Social 247’s Post

When I first walked into this cozy café in Sault Ste. Marie, I could tell it had potential. The owner, Sarah, had put her heart into creating a warm and inviting space, with a menu full of locally sourced ingredients and unique dishes. But despite all her efforts, the foot traffic wasn’t where it needed to be, and she was finding it hard to keep things going. Sarah knew she needed help with digital marketing but wasn’t sure where to start. I offered to step in, confident that we could make a difference. Over a cup of coffee, she shared her vision and what made her café special. I could see how much she cared about it, and I knew that by bringing that story online, we could attract the right crowd. We began by building an Instagram and Facebook presence that captured the café's cozy vibe, featuring her best dishes—from her maple-glazed scones to her homemade soups. We also set up targeted ads to reach local food lovers and visitors passing through Sault Ste. Marie. I revamped her website to be simple yet inviting, with photos that made you want to stop by for a coffee as soon as you saw them. Within a few months, things started to change. Sarah began to see new faces who’d say, “I saw you online and had to come try it out!” Her regulars started sharing their experiences on social media, tagging the café, and that word-of-mouth boost was priceless. Her sales began to climb, and for the first time in a while, she felt optimistic about her business. Helping Sarah turn things around reminded me why I love what I do. Her café became a local favorite, not just because of the coffee or the food, but because we were able to share her story and connect with people who appreciated it. #DigitalMarketing #GoogleAds #MarketingStrategy #SmallBusinessSuccess #LeadGeneration #MarketingTips #BusinessGrowth #ClientSuccess #AdOptimization #OnlineAdvertising

I get disappointed when I check a coffee shop's or restaurant's social media accounts and notice their outdated content. As a big foodie, I love seeing delicious food and drink posts! 📸 Social media is a free tool for promoting your small business. Use it! It’s the fastest and most cost-effective way to reach new customers and keep them engaged. So, please take advantage of it and show off what you’re offering… And yes, I know it’s challenging to stay consistent when you have so many plates in the air… I still believe it pays off with time. What are your thoughts? P.S. I don't drink coffee (just occasionally), but I love coffee shops and usually have freshly squeezed orange juice... 🍹🍊😊 #smallbusinesstips #standoutandthrive #socialmediamarketing

The power of giving for "free." ☕️☕️☕️ Today, there was an opening launch for a newly opened espresso bar near my place, and I've been carefully checking how they are going to market their new espresso bar. To give you more info on this, the place they opened the espresso bar doesn't quite fit that vibe. So I was interested in knowing how they were going to promote their business. One day, I saw their sign: "Giving a coffee for free from 11 am - 3 pm, on Sep 26th, 2024." It was interesting, and I wanted to check how many people would come by during that time. The results? We had to wait at least 30 minutes to grab a cup of coffee, and the coffee taste was spot on. I observed the customers at the coffee shop and the online presence of the coffee shop and noticed that the customers were just happy to volunteer to make their reviews online. Some even called their friends to come and purchase additional coffees or desserts, happily paying for them, and shared pictures of the coffee shop on their social media. Sometimes, we often think about "how to market" our products/services too seriously. But once you shift your mindset to how to let people know how good your product/service is, I believe everything will come together. This is your reminder today: if you are reading this post to this sentence, then it's your time to give something for free to your audience. It could be your insights through social media posts, or you can offer some free consultations/trial products to make it go viral. 😉 #GTMMarketing #HowToGoViral #Marketing #localMarketing #SocialMediaMarketing

In the digital age, standing out online is essential for your restaurant's success! 🌐🍽️ As more diners turn to search engines, social media, and platforms like Yelp to choose where to eat, your online visibility becomes your lifeline. Don't get lost in the crowd—boost your presence and make it effortless for hungry customers to find you. Ready to boost your online visibility? Check out our top tips and learn more about Yelp Guest Manager here: https://bit.ly/4exuPWU

To our dear foodies who would love to build a community of foodies 😂😂 Are you working in the food sector and would want to apply your community management skills in building a strong online community? Here are some tips to help you in your journey 👇 Tip 1: You can share cooking techniques and recipes for some of your amazing delicacies to your audience. This will be helpful to them especially those who would love to learn how to cook. Tip 2: Host live cooking demos or Q&A sessions for your community members or customers. Tip 3: You can offer exclusive offers for loyal customers who always patronize your brand therefore building trust and loyalty. Tip 4: Email Marketing: Open a newsletter where you share exclusive offers and news with your subscribers. This helps them to stay updated with latest happenings with your brand including latest dishes, brand campaigns, etc Tip 5: Make a post and share customer's positive feedbacks about your food brand on social media platforms. This builds trust for your brand and leads to more customers thereby increasing sales. You can incorporate these five tips into your food brand to aid you build a strong and loyal community for your customers. 🔸🔸🔸 Happy weekend everyone 🎉🎉 If you have any tips to share in addition to the ones I mentioned, let's share in the comments section. It could a friend 😀 📸 Let's make our month watery by looking at the picture of a delicious egusi soup 😋😂 #15daysofcommunitymanagement #communitymanager #foodbrandcommunitybuilding

Most producers do not take advantage of the quiet months. December is the perfect time to prep for their NEW food and drink startup to go full steam ahead in the new year. “Sort it in the New Year”. New Year arrives… Producers are overwhelmed, behind, playing catchup wishing they acted sooner. December is their secret weapon to secure supermarket listings. It's the quiet month in retail….wanna send that quick email to that buyer you been watching on the LinkedIn….No chance bro Supermarkets are preparing their stores for Christmas Decorations, Mince pies, Turkeys, the lot Avoid: →Coasting →Putting their plans on hold →Waiting for January to start Instead: →Perfecting your pitch for buyers →Sorting your packaging and branding →Reaching out to new contacts before inboxes are flooded Success isn’t seasonal—it’s built during the quiet months. Right now, you have a choice: ❌ Wait for the competition. ✅ Sprint ahead and set the tone for 2025. Supermarket buyers are always looking for standout brands. Take advantage of this "down time" ♻️ Share this with an producer who needs the nudge. 📌 P.S. Whats on your Christmas wishlist? ----------------------------------------------------------------------------- 👋I’m Colin- the food scene’s Kanya King, London-based food and drink Content Creator🧙 🎤Founder, Spill the Beans - UK's only event for Black/ethnic minority food producers to get in front of supermarket buyers 💻Connecting foodie brands with their target audiences via social media 🗣 Wanna chat? 📲Connect with me, and we can talk about your projects😁

 🎄 spicing up Christmas with The Spice Club 🎁   it’s not every day you get to work with a brand that truly brings flavor to the table - both literally and figuratively. The Spice Club has been a joy to partner with, and this year we have seen amazing results together: 1. increased AOV by over 40% by introducing bundling strategies 💥 2. up to 10% website conversion rate achieved through specific ad campaigns 👏 3. 10x growth in email subscribers within just 12 months 📈 𝗼𝘂𝗿 𝗿𝗼𝗹𝗲? creating a go-to marketing strategy and executing a full-funnel marketing approach to help Gijs Schuilingh, the founder of The Spice Club, showcase his incredible spices to the world. 🌎 whether it’s your grandma’s favourite chicken soup or a festive side dish, their blends have made cooking an experience for food lovers everywhere. to celebrate, here are 3 Christmas dish ideas featuring The Spice Club’s signature flavors. whether you are vegetarian, pescatarian, or a meat lover, there is something for everyone. because the holidays should always taste this good. 💙 Gijs Schuilingh, thank you for trusting us with your brand and for the incredible partnership we have built. your passion for quality and innovation inspires us every step of the way. 🤗💜 𝗰𝗵𝗲𝗲𝗿𝘀 𝘁𝗼 𝗮 𝗳𝗹𝗮𝘃𝗼𝗿𝗳𝘂𝗹 𝗖𝗵𝗿𝗶𝘀𝘁𝗺𝗮𝘀 𝗮𝗻𝗱 𝗺𝗼𝗿𝗲 𝘀𝗽𝗶𝗰𝘆 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗲𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗻𝗲𝘄 𝘆𝗲𝗮𝗿𝗅 🥂 🎅 P.S. check their website to spice your dinners up. your friends will thank you! link in the comment below #partnerships #marketingmagic #thespiceclub #googleads #christmasflavors #growth

Who doesn't love pizza!? 😍 I wanted to share my latest project with you - a pizza restaurant's Instagram feed grid. As a social media manager, I know how crucial it is to create a cohesive social presence that showcases a brand's identity, style, and values. Your feed is the first impression potential customers get of your restaurant, which can make or break their decision to book a table. 🍕 Today, most people turn to social media to get a glimpse of the restaurant's *experience*. That's why a well-designed feed is essential for any business looking to attract new customers and build a solid online presence. ✨ If you know someone who needs a social media boost or if you want a personalized feed plan for your business, send me a message! :)

Did you know that most diners check a restaurant’s social media before deciding where to eat? Engaging online is crucial for boosting foot traffic and staying ahead in a competitive industry. Restaurants with active social media see increased customer visits and build a loyal following by sharing specials and connecting directly with guests. Don’t let your restaurant go unnoticed—boost your presence today! 🌟 📞 Call us at (706) 237-3269 🌐 Visit: www.godreamz.com #RestaurantMarketing #SocialMediaForRestaurants #BoostTraffic #CustomerEngagement #GoDreamz #DigitalMarketing #StayCompetitive

🎯 From Mailbox to Meal: How Direct Mail Delivers Big Results A well-known casual dining restaurant chain recently partnered with us to reconnect with their community after remodeling a location. The goal? To drive awareness and bring diners through the doors. We created a visually stunning plastic postcard mailer campaign featuring irresistible offers: $10 for lunch or brunch and $20 for dinner. Nearly 10,000 mailers were sent to highly targeted households, standing out with their premium texture and design. 💡 The results? ✔️ An impressive 19.42% redemption rate ✔️ A campaign ROI of $138,000 ✔️ Long-term revenue potential projected at over $2M This is the power of combining data-driven targeting with creative, high-impact mailers. Ready to turn direct mail into real results for your business? #DirectMailMarketing #FranchiseMarketing #DataDrivenMarketing