch this space for my BRAND NEW WORKSHOP >> Unstuck Your Social. (Let me know if you'd like to be part of the beta group!). #UnstuckYourSocial #SocialMediaMarketing #SocialMediaHacks #SocialMediaContent #ContentCreation #ContentMarketing

Humans are naturally curious—we love to see how others do their jobs. In the world of digital marketing, many businesses often struggle with what content to post for their brand. One simple yet powerful idea is the mini vlog. 💡 Take people behind the scenes: Show how your business operates, spotlight different roles, and explain how each team member completes their tasks every day. Whether it's your social media manager planning content or your product team brainstorming the next big feature, this inside look into your world builds trust and deepens your connection with your audience. Transparency builds trust, and trust builds your brand. 🎥 Orchard Eight Media

You might think this isn’t the right time, but trust me, it is. You’ve been trying everything, and nothing seems to work? I get it. It’s frustrating to give it your all and still not see results. This isn’t for everyone, but if you know your social media strategy needs a boost, now’s the time to make some changes. ✓ Review your recent content. What worked, and what didn’t? ✓ Try out fresh ideas. Sometimes, a new approach can reignite engagement. ✓ Look at your competitors. What are they doing right? ✓ Ask questions. You’d be surprised at how many people are willing to help. Sometimes for free. Take a moment today to re-strategize and align your content with your audience’s needs. P.S. What’s one change you’re making to your strategy this week?

𝗪𝗵𝗮𝘁 𝗶𝗳 𝘆𝗼𝘂 𝗰𝗼𝘂𝗹𝗱 𝘀𝗲𝘁 𝗶𝘁 𝗮𝗻𝗱 𝗳𝗼𝗿𝗴𝗲𝘁 𝗶𝘁? Spending hours every week just to keep up with your social media posting schedule? What if you could set everything up once and let it run on autopilot? With the TechDesk Elevation Suite’s Social Media Planner, you can schedule all your content in advance across multiple platforms and never worry about forgetting to post again. Imagine freeing up those precious hours to focus on your clients, build new programs, or even just relax. The best part? The planner also helps you track what works best so you can fine-tune your strategy over time. Ready to stop posting manually? Drop a “💡” below and I’ll show you how easy it can be!

Want to turn your social media posts into conversation starters? The answer is simple: ask engaging questions! Tips in creating powerful questions: ✔️ Keep it relevant. Your questions should connect directly to the content you're posting. ✔️ Go beyond "yes or no." Open-ended questions encourage more thoughtful responses. ✔️ Spark debate (in a good way!). Pose questions that might have multiple perspectives Put it into practice in your next post! #socialmediamanagement #socialmediamarketing #contentmarketing

Social media is a competitive landscape that often leads to negativity, where complaints can overshadow positive discussions. But it’s not all doom and gloom. Social media can help your district reach new families and engage your stakeholders in creative ways. In short—social media is complicated. In this episode, we’ll discuss the rise and fall of communication channels, why social media is different for schools than it is for individuals and companies, social media’s potential downsides, and when it can work for your district. We’ll also give you some recommendations on how to get the most out of social when you do use it!

Social media management goes way beyond posting. Each post involves a ton of behind-the-scenes work. From conceptualizing to crafting captions, creative production, publishing, analysis and more. We are here to keep your mind at peace. Let us take the weight off your shoulders so you can concentrate on the bigger picture that drives your business to exponential growth. Drop us a DM and let’s chat about how we can fuel your growth! #adaptingsocial #socialmediamanagement #contentcreation #makretingagencynj #businessgrowth

You’ve created your masterpiece video 💎 You’ve edited it until your eyes are drooping 😴 Now what? To optimize your video reach, you need a social media strategy that compliments your video. Enter the “Three-Pronged Approach”: 1. Pre-Video Campaign: - Share teasers/Q&A about the video - Highlighting your goals/knowledge of the video 2. During-Video Promotion: - Share the video on your platforms - Take advantage of various posting options (IG Reels, Stories, etc.) - Tag key people in your vertical 3. Post-Video Recap: - Share key points from the video - Show momentum/growth statistics - Follow up with any questions brought up This three-pronged approach ensures that you’re not only reaching as many eyes as possible, but you’re also breaking down barriers for engagement. So, next time you finish your masterpiece video, remember the “Three-Pronged Approach” and watch that video go viral 💥.