SocialLadder’s Post

If you can win on social media, you can win in retail In today’s market, building a strong brand presence online translates directly to success on store shelves At SMACKIN’, we've seen firsthand how engaging with our community and creating authentic connections on social has driven demand in retail Our velocity on the shelves is beating the entire industry & we are the #1 selling sunflower seed at ALL our retail partners Social isn’t just part of the strategy—it’s the key to growth🚀

How An NBA Marketer Brought the Brooklyn Nets to Paris (& What Marketers Can Learn from Him) #commercewise. Share your thoughts about this. Upgrading your Brand New Adventure with @Commercewise. Let Commercewise bring this thoughts & ideas to your team, Book Dr. Tony Astro at www.commercewise.us.

Spring has brought its annual reawakening to Wine Country, and Dunstan Creative is pairing mustard season and bud break with a bright and balanced look at digital marketing. Are you leveraging best practices to broaden and engage your audience to connect, drive sales and build brand loyalty? We’ve outlined 8 crucial elements in the latest #WelcomeSplash to be sure. https://lnkd.in/gNp25XGh

Ready to lead the industry and engage with a targeted audience? Here's how WBR Insights can help you do just that... ✍ By partnering with a well-respected brand like WBR Insights - eCommerce, you can leverage our expertise to run a seamless multi-touchpoint marketing campaign that reaches the right decision-makers at the right time. Not to mention, you're also guaranteed to generate a minimum of 150 marketing qualified leads! Here are some of the bespoke content opportunities we offer for sponsorship: 📝 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆-𝗟𝗲𝗮𝗱𝗶𝗻𝗴 𝗥𝗲𝗽𝗼𝗿𝘁𝘀 Influence the direction of our in-depth reports, which are packed with data, analysis, and expert commentary to help the industry stay ahead of the curve. 📧 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗦𝘆𝗻𝗱𝗶𝗰𝗮𝘁𝗶𝗼𝗻 Leverage our industry-leading eCommerce database and create a campaign that combines targeted emails and social media posts. 🌐 𝗔𝗰𝘁𝗶𝗼𝗻𝗮𝗯𝗹𝗲 𝗪𝗲𝗯𝗶𝗻𝗮𝗿𝘀 Stay connected with the community by creating a webinar of your own or promoting your existing discussion. 🎙️ 𝗧𝗵𝗼𝘂𝗴𝗵𝘁-𝗣𝗿𝗼𝘃𝗼𝗸𝗶𝗻𝗴 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀 Discuss your solution with our podcast hosts and reach an audience that extends even beyond our eCommerce community. If you want to find out what opportunities we have coming soon or discuss bespoke options to suit you, send Lauren Davies a message or click the link 👉 https://lnkd.in/e3EC5WRZ

How An NBA Marketer Brought the Brooklyn Nets to Paris (& What Marketers Can Learn from Him) #commercewise. Share your thoughts about this. Upgrading your Brand New Adventure with @Commercewise. Let Commercewise bring this thoughts & ideas to your team, Book Dr. Tony Astro at www.commercewise.us.

In May, the Social Commerce Summit is back. This time, in New York. 🗽 An exclusive gathering for the greatest minds in marketing from the world’s biggest fashion & beauty brands, it’s the ultimate place to figure out what’s going on in the landscape of Social Commerce. So far, we'll be welcoming Cory Weaver, Ph.D. & Stacie Jackson from Abercrombie & Fitch Co., Jess Riffle from Coty, Lia Haberman, Anna Vale, Janna Neinken from Brooklinen, and Bri Kennedy from Maesa to the stage. Brought to you by the Building Brand Advocacy podcast, the Social Commerce Summit: New York is taking place on Wednesday May 8th at The Whitby Hotel. Check out these highlights from London in January, featuring guests from Michael Kors, Dr. Martens plc, Monica Vinader Ltd, NADINE MERABI, Spectrum Collections Limited & speakers from TikTok, REFY, and Mallows Beauty, for a glimpse of what’s in store. More speaker announcements & an agenda will follow. To join us, head to the event page linked in the comments. 👇 Check it out. Secure your ticket, before it’s sold out. (If you’re a fashion or beauty brand that’s a friend of Duel’s, there’s a few free tickets available. DM us to get on the list.) #SocialCommerceSummit #SocialCommerce #BuildingBrandAdvocacy #NewYorkEvents #NewYork

What CPG brands can learn from America's #1 candy corn brand’s latest sweepstakes As we send the final shipment of Brach’s Candy Corn Club prize packs,  we're sharing the 3 main lessons we've learned running the campaign: 1️⃣ Leveraging the love for a product during a sweepstakes drives insane sales 62% of Americans enjoy candy corn — Brach's knew that. So when AirBaton helped them launch their first official Candy Corn Club, they got 23.8k entries across all 50 states in 3 weeks. 2️⃣ Instant rebates drove participants into action This program rebated consumers when they signed up. This not only drove engagement but also encouraged immediate purchases.  After all, humans love instant gratification! 3️⃣ A well-executed sweepstakes is key While strategic marketing is crucial, execution is even more important. Look for a platform that automates sweepstakes entries and rebates. This will make things easy and enjoyable for your customers and will maximize your results. The success of Brach's Candy Corn Club shows the power of a well-executed sweepstake that uses consumer data and innovative technology to drive engagement, purchases, and brand awareness. CPG businesses, take note of these lessons and apply them to your upcoming promos. Congratulations to Brach’s on a successful campaign, and here's to more sweet successes in the future! 🍬 P.S. Planning to run a sweepstakes? DM me “sweepstakes” and I’ll share ideas! #MarketingStrategy #SweepstakesSuccess #BrandEngagement #ConsumerIncentives #SweetSuccess

 ☕️Don’t Miss Out! Elevate Your Coffee Brand with Us at WeBrandCoffee! ☕️ As part of the WeBrandCoffee team, I can tell you firsthand that we’re passionate about taking coffee brands to the next level. If you’re not working with us yet, you’re missing out on an incredible opportunity to enhance your brand’s image and infuse it with a unique personality that truly connects with your audience. In a competitive market, standing out is essential. Our approach creates a distinctive identity that resonates deeply with coffee lovers, driving loyalty and growth. Don’t let this chance slip away! Let us help you brew success with a brand that truly speaks to your customers. #Branding #CoffeeBrand #Marketing #CustomerLoyalty #BrandIdentity #BusinessGrowth

Fun fact: WKNO/PBS was the first place I walked into to prospect when I started at LocaliQ | USA TODAY NETWORK 7 years ago as a territory account executive. Today, one of my AEs, Taylor Hein, and I had a fantastic strategy meeting on how we can transition their marketing efforts from traditional to digital as they adapt to the new age of advertising. We are honored to continue this partnership. Make sure that your business is adapting and changing along with marketing trends and audience behaviors. If you don’t, you will start to lose revenue; if you do, then you will grow. #DigitalMarketing #MarketingStrategy #BusinessGrowth #AdaptOrDie #NewAgeAdvertising #AudienceBehavior #RevenueGrowth #Partnerships #localiq

Cheers to Branding Success🍻 Crafted branding ensures you stand out in a crowded market, resonating with your audience and building lasting connections Celebrate International Beer Day by brewing up a branding strategy as distinctive as your favourite brew Let’s make your brand unforgettable! #SoBr #InternationalBeerDay #BrandingTips #CraftYourBrand #UniqueIdentity #MarketingStrategy #SignatureFlavour #TailoredBranding #BrandDistinction #CheersToBranding