🔥 NEW WORK DROP🔥 With the utmost precision and attention to detail 👌, we are proud to have completed the post-production for this Fentimans Ltd commercial. From meticulous editing and seamless cuts to vibrant colour grading and in-house support, every frame is as refreshing as the iconic beverages themselves. Here's to bringing this beautifully crafted piece to life—cheers 🥂. CREDITS Client - Fentimans Ltd Creative Agency - Drummond Central Production - The Gate Films Director/Photographer - Graeme J. Hill Senior Producer - Hollie Newton On Set Producer - Abi Saleem Production Manager - Alice Briers Production Assistant - Kendra Smith Socials/Shoot Support - Sasha-Kari Belford Post House - Smoke & Mirrors Post Producer - Benjamin Cruickshank Editor - Liam Hargreaves Colourist - Benjamin Rozario VFX - Cathal O'Donoghue Audio Engineer - Scott Little Studio Assistant - Arthur Wood
Smoke & Mirrors’ Post
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Understanding Film Production Organizational Chart The Film Production Organizational Chart is a visual representation of the hierarchy and roles within a film production team. Here's a brief overview: Executive Producer: Oversees the project, securing finances and making key decisions. Producer: Manages the production from start to finish, coordinating between departments. Director: Responsible for the creative vision and directing the cast and crew. 1st and 2nd Assistant Directors: Assist the director, manage schedules, and ensure the production runs smoothly. Head of Department: Leads various technical and creative departments. Key Departments: Director of Photography: Manages the camera and lighting crews. Sound Designer: Creates the auditory elements of the film. Production Designer: Designs the visual look, including sets and props. Editor: Assembles the filmed footage into the final product. Special Effects: Creates visual effects for the film. Supporting Roles: Assistant Camera: Assists the Director of Photography. Gaffer, Best Boy, and Sparks: Manage lighting equipment. Clapper Loader and Focus Puller: Assist with camera operations. Boom Operator and Sound Recorder: Capture audio on set. Costume, Prop, and Make-up: Prepare and maintain wardrobe, props, and make-up for the cast. Understanding this chart helps appreciate the collaborative effort required to produce a film. Each role is crucial in bringing the creative vision to life. #FilmProduction #MovieMaking #FilmCrew #BehindTheScenes #FilmIndustry #Filmmaking #Teamwork
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BEHIND-THE-SCENES VIDEO PRODUCTION: THE UNSUNG HEROES OF VISUAL STORYTELLING Ever wonder what goes into crafting that impeccable video you just watched? It's not just about high-end cameras or charismatic on-screen talent. It's about a meticulous process that brings visions to life. - **Pre-Production:** This phase sets the gold standard. From brainstorming to scripting, it’s where ideas breathe for the first time. - **Shooting:** The magic happens here. Every angle, every shot counts. But this is just the surface. - **Post-Production:** Editing, color grading, sound mixing—this is where the raw footage transforms into a compelling narrative. The unsung heroes? The crew. Directors, cinematographers, and editors coalescing their expertise. When you see their work, remember the tapestry woven behind the scenes. Dive deeper into this world at www.tvsdigital.com. #VideoProduction #CreativeProcess #BehindTheScenes #VisualStorytelling #Filmmaking
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🎥✨ **Celebrating the Artistry of Video Editors** ✨🎬 When we watch a film or a captivating video, it's easy to marvel at the actors, directors, and cinematographers who bring stories to life. But behind the scenes, there’s another kind of magic happening—one that often goes unsung. Enter the video editor: the unsung artist who transforms raw footage into a masterpiece. A video editor is not just a technician working with timelines and transitions; they are a true artist, painting with light, sound, and motion. With a keen eye for detail and a deep understanding of narrative structure, they weave together moments, emotions, and visuals into a cohesive story. Each cut, each fade, and each sound cue is meticulously crafted to enhance the viewer's experience, making every edit an intentional brushstroke on the canvas of cinema. From the rhythm of an action sequence to the subtlety of a heartfelt moment, video editors sculpt the flow of a story, ensuring every scene resonates and every message lands. Their artistry lies in their ability to see beyond the footage, understanding how to mold it into a compelling narrative that captivates and inspires. So next time you find yourself lost in a film or a powerful video, remember that behind the seamless transitions and captivating storytelling, there’s a skilled artist making magic happen—one frame at a time. 🎨🎞️ Here’s to the video editors, the silent creators who make our visual dreams a reality. 🌟👏 #VideoEditing #ArtistryInAction #CreativeGenius
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Whether you're a creative director or an independent filmmaker, you're probably working on a showreel at this end-of-the-year time. Discover the fundamental elements for every showreel you create and learn helpful tips that will help you make a showstopping video for your business, brand, or clients. Read more in our blog: https://lnkd.in/d8MW2VPX #Artlist #ContentMarketing #Tips
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In my professional view, AI serves as a supplementary feature rather than a replacement.
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👁️🗨️What's behind creative shooting?♦️ 1. The importance of organization 2. The idea You know, I realized that I can handle different scales of projects sometimes alone, but after I made 4 movies on my own, with a cameraman, and another assistant, I said enough.. It seems like everyone goes through this, it seems like everyone's thought about delegating sometimes, but they're afraid to trust. After another year, I realized the beauty and convenience of the team and now I will tell you how quickly and who should be assembled into a team: 1. Director 2. Screenwriter Sometimes it's one person, sometimes it's two different people. The director manages the process, creates the energy within the project, is responsible for the picture, the narrative, the images. It is a very difficult job - but the most interesting. 3. Cameraman and Dop An integral part of the shooting process, finding a good cameraman is very difficult but possible;) Be sure to discuss every shot and camera rotation (breakdown) 4. Gaffer - installation of equipment, lighting This is a very delicate work that we will definitely talk to you about. 5. 1as an assistant to the director, he/she should make schedules and be during the shooting, telling the plan. 6. Sound engineer If you need to record sound on the set, he/she is essential, but sometimes I have shot movies without sound. 7. Editor - Sometimes he should be invited to the shoot itself to keep an eye on important details, especially when using the Vfx effects) This is only a small part of the team that you need, but you can manage with this set too Share your experiences with the team🌱
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🎬 The Power of Light in Film Production 🎬 Lighting in film isn’t just about illuminating a scene—it’s about creating a world, setting a mood, and guiding the viewer's emotional journey. For filmmakers and creatives, mastering lighting can mean the difference between a scene that captures attention and one that feels flat or disconnected. If you are creating your new film whether with a production team, freelancer or creating internal content here are some top tips on why you should think about lighting as a tool to assist you in your film. ✨ Mood and Atmosphere: Lighting helps set the tone. A warm, soft light can evoke intimacy and comfort, while sharp, cool tones create suspense or unease. Think about how natural light or the warm glow of a candle instantly transports you into a scene’s emotional core. 🎥 Visual Storytelling: Good lighting supports the narrative, adding depth and dimension. Shadows can reveal internal conflicts, while strategic backlighting highlights a character's silhouette, making them seem heroic, mysterious, or even vulnerable. 💡 Directing Focus: Lighting guides the audience's eyes to where they need to look. A well-lit subject against a dark background immediately draws attention, while subtle lighting changes within a scene can shift focus seamlessly, ensuring the story stays visually engaging. 🌍 Creating Believability: From the harsh sunlight in a desert to the muted ambiance of a rainy day, lighting replicates the natural world. It helps immerse the audience fully, making scenes feel real and authentic, no matter how fantastical the setting. In the end, film is about storytelling—and lighting is one of the most powerful tools in the cinematographer’s kit to tell that story well. 🎬💡 If you’re a filmmaker or passionate about visual storytelling, what lighting techniques have had the most impact on your projects? Let’s share insights! 👇 #FilmProduction #Cinematography #productioncompany #filmmaker
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Why Hire a Cinematographer Over a Cameraman? Elevate Your Brand's Story with Visual Mastery Choosing a cinematographer means selecting a partner in crafting visuals that align with your vision, mood, and message. From lighting and shot composition to creating a cinematic look that captivates, a cinematographer goes beyond just operating a camera – they bring artistry and purpose to every frame. Ready to make your story unforgettable? #MarketingStrategy #BrandStorytelling #ContentMarketing #DigitalMarketing #SocialMediaStrategy #VisualContent #BrandBuilding #CreativeDirection #VideoMarketing #AudienceEngagement
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Is Digital faster? There was a time when movies were shot on film. Films were expensive. It took time for the film to be processed and final results being available. Thus, there was great reliance on getting things right the first time itself or at best with minimum number of shoots. The cameraman was an important person on the scene, therefore often you'd find that the director took to the camera, after all the movie was the directors creation. As the shoot were expensive and results would not be known for days till the film got processed, edited and viewed, any thing going wrong would be very expensive as the whole shoot would have to be done again, the cast involved in the shoot put together again, the technicians called in again, all affecting the production cost. Therefore, a lot of preparation went into shooting a scene, there were rehearsals and actors could ill afford to screw up during the shoot. Every piece of the jigsaw puzzle had to fall into place perfectly. Then came digital cameras. With digital cameras, the cost of film, and the companies that produced films (like Kodak) went out of the window. Digital Cameras allowed for instant gratification, you could see what has been shot and if things were not as per desire, then you could shoot again while the crew was still at the same place. A great solution one would say. There was however a problem. As digital allowed instant gratification, actors started watching their scenes to see how they had performed. The rehearsals went out of the window, as the scene could very well be shot again. Thus, what was earlier accomplished in one or two takes, now started taking more takes and more time. The takes became smaller and the editing moved from the editing table to a non-linear editing software. The shoots became too many and multiple takes are being taken to get the perfect shot. Film making has become more complex, more laborious and more difficult. So, the question, is Digital really good? Same would now be applicable to AI. When AI produces results quickly, the number of iterations will keep increasing in search of the perfect code, perfect image, perfect paragraph, perfect note, perfect song, perfect voice over.... So, although digital and AI is good, we should not give up on time tested methods, otherwise our productivity will actually suffer. What is your take on this?
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Film & Video Producer | Co-Founder @ Video Ink. Fitness, Tech, Lifestyle, Music Video Production.
3wAmazing, great work!! :D