Shellie Terry’s Post

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Director, Content Marketing at Quad

My forever content marketing out/in list: Out: Giving in to good — but ad-hoc — ideas that drain resources, aren’t aligned to the current strategy and don’t impact stated goals. 🤔 In: Mastering the content your audience consistently loves and telling the story of how that content supports goals, such as boosting brand awareness and delivering ROI. 🫡

Alison Riveira

Fractional Chief Digital Officer and eCommerce Strategist dedicated to transforming challenges into growth opportunities | @ PeakActivity

5d

This is what keeps things clear and effective. 🙌

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