Simplestream’s Post

My view on the Brightcove acquisition by Bending Spoons, specifically, the fit/cross-over with StreamYard: 1. Brightcove is an enterprise-grade solution built for high-scale video streaming, deep analytics, and monetization, making it ideal for businesses needing robust infrastructure. 2. StreamYard is lightweight, user-friendly, and affordable. It targets creators and SMBs, focusing on live streaming. 3. Brightcove's strategic value lies in its ability to diversify Bending Spoons' portfolio into enterprise video, a market StreamYard does not serve. >>> Be sure to click through the slides to see the 6 vectors I looked at. <<< By combining these two platforms, Bending Spoons could address both ends of the video market—enterprise and consumer/creator—providing a comprehensive ecosystem of video solutions. What's your take? #streamingmedia #videoplatform #videostreaming #enterprisevideo

What’s next for the streaming industry in 2025? 🎯 It's that time of year where predictions are made and Media Distillery's Head of Product, Martin Prins, has shared his insights with The Fast Mode’s Expert Opinion series. In this article, Martin predicts key trends that will shape the streaming landscape: from prioritizing viewer engagement and enhancing sports viewing experiences, to harnessing AI-powered features and addressing the diverse needs of audiences. He also touches on the importance of finding the right balance between unbundling and re-bundling strategies, and how embracing advertising innovations will drive success for telcos and Pay TV operators. 📈 Read Martin's predictions and get ahead of the curve: https://hubs.ly/Q02-Vn5q0 👀 #StreamingTrends #AIinMedia #ViewerEngagement #AdTech #PayTV #Telco #VideoTech #MediaInnovation

Build your own FAST channel with allrites FAST. From branding and programming to marketing and operations, allrites FAST simplifies every step of the process, helping you deliver unique, audience-focused streaming experiences. 🚀 Check out how we can help: https://lnkd.in/e67x9XAS By the way, we’re not just talking about launching FAST channels—we’re doing it. With five fully functioning, streamed channels already distributed via Amagi Connect, we’ve proven our ability to design, build, and manage channels from the ground up. #fastchannels

❌ How many clicks does it take to cancel a streaming service? ❌ That might sound like the start to a bad joke, but it's a genuine question that all streaming strategists should take into account... 😡 Too many and you risk alienating the consumer forever 🏃♀️ 🏃♂️ Too little and perhaps you risk accidental unsubscriptions or constant sub switching (I actually don't believe this, I think cancelling a service should ALWAYS be easy) ✊ But whatever you believe, combatting churn is key to sustainable growth and running a profitable SVOD business. 📈 Digital i's harmonised global SVOD viewership tool, SoDA, tracks viewing levels across tiers, dropping engagement & ways of watching. All of these things paint an interesting picture when it comes to churn. 👀 We've seen ad tier viewers watch more than basic tier viewers. We've seen how a varied slate of content (sometimes across multiple platforms) makes up the whole viewing of a happy subscriber, and we've seen how viewing tapers off and users finally find the motivation to cancel their direct debit 😥 Whatever you think about the magical solution to #churngate - the following session at the NAB Show is sure to be a firecracker of a discussion. Plus you get to see my colleague Matt Ross in action! #NABStreamingSummit #SVOD #Streaming #Churn

Excited to Join the Fight Against Churn – Please join me for a very topical discussion at the NAB Show Streaming Summit Combating Churn with Better Packaging and Distribution Strategies The streaming market is saturated, and consumers have more choices than ever. At the NAB Show Streaming Summit, I'll explore the critical link between packaging/distribution and churn with a panel moderated by Jonathan Hurd and my fellow panel members Titus Bicknell, Matthew Dominguez and Matt Ross. Here are a few of the topics we'll tackle: -The wrong bundling strategy can kill growth -Are free trials actually helping or hurting? -Why 'one size fits all' pricing won't cut it anymore Join the discussion on April 15th! https://lnkd.in/e2wnDgfV Register here for a Streaming Summit ticket: https://lnkd.in/eYPTJgXh. #OTT #nabshow #streamingstrategy #nabshow2024 #streamingsummit #streamingmedia *generated partially by Gemini Advanced from Google AI, what do you think?

🌐 𝐓𝐡𝐞 𝐄𝐯𝐨𝐥𝐮𝐭𝐢𝐨𝐧 𝐨𝐟 𝐒𝐭𝐫𝐞𝐚𝐦𝐢𝐧𝐠 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬 🚀   The world of streaming is constantly evolving, and at WotchoTV, we stay at the forefront of these changes. From innovative technology to emerging trends, we bring you insights into what’s shaping the future of streaming. Discover how advancements in streaming platforms are enhancing user experiences, driving engagement, and opening new avenues for content delivery. Stay tuned as we explore the latest industry trends and forecast the future directions of streaming technology. Whether you're an advertiser, content creator, or a tech enthusiast, our updates will keep you informed and ahead of the curve. Dive into the future with WotchoTV!   𝐄𝐱𝐥𝐩𝐥𝐨𝐫𝐞 𝐧𝐨𝐰: www.wotchotv.com #WotchoTV #StreamingTrends #TechInnovation #FutureOfStreaming #IndustryInsights

I’ll be at #NAB2024 Join me and MediaMelon to discuss how we can support your business increase customer satisfaction and ROI. #mediamelon #ott #streaming #analytics #qoe

65 Million Viewers, One Unforgettable #Fight! What an incredible milestone for live sports and streaming. Watching the fight on Netflix was truly a unique experience. While the numbers—65 million concurrent viewers and 50 million households tuned in—speak for themselves, for me, this event was about so much more. It marked a paradigm shift in how we experience live entertainment. Netflix’s foray into live sports not only set a new benchmark for scalability, real-time engagement, and audience impact but also demonstrated how brands can seamlessly integrate with the action—like the execution of body spray promotion during the event. Social media is flooded with the conversations about the spray. The future of live entertainment is making new waves, and it’s rewriting the playbook for #livesports, #tech, and #brandpartnerships.

Honored to have moderated a panel on the “Future of TV: The Great Unbundling + Rebundling” at PrivTech Invest NYC, hosted by our firm, Grit Capital Partners! Joined by industry leaders Peter Naylor, Jonathan Carson (Antenna, the leading analytics provider), + Jason Cohen (MyBundle), we explored the rapidly changing streaming landscape. Key insights: Consumer Shift: Over 50M U.S. households have cut the cord, putting consumers in control, driving demand for simpler, more tailored streaming options. Retention & Churn: With churn rates averaging 37% annually, streaming platforms are focusing on personalization, ad tiers, + exclusive content to retain viewers. Broadband & Bundling: Broadband providers are moving from TV to fiber (Fiber adoption is up 10% YoY), creating new ways to bundle streaming + broadband services to reduce churn + simplify billing  AI & Personalization: 75% of streamers say AI-powered recommendations improve their viewing experience. Thank you to our panelists for joining us to discuss these trends + the opportunities ahead. New era for TV 🚀 #Streaming #Partnerships #Innovation #CustomerExperience #Customerfirst #bundling #ai

Tis the season for predictions, and we’re wrapping things up with some thoughts from our Chief Business Officer, Paul Pastor. Our predictions blog is now live! As we look ahead to 2025, dive into insights from Paul Pastor, Wim Ponnet, and Jim Vinh on the future of streaming. Discover their thoughts on short-form content, AI’s transition from experimentation to adoption, hyper-personalized content recommendations, and more. Want to explore these trends further? Join us at CES 2025, January 7–10. Email us at hello@quickplay.com to schedule a meeting with our team today! #genai #tech #ott