Shift Paradigm’s Post

If there was a Room 101 for Market Research...what would you put in it? Having been both client and agency side I would put current project distribution in there! Let me explain... It takes a long time to get to a point to agree for market research for insights and sometimes that happens for different reasons - stakeholder buy-in, budget, competing projects/interests, deciding what is needed in a tender... However too little time to assess the findings. Once research has been decided as a necessity, results are needed immediately. This in turn puts a lot of pressure in turning around results. AI can speed up the process (but still needs oversight), but certainly findings can be missed if turnover time is too quick. This should be reversed - market research/data insights should be integrated into budgets and project schedules, making decision to implement quicker. And a bit more time for analysis and storytelling - this impacts decision making after all... #room101 #marketresearch #timereversal

Most colleges charge you $100,000+ to learn Comprehensive Analytics and Reporting. But I can explain it to you here for free.  A quick breakdown on:  - Leveraging analytics features to gain insights into business performance.   - Understanding lead conversion rates.   - Making data-driven decisions.  Let’s dive in… Share or comment if this resonates!  Schedule a Discovery Call: https://www.tchmedia.ai DM the word “WIN” Or text "WIN" to 866-351-3744 to Check out my FREE checklist here Download for FREE https://www.tchmedia.ai/   “ 3 Simple Ways your business can Win Fast with AI “

Ever wondered what sets the best companies apart? It’s not just the data they collect—it’s the insight they extract! You can have all the stats in the world, but without real understanding, it’s just noise. The secret to mastering market research lies in turning those numbers into actionable business strategy That’s what truly drives success! Here’s how you can improve your market research game: Go beyond the numbers: Ask “why?” and investigate the story behind the data. Listen to your audience: Their feedback is pure gold—use it wisely. Leverage AI tools: Let technology predict trends before they even happen. Make it a habit: Market research isn’t a one-time thing; it’s a continuous journey. When you focus on insight rather than just data, your strategy shifts from reactive to proactive. Ready to research like a guru? How do you turn data into insights in your business? Share your thoughts and experiences below! #MarketResearch #CustomerInsight #BusinessStrategy #AIinBusiness #ContinuousImprovement #DataDriven #GrowthMindset #Innovation #CustomerFeedback #ProactiveStrategy #MarketIntelligence

🌟 Ready to transform your market research strategy? Dive into the future with predictive analytics! 🌟 Gone are the days when traditional market research could give your business a competitive edge. In the dynamic landscape of today's industry, predictive analytics is the game-changer that allows you to anticipate market trends and consumer behavior like never before. Here's why: 1. **Accuracy and Insight**: Just as meteorologists predict the weather, predictive analytics uses historical data, statistical algorithms, and machine learning to forecast market trends with remarkable accuracy. This means you can make smarter, data-driven decisions. 2. **Customized Market Strategies**: By understanding your customers' needs and preferences more deeply, predictive analytics helps you tailor your marketing efforts more effectively. Imagine knowing exactly what your customers want before they do! 3. **Staying Ahead of the Curve**: With AI and machine learning at its core, predictive analytics is not just about predicting the future—it's about creating it. Embrace this technology to harness real-time insights, navigate the ever-changing market landscape, and unlock new opportunities. The future of market research is here. Are you ready to leap ahead with predictive analytics? Have you seen predictive analytics in action within your industry? Share your thoughts! #PredictiveAnalytics #MarketResearch #Innovation

🚨 Great online evaluation metrics are always great for the business…right? 🚨 Wrong 👇 As machine learning engineers and data scientists, we're often laser-focused on optimizing our models. We think that if we have strong online evaluation metrics, we're nailing it. As Emmanuel Fuentes, Head of Data & AI at Whatnot points out - good metrics in isolation don't always mean good results for the greater business. Here's where things usually go wrong: 👉 𝗠𝗶𝘀𝗮𝗹𝗶𝗴𝗻𝗺𝗲𝗻𝘁 𝘄𝗶𝘁𝗵 𝗦𝘁𝗮𝗸𝗲𝗵𝗼𝗹𝗱𝗲𝗿𝘀: You can have the best metrics in the world, but if they're not aligned with the business objectives your stakeholders value, you're missing the mark. 👉 𝗟𝗮𝗰𝗸 𝗼𝗳 𝗮 𝗖𝗼𝗺𝗺𝗼𝗻 𝗙𝗿𝗮𝗺𝗲𝘄𝗼𝗿𝗸: Not having a shared understanding of success criteria across the team leads to miscommunication and wasted efforts. 👉 𝗙𝗮𝗶𝗹𝘂𝗿𝗲 𝘁𝗼 𝗖𝗼𝗻𝗻𝗲𝗰𝘁 𝘄𝗶𝘁𝗵 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗢𝗯𝗷𝗲𝗰𝘁𝗶𝘃𝗲𝘀: Sometimes, the most optimized model in terms of technical performance doesn't move the needle for the business.  The solution? Spend a lot of time—dedicate a whole month if you need to—aligning with stakeholders on the online evaluation metrics that matter. This means getting everyone from your ML engineers to your exec team on the same page about what success looks like. Great metrics are only as valuable as their alignment with your overall product strategy and business goals. Align early, align often, and avoid the pitfall of investing time in something that won’t drive impact. 

🌟 Start Your Journey with Thinkers.ai Today! 🌟 Dive into the future of data-driven decision-making with Thinkers.ai! Our platform is your gateway to uncovering market insights and intelligence. Get started easily: - Create a Free Account: Access core features and capabilities. - Choose Your Focus: Tailor your research to your business needs. - Enter Keywords and Refine Filters: Navigate our intuitive interface to gather and analyze relevant information. 🔍 Embrace the power of data visualization and analysis to drive your business forward. From market trends to competitor insights, Thinkers.ai equips you with the tools you need for informed decision-making. 𝗦𝘁𝗮𝗿𝘁 𝗺𝗮𝗸𝗶𝗻𝗴 𝘀𝗺𝗮𝗿𝘁𝗲𝗿 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻𝘀 𝘁𝗼𝗱𝗮𝘆 𝘄𝗶𝘁𝗵 𝗧𝗵𝗶𝗻𝗸𝗲𝗿𝘀.𝗮𝗶! 🔗 Learn more on how to begin: How to Get Started with Thinkers.ai 👉https://lnkd.in/dz2e6ERJ #DataDrivenDecisionMaking #MarketInsights #ThinkersAI

I know how hard businesses work to stay ahead of their competition, so I decided to share some expert tips on how to maintain your competitive edge. All businesses face competition, so keeping an eye on what your rivals are doing helps you take action to stay ahead. Here are our expert tips: 👉 Leverage data : Set yourself targets ; use your Google Analytics ; Embrace generative AI ; Benchmark 👉 Monitor behavioural shifts: Qualitative research is as valuable as quantitative. 👉 Stay agile: Have a suite of scenarios to work to rather than a fixed plan. 👉 Stalk your competition! : What search terms do your competitors rank for? How frequently do they update content? 👉 Check the quality of your content vs theirs: does it clearly answer your readers most common pain points? Does it meet Google's desire for Experience, Expertise, Authority and Trust? 👉 Think like a customer - does your user journey and experience help them solve their problem and move them towards a sale with you? Stay ahead with these strategic tips! #sales #business #strategy #data

In the current UK market, the power lies with businesses that harness the subtleties of data analytics 📊 and AI innovation. Analytical acumen meets cutting-edge tech, paving your pathway to an incisive marketing edge. 🚀 Navigating the ever-evolving terrain of UK marketing statistics demands not just skill but a visionary approach. As we delve into real-time analytics, we tap into a pulse of consumer patterns and trends that drive impactful decisions.🧭 But it's the AI-driven tools that are the game-changers. Imagine predictive analytics that not only interpret the present but forecast future consumer behaviours. This is where strategies transform, becoming incredibly targeted and responsive. 😲 Ready to reinvent how your business understands and attracts its audience? Let's explore the cusp of marketing analytics together and propel your strategies to new heights. 📈 To dive deeper into the nexus of data, AI, and robust marketing strategies, reach out to me👇 emmanueldario@trinityrec.co.uk 📞 +44 7380 337258 #DataDrivenMarketing #AIAnalytics #UKBusinessGrowth

Considering the weather over the weekend (at least in big parts of Middle Europe) it seems that summer is now really over ☀️☂️ We thought that would be a good opportunity to ask our CEO Wolfgang Strassburger to reflect a little bit on the last months and share a few insights and thoughts. So here we go: 💡 Our customers are eager to adopt innovations and develop coherent data strategies to optimize their sales and marketing efforts. 💡 In the face of challenging market conditions across many industries, marketing departments are focusing their budgets on fundamentals: crafting solid customer journeys that generate consistent sales pipelines. 💡 Discussions are increasingly centered on data-driven strategies and how AI can enhance them. 💡 Consolidating customer data and breaking down silos is becoming essential to stay aligned with customers’ needs. 💡 Strengthening communication between sales and marketing remains a critical step toward achieving business success. If you are a fellow marketer or sales person, I would like to know: do you agree or disagree with the statements above? What were your observations on the market in the last few months? As you can tell we are on the forefront on making our customers fit for a data driven future. If you are looking to do the same for your business in 2025 and want to have a first conversation on how this could be possible - leave a comment below and we will get in touch! #datadrivenmarketing #ai #marketingtrends

Stop Guessing, Start Knowing: How Virtualyyst Market Research Unlocks Business Growth Are you tired of making business decisions based on gut feeling? In today's data-driven world, success hinges on having deep customer insights. That's where Virtualyyst comes in. We're a market research and development firm that uses cutting-edge AI and machine learning to deliver actionable insights that empower you to make informed decisions. Here's what sets us apart: ▪️Data-driven approach: We leverage the power of AI and machine learning to extract valuable insights from complex data sets. ▪️Customized solutions: We don't offer a one-size-fits-all approach. We tailor our research to your specific -needs and objectives. ▪️Actionable insights: We don't just provide data, we translate it into actionable recommendations that drive real business growth. Virtualyyst's market research services can help you: ▪️Understand your target market: Gain a deep understanding of your customer needs, wants, and pain points. ▪️Develop winning products and services: Identify opportunities to innovate and create products and services that resonate with your target audience. ▪️Optimize your marketing campaigns: Target your marketing efforts more effectively and maximize your return on investment. ▪️Make data-driven decisions: Gain the confidence to make strategic decisions based on real customer insights. Ready to unlock the power of market research and take your business to the next level? Contact Virtualyyst today for a free consultation and let's discuss how our expertise can help you achieve your business goals. P.S. Share this post with any business leaders who are looking to gain a competitive edge through data-driven decision making! #marketresearch #dataanalysis #businessgrowth #virtualyyst