SMYLE’s Post

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🎉 Hello all! Nearly 1 million viewers of RTL Group Boulevard have been introduced to our campaign 'Micro Plastic, Macro Problem.' WoW! This campaign, created through an amazing collaboration between Naïf Good Care (B Corp), The Lekker Company, Marcel's Green Soap, Witlof Skincare, WELEDA Benelux 🌿 B Corp, and of course, us at SMYLE, together with our partners Plastic Soup Foundation and Etos, has generated tremendous traction. We have inspired thousands of consumers to scan their cosmetics for microplastics, and as the cherry on top, we received attention this weekend on RTL Boulevard! But this is just the beginning. Join us, scan your products, and become part of our movement for a microplastic-free future! We are already drafting plans for our second joint campaign. 🌍 I'll post a link to the free 'Beat the Microbead' app in the first comment so you can scan your cosmetics for microplastics. Highly recommended. It’s shocking when you use it. And from now on, you'll shop microplastic-free. #MicroPlasticMacroProblem #PlasticFree #Sustainability #CosmeticsWithoutPlastic #RTLboulevard #StrongerTogether #beatthemicrobead

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