Silvia Mariani’s Post

[ 📈 CCI France Pays-Bas | From the Netherlands to France] France : a market full of opportunities! Imagine your company benefiting from a central position in Europe, with connections to 9 border countries, a dense motorway network and fast TGV links to the main European cities. As the world's 5th largest economy, France is a major player in the global economy, accounting for 5% of global GDP and 6% of world trade. In addition, with 35 sites classified as UNESCO World Heritage and Paris as a leading destination for business tourism and international trade fairs, your business would benefit from a context conducive to influence and growth. Moreover, France is the 3rd global destination for welcoming international students, offering a choice of talents and expertise to companies wishing to internationalize! 💡 As the first host country for foreign direct investments in Europe and 2nd worldwide, France is an essential destination for investors.   With over 1030 Dutch companies already established in France, generating more than 155,000 jobs, economic ties between France & The Netherlands are strong and profitable. 𝐅𝐫𝐚𝐧𝐜𝐞 - 𝟏𝟏 𝐭𝐨𝐩 𝐬𝐞𝐜𝐭𝐨𝐫𝐬 - Agri-food - Healthcare - Sustainable energy, climate and water - Circular Economy and environmental technology - Maritime - Creative industry - Mobility - Start-ups - Digitization - High-tech systems and materials - Sustainable infrastructure and living environment For more information, don't hesitate to contact our experts: Florian Carquillat or Berend Jurgens.   This coming Thursday, we will be presenting 4 companies that have developed their activities in France and that are also candidates to our Business Awards in the category : Business Development NL – FR. Alvero Location de mobilier de bureau (Renaud LOUIS), Knapzak Benelux (Johan Van Poppel, Eliza Helmond), supersola (Julius Smith, Kelly Staelens), TOP Animation (Tim Steen).

Since WESKRON works closely with the tech community & especially with startups, our firm will definitely attend this event! #entrepreneurship #southflorida #startup #venturecapital #angelinvesting #founder #networking #conference #panelspeaker #tech #innovation #ecosystem

Benviguts a Barcelona Catalunya, with its vibrant economy and strategic location, has long been a hub for international business. The region has a population of nearly 8 million people, with Barcelona alone home to over 1.6 million. This dynamic area is known for its rich cultural heritage, bilingual population (Catalan and Spanish), and a strong industrial base. Dutch companies have a significant presence in Catalunya, reflecting the historical ties between the Netherlands and this region. Notable names like Heineken, ASML, Randstad, Akzo-Nobel and Philips have established operations here a long time ago, leveraging the skilled workforce and innovative environment. Additionally, the Netherlands Business Support Office (NBSO) in Barcelona actively promotes trade and investment, further strengthening these connections. Including their Café Naranja. (https://lnkd.in/eqgBK468) Catalonia Trade & Investment is also an interesting party to know; https://lnkd.in/ewRZkF-x. Personally I started doing business with Barcelona based companies a long time ago and always highly valued the region. Catalunya's appeal lies in its pro-business environment, excellent infrastructure, and high quality of life. The region is a leader in sectors such as technology, logistics, and manufacturing. Barcelona's 22@ district, for example, is a thriving tech hub attracting global talent and companies. What makes Catalunya unique is its blend of tradition and modernity, fostering a collaborative spirit that benefits both local and international businesses. Whether you're looking to expand or explore new markets, Catalunya offers unparalleled opportunities. The region’s commitment to innovation and its strategic position in Southern Europe make it an ideal destination for businesses aiming for growth and success. What are your plans for doing (more) business in Catalunya? 🔔 Follow Sandor Willems 📘 Willems 📘 for more valuable business insights. ♻ Share and support business infotainment. This picture was taken at one of my favorite spots in the city: Plaza Reial, Barcelona. What’s yours?

📝 The General Coordinator of ASCAME, Mr. Anwar Zibaoui, reflects in ON ECONOMIA on the great opportunity that Barcelona has to consolidate and monetize its brand and reputation, and also to attract international investment and talent. Zibaoui highlights several aspects of Barcelona's hegemonic role in the Mediterranean and EMEA: it is the leading logistics center in the Mediterranean region; it is the fourth most attractive city in Europe for start-ups and the first in the Mediterranean; it is a leading city in the organization of international trade fairs and congresses; and it has first-class airport and port infrastructures. 🎯 In the article, Zibaoui also tells about the impact that this hegemonic position of Barcelona has on business tourism and on the promotion of local projects, urban development -with new companies, new jobs and dynamization of all economic sectors-, increase of local exports, knowledge exchange and networking opportunities. ▶ Read the full article! 👉 https://n9.cl/f6a81

Luxembourg and European Union Ties: A Strong Partnership at the Heart of Europe Luxembourg is the second richest country in the world and is famous for several reasons: 1. Being a European economic powerhouse 2. Producing award-winning wines 3. Having a curious network of underground tunnels 4. Recognizing three national languages Given these notable aspects, the European Union can leverage Luxembourg’s strengths to enhance its economic influence globally. Here are some strategies: 1. **Promote Award-Winning Wines**: The EU should highlight Luxembourg’s finest wines to the world, emphasizing their quality and uniqueness. Advertising campaigns in various international markets can showcase these wines, helping to establish the EU as a premier wine producer. 2. **Showcase Underground Tunnels**: Luxembourg’s extensive network of underground tunnels is a rare and fascinating feature. The EU can promote these tunnels as unique tourist attractions, drawing visitors interested in history and architecture. Highlighting such unique sites can boost tourism and cultural appreciation within the EU. 3. **Economic Collaboration**: The EU should encourage closer economic collaboration among its wealthiest member states, such as Luxembourg, Belgium, and Germany. By pooling their economic strengths, these countries can lead initiatives that bolster the EU’s overall economic power. 4. **Unified Marketing Strategy**: The EU should develop a cohesive marketing strategy that showcases the diverse strengths of its member states. By promoting the unique attributes of countries like Luxembourg, the EU can attract investment, tourism, and global interest. By leveraging Luxembourg’s unique features and fostering greater collaboration among its member states, the EU can enhance its global economic presence and strengthen its position as a leading economic union. #fashion #amazing #m #nancy #spain #igersluxembourg #luxemburgo #portugal #lu #grandest #follow #norway #tzebuerg #usa #happy #e #fun #eschsuralzette #dubai #netherlands #london #switzerland #berlin #canada #suisse #villedeluxembourg #sport #alsace #monaco #lifestyle

Spain's international reputation remains strong and stable according to the RepCore® Nations 2024 study 🇪🇸 presented by Reputation Lab in collaboration with the Foro de Marcas Renombradas Españolas and ICEX: 🔹 International Ranking: Spain ranks 13th among the 60 countries with the highest GDP according to the G7 inhabitants. Switzerland, Norway, Sweden, and Canada lead. 🔹 Strengths and Weaknesses: Strengths: Friendly people, Attractive lifestyle, Efficient public resource management, Sports success. Weaknesses: Education system quality, Quality of products and services, Technologically advanced country, Well-known brands and companies. 🔹 Regional Perception: Best perception: Netherlands, Belgium, France, UK, and Italy. Worst perception: Russia, Morocco, and Algeria. 🔹 Trends of the year: Improvement in: South Africa, Peru, China, Nigeria, and Canada. Decline in: Germany, Russia, Morocco, India, USA, and Israel. 🔹 Internal contrast: International reputation improves (+0.6 points), but Spaniards' internal perception has fallen by 2.8 points compared to 2023, especially in "Quality of life". Tourspain #Spain #VisitSpain

I was raised with a 🇪🇺 European mindset, and it makes all the difference in my fitness brand, Velites Sport. My mother is Belgian, and my father lived in Germany for over 20 years. They experienced the challenges of a divided Europe: different currencies every 800 km, customs barriers, a lack of common policies—the list goes on. Both of my parents are strong believers in Europe, and so am I. At home, we spoke three languages, and international visits were the norm, with summer stays in Belgium. Today, a third of Velites' team comes from various European countries. Recently, we've welcomed Italian, Swiss, Belgian, and French talent to our company. To me, this feels natural, as I've always felt at home with fellow Europeans. Last week, we were honored to receive the Accésit Prize for Internationalization among outstanding local companies in Navarra, Spain. While the business environment in Europe has improved since the 1980s, it remains challenging for Spanish companies to expand internationally within Europe. I encourage other companies to immerse themselves in the European market and think beyond local boundaries. Embracing a European mindset can open up new opportunities, foster innovation, and drive growth. Let's work together to build a stronger, more connected/united Europe. I would like to thank Santander and the Cámara de Comercio de España, Cámara Oficial de Comercio, Industria y Servicios de Navarra and DN Management - Diario de Navarra for their support. Congratulations to the Winner: QUESOS ALBÉNIZ and the other 3 accesit - Bodega Otazu, VIGUETAS NAVARRAS and Grupo Aldakin. #EuropeanMindset #InternationalBusiness #Velites #EuropeanUnion #BusinessGrowth #Innovation #TeamDiversity #CrossCultural #Internationalization #StrongerTogether #EuropeanMarket #GlobalBusiness

Why do business and invest in Spain and Portugal? Besides being among the world leaders in tech, innovation, talent, tourism and gastronomy, their economies are also among the strongest performers in Europe. To explain in more detail what Hong Kong companies should be looking at in these two countries, Miguel Aguirre de Cárcer, Consul General of Spain, and Alexandre Leitão, Consul General of Portugal in Macao, provided a fascinating update at our country briefing on 9 April.   As the world’s second-most visited country after France, Spain received 85 million visitors in 2023, surpassing pre-Covid numbers. It is also cultivating a strong manpower pool as it is a magnet for talent from around the world.   Neighboring Portugal prides itself on its secure and safe business environment. Leitão also highlighted Portugal’s blue economy, its strategic location and innovative DNA, characterized by its citizens’ innovation and entrepreneurial spirit.   Alfonso Ballesteros Ballestero, Chairman of HKGCC’s Europe Committee, also spoke at the event about the Chamber’s mission to these two countries in late May. Any member interested in learning more about the mission can find more details here. https://lnkd.in/gmQ-3Ke7 #hkgcc, #hongkongbusiness #hongkong #spain #portugal #spainbusiness #portugalbusiness #unicornfactory

As Hong Kong prides itself as the "City of Events," the MICE industry plays a crucial role in driving the economy and promoting business opportunities. However, the environmental impact of organizing these events is hard to ignore. Despite the urgency of mitigating the damage to the environment, the complexity behind organizing MICE event is making it difficult for radical change to happen. Our esteemed speakers from Thailand Convention & Exhibition Bureau (TCEB) and Macau Fair & Trade Association will share from a policy level, how it can encourage paradigm shift in the industry. Meanwhile, industry leaders from Hong Kong Convention and Exhibition Centre (Management) Limited, Informa Markets, KPMG, New World Corporate Services Limited and ReThink HK will discuss what can be done on a practical level to realize the feasibility of integrating resource circularity in the MICE industry. Join us in exploring innovative strategies and collaborative approaches that can reshape the MICE industry toward a more sustainable future. Together, we can make a positive impact on the environment and create a thriving business ecosystem. Whether you are coming from a MICE industry background, if organizing event is part of your business outreach strategy, this is the event for you to learn more about how you might run event that are more align with the rising sustainability trend. Register now: https://lnkd.in/gkYmekWU The event details are as follows: Date: 6 June 2024 (Thursday) Time: 2:30pm – 5:30pm (4:30pm – 5:30 will be the networking session) Venue: Rayson Huang Theatre, The University of Hong Kong Language: Mainly English and Cantonese (with simultaneous interpretation in English and Cantonese) Format: Physical and Online via Zoom #pslb #svc #businesssustainability #sustainabilityleadership #sustainability #business #sme #collaboration #sustainablevaluechains #sdgs #undp #HSBC #HBF 

Navigating the Complexities of Exhibiting in Asia: A Different Ballgame Exhibiting at trade shows in Asia can be quite a task, especially if you're used to the circuits in the USA and Europe. It's about understanding and adapting your strategy to fit the region's specific demands and opportunities. **𝐇𝐞𝐫𝐞'𝐬 𝐚 𝐥𝐨𝐨𝐤 𝐚𝐭 𝐭𝐡𝐞 𝐦𝐚𝐢𝐧 𝐜𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞𝐬 𝐚𝐧𝐝 𝐨𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐢𝐧 #𝐀𝐏𝐀𝐂***: 𝐇𝐢𝐠𝐡𝐞𝐫 𝐂𝐨𝐬𝐭𝐬 𝐚𝐧𝐝 𝐋𝐨𝐠𝐢𝐬𝐭𝐢𝐜𝐚𝐥 𝐂𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞𝐬: From booth setup to travel and accommodation, expenses can quickly add up. Shipping materials across continents can be both time-consuming and expensive, not to mention the complexity of dealing with customs regulations. 𝐒𝐞𝐧𝐝𝐢𝐧𝐠 𝐒𝐭𝐚𝐟𝐟 𝐎𝐯𝐞𝐫: Sending your team to Asia can also be a significant expense. Flights, accommodation, meals, and transportation all contribute to the overall cost. 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧: you could take local marketing assistance to drive leads and be present onsite as a sales rep. 𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐭𝐡𝐞 𝐔𝐧𝐟𝐚𝐦𝐢𝐥𝐢𝐚𝐫 𝐀𝐬𝐢𝐚𝐧 𝐌𝐚𝐫𝐤𝐞𝐭: The Asian market presents its own set of challenges and opportunities. Cultural nuances and business practices can vary greatly from what you're accustomed to in the USA and Europe. Conducting thorough market research is essential. Understanding local preferences, business etiquette, and consumer behaviour can make or break your exhibition success. 𝐋𝐚𝐧𝐠𝐮𝐚𝐠𝐞 𝐁𝐚𝐫𝐫𝐢𝐞𝐫𝐬: Communication can be another significant barrier. While English is widely spoken in business settings, it's not universal. Investing in translation services or hiring local staff who can bridge the language gap can be invaluable. 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐟𝐨𝐫 𝐆𝐫𝐨𝐰𝐭𝐡: Despite these complexities, the potential rewards of exhibiting in Asia are immense. The region's fast-growing markets offer opportunities that are not always present in Europe or the USA. By overcoming the initial challenges, you can tap into new customer bases, establish your brand in emerging markets, and drive significant business growth. While the costs and complexities may be higher, the potential for growth and new business opportunities makes it a worthwhile endeavour.  So, take the plunge, explore the vibrant Asian market, and discover the benefits of diversifying your exhibition strategy. 𝐈𝐟 𝐲𝐨𝐮 𝐰𝐨𝐮𝐥𝐝 𝐥𝐢𝐤𝐞 𝐭𝐨 𝐥𝐞𝐚𝐫𝐧 𝐚𝐛𝐨𝐮𝐭 𝐦𝐲 𝐬𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬 𝐚𝐧𝐝 𝐜𝐨𝐬𝐭 𝐞𝐟𝐟𝐞𝐜𝐭𝐢𝐯𝐞 𝐜𝐨𝐧𝐭𝐫𝐨𝐥 𝐭𝐨 𝐥𝐞𝐯𝐞𝐫𝐚𝐠𝐞 𝐲𝐨𝐮𝐫 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐬𝐞𝐞 𝐲𝐨𝐮 𝐡𝐞𝐫𝐞: 𝐡𝐭𝐭𝐩𝐬://𝐥𝐧𝐤𝐝.𝐢𝐧/𝐠𝐠𝐯𝐐8𝐌3𝐭  #GlobalMarketing #ExhibitionStrategy #AsiaMarket #BusinessGrowth #GlobalExhibitions #TradeShows #NRF #singapore #bangkok #imcas