Sjuck de Bordes’ Post

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Global Director of Total Rewards

How do you use reward to increase employee engagement and support organizational strategy?   Employee reward is the single biggest expense of many organizations and can be an important driver of employee behavior and engagement. In order to do so effectively reward needs to be aligned to explicit and well defined organizational goals, strategies and values   Reward does not play the same role in each organization, it is important to understand its’ relative important in your organization. For example the importance of pay is probably different when working for Greenpeace or Doctors Without Frontiers than it is when working for an investment bank or consultancy firm.   Which elements of reward are key for your organization? Many organizations compete for talent by offering what others offer, there can be value in creating reward approaches: -         If you value entrepreneurship and risk taking, one would have higher bonus targets than market practice -         A “we care for our employees and their families” culture may want to emphasize risk insurance for life, disability and medical -         A start-up company may focus on stock awards over base salary, a company in a very mature market may do the reverse It is not wrong to do what the market does, but organizations that put a stake in the ground “this is what we stand for” are better able to create a distinct identity and Employee Value Proposition (EVP) and differentiate themselves from the competition.   Line of sight: when the goals of the organization are clear and well communicated, it is important that each employee understands and can articulate how their work and performance connects to the goals of the organization and how they can influence the shared success of the organization. We call this “line of sight”, the more that employees have line of sight, the easier it is to align reward to shared success through recognition, bonus at all levels in the organization, long term incentives and merit.   Aligning reward to organizational goals is not about spending more money, it is about moving from copying the reward packages that everybody else in the market offers to using reward to promote the specific needs and goals of our own organization.   #totalrewards #compensation #compensationmanagement #employeeengagement #employeeexperience #rewardstrategy #strategy

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