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3 ways you can efficiently work on your brand 1. Streamline processes - The client experience is important - Nailing these details increases trust - Helping you build a reputation as an expert 2. Use document templates - We're talking social media, reports and presentations - Customisable templates save time - It's also an easy way to keep your brand consistent 3. Automate social media posts - Writing posts everyday is time consuming - Planning ahead takes the pressure off - You can stay consistent even on days you're busy working with clients Your brand is effective when you consistently work on it. Small changes make a big difference. #brandingtips #personalbranding #creativecareer #freelancedesigner #creativeindustry

10% personal branding campaigns are failing, and 90% are successful. Why? If you are a personal branding strategist, here are the 5 reasons - They don't want to experiment with different content; only posting educational content will not grow your personal branding. - They don't want to share their personal experiences; not adding personal touches loses authority. - They are not interested in spending time on content discussions. At least 30 minutes to 1 hour a week. - They want quick results. Some personal brands grow in 3 months, while others take 6 months and more. - They are not sharing the information, and while the freelancer can't read the client's mind, they need to provide proper resources. What else would you add to the list? P.S. I’m open to 4 founders, DM ‘Branding’ and let’s talk about how we can grow your profile and generate leads. ------------------------------------------------------------------------------------ Follow Anicita Mary A for more #linkedin #personalbranding #leadgeneration #freelancing

Dive into the world of corporate videos and unlock the potential of your marketing strategy! Our latest blog explores everything you need to know about creating captivating corporate videos and why they're essential for your brand's success in today's digital landscape. From understanding the nuances of corporate video production to harnessing their power in driving engagement and boosting brand awareness, this comprehensive guide has you covered. Discover how corporate videos can elevate your marketing efforts, enhance SEO performance, and build trust with your audience. Ready to take your brand to the next level?

Tips to help you consistently create content that delivers high engagement and build genuine relationships with people in your niche. https://lnkd.in/gkRYVcjq

Marketing isn’t what you think. If you believe marketing is all about: → Eye-catching ads → Fancy events → Perfectly designed graphics → Polished copy that “wows” … you’ve been misled. Here’s the truth: Marketing isn’t about impressing people. It’s about connecting with them. What real marketing is: → Understanding what your audience truly needs. → Creating value that speaks to their specific pain points. → Building trust so they know, like, and believe in you. → Engaging in real conversations—not flashy pitches. Marketing that works doesn’t start with “look at us.” It starts with “How can we help you?” So, the question is: Are you focused on impressing or connecting? #linkedin #marketing #socialmediamanager

What if I told you content could be your most loyal employee? One that works ceaselessly, attracting new clients and retaining loyal ones. Content— blogs, social media posts, and email newsletters—is the heartbeat of every successful business. It amplifies your business's voice and vision in ways traditional marketing methods often can't. Is your content working for you non-stop? If not, it's time to re-evaluate your strategy. I'd love to hear your experiences and insights on content strategy. Share your thoughts below in the comments!

As #freelance marketers, our personal brand is our most valuable asset. It's what sets us apart in a crowded market. Here are three ways to elevate your personal brand: 1. Be consistent with your online presence. Regularly share your insights and successes on platforms like LinkedIn, Twitter, and your personal blog. Consistency builds credibility. 2. Don't be afraid to show off your work! Use case studies and client testimonials to highlight your skills and results. 3. Network Actively: But not in the 🤝 way. Engage with industry leaders and peers through comments, shares, and collabs on LinkedIn and communities you're involved in! What's your go-to strategy for personal branding? Share your tips below! 👇 #FreelanceMarketing #PersonalBranding #MarketingTips

Recently, I had a conversation with a potential client about managing their Instagram and LinkedIn. Quoted them 22k/month for social media management, and they came back saying it’s “too expensive” and wanted to pay on a project basis. I asked them,"What do you mean by that?" Turns out they’re used to paying an editor just ₹200 for reels and ₹80-150 for graphic design. I was honestly shocked. We’re about to step into 2025, and people are still okay with working on these budgets? To those working for these rates—how much are you earning monthly? Is it even sustainable? I get it, we all have to start somewhere, but this seriously hurts the industry. It sets a precedent where businesses don’t value the real work behind social media, design, and marketing. They see it as a quick, cheap fix rather than a professional service. If you’re undercutting your worth, I’d really encourage you to rethink it. You deserve more, and the industry deserves better. #SocialMediaMarketing #GraphicDesign #VideoEditing #MarketingStrategy

I've been digging an enormous hole in my garden for days now. It's made me think about what we pay professionals for, and what we get our hands dirty doing ourselves. Sure, you could dig the hole yourself. Just like you could get your marketing manager to create branded social posts on Canva. It's cheaper... But for the money you gain, are you considering what you lose? The professional hole-digger would: - Take the job off your plate and let you do what you're best at - Have years of experience doing the same thing - Have professional tools to be more efficient - Have ideas you hadn't considered - Have knowledge you don't - Be much faster The same goes for building out social posts yourself, when you could be using a creative agency (like Dawn) to do it for you, on a regular basis. Someone tell me why I started digging this thing myself? 😅

The ONLY marketing tool that cannot be picked-up at a course. In the photo is one of the best compliments I have ever received. Why? First, because it comes from a client with very clear ideas, those who are usually harder to please on the first attempt. Second, because the use of plural refers to the variety of tones and lines of focus I gave to one same message on a somewhat controversial newsletter. Even the “niche-est” audience has a wide diversity of tastes, tones, interests, and personalities. I somewhat always felt being sensitive and empathetic would work against me, but it seems to be my most important asset in marketing. Chameleonic adaptation must be an essential tool for content creators and strategists of all kinds. Working in marketing is somewhat about developing "multiple personalities." Surface level won't cut it if you want to maintain long-lasting relationships. This is why we are currently witnessing the downfall of giants in countless industries. Knowing people deeply, understanding them, and adapting to their needs is an advantage that smaller businesses have over large corporations. The fall of big companies and the failure of many marketing strategies do not solely stem from the execution of this or that strategy, but from truly understanding whom we are talking to. Behind every penny, there is a person or a team. Speak their language, and they will count on you. Or at the very least, they will say you are "the boss of copy." #marketing #freelance #notalinkedinfluencer