Srihita Vanguri’s Post

Branding is an inside-out phenomenon that starts with your people first and customers later. This is precisely what makes it strategic and nuanced. The majority of folks who help startups with branding usually have never built anything themselves to understand the path and the complexity that comes with it. This is precisely why 99% of the branding exercise turns out to be a fiasco. Two major killers in branding are: > Branding experts who have never walked the path themselves of building anything from scratch for a decently long time. Linkedin is littered with such folks who organize parties and meetups in every nook and corner of the world with fancy founders. > Founders not open to look at branding holistically - bad cultured company can never become brands. #startup #branding

Startups: Want to grow fast in 2025? Try these 4 simple branding strategies: Focus on storytelling -> People love stories, not just products. -> Share the story behind your startup. -> Make it personal. Make it real. Be different -> Don’t copy what everyone else is doing. -> Show your uniqueness. -> It can be your product, your values, or your mission. Engage with your audience -> Talk to your customers. -> Ask them what they want. -> Then, deliver. It builds trust and keeps them coming back. Keep it simple -> A clear, simple brand message is powerful. -> Don’t overcomplicate things. -> If your audience gets it, they’ll remember you. BONUS Start now. The best time to grow is before everyone else does. Which of these strategies are you using? Let us know in the comments!

Building a startup is HARD. But you know what’s harder? ↳ Building your PERSONAL brand while growing your business. Here’s the harsh truth: → People trust people more than companies. → Founders with strong personal brands attract better deals, hires, and funding. → Your personal brand is the front door to your startup’s success. And yet, you’re too busy hustling to focus on YOU. That’s where I step in. 𝐈’𝐦 𝐨𝐟𝐟𝐞𝐫𝐢𝐧𝐠 𝟓𝟎% 𝐨𝐟𝐟 𝐨𝐧 UVOKA '𝐬 𝐩𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐞𝐱𝐜𝐥𝐮𝐬𝐢𝐯𝐞𝐥𝐲 𝐟𝐨𝐫 𝐬𝐭𝐚𝐫𝐭𝐮𝐩 𝐟𝐨𝐮𝐧𝐝𝐞𝐫𝐬. Why? ↳ Because you’re building the next big thing—and I want to make sure the world knows it. Here’s what you’ll get: → A magnetic LinkedIn profile that turns lurkers into believers. → Viral storytelling that connects YOU to your audience. → A content system so you’re consistent without wasting hours. → Strategies to stand out in a noisy market. → Personal branding that aligns with your startup’s growth goals. Startups don’t wait. Neither should you. This offer is limited to startup founders and won’t last long. DM me now, and let’s make sure your name is as bold as your vision.

We've helped market countless start-ups all across the tech sector. From finance to augmented reality, we're always excited to work with companies during their early days and growth period 📈 That being said, it can be easy to get overly excited and start shouting about a new brand. So, at Bamboo, we start by listening. We take the time to consider... ✅ What you need to say ✅ Why you need to say it ✅ Who you need to say it to We give it a lot of thought. Sometimes being quiet is the only way to cut through the noise. When we decide the time is right and we've got an action plan in place, the world will know about your brand. Don't take our word for it - we're incredibly fond of the work we did with Ben Mercer, Co-Founder of Personify XP which was acquired in June this year by Aprimo 🎉👇 #Marketing #StartUp #Agency

As founders, we pour everything into our startups. I know I’ve spent countless hours building my vision, and I’m sure you have, too. And with only 24 hours in a day, we have to focus on the things that matter most. But if that means putting your personal brand on the back burner, you could be forfeiting big-time growth. In a recent blog post, I explain how an influential personal brand is the rocket fuel for startups, accelerating your vision and shortening your timeline for success. Among other things, I discuss how a strong founder brand attracts: 💰 Investment opportunities 👤 High-value clients 📢 Referrals I also explore what investors look for in startup leaders and detail what a strategic branding approach can bring to your company. Check out the full post for practical steps and frameworks to help you thoughtfully develop your purpose, position, personality, and plan. #personalbrandingtips #executivebranding #brandingforstartups

When it comes to branding, startups and billion-dollar companies are playing in two different arenas, but that doesn’t mean you can’t learn from both. I’ve been on both sides of the spectrum, and I can tell you firsthand—whether you're a scrappy startup or a polished $1B company, branding is everything. Startups live in the world of hustle and bold moves. With tight budgets, every decision has to count. You’re constantly experimenting, pivoting fast, and letting that founder-driven energy fuel your brand. It’s exciting, but it’s also intense. You’ve got to be fearless and embrace change at every turn because your brand is evolving right alongside you. On the flip side, billion-dollar companies have a different challenge—they’re not just building, they’re protecting a legacy. Everything is polished and consistent, backed by big budgets. They focus on maintaining trust, delivering big impact, and playing the long game. The stakes are high, but the foundation is rock solid. Here’s the truth: You don’t need a billion-dollar budget to build a brand people love. Whether you're hustling in the startup trenches or scaling a well-established brand, it’s about clarity, consistency, and having the courage to make bold moves when it matters. So, where is your brand today? Are you in the hustle phase, experimenting and pivoting, or are you playing the long game, refining your legacy? Wherever you are, remember—branding is a journey, not a destination. Follow Alexa D'Agostino for more insights on building a powerful brand that stands the test of time, no matter where you are on your entrepreneurial journey. #StartupBranding #EntrepreneurJourney #BuildingALegacy #BoldMoves

Compared to start-ups, it's easier and more fun to manage a brand that has grown to an extent. But what matters most is keeping things fresh, innovating within a set structure, and falling in love with the brand daily. While working with an established brand is sweet, there is this active energy, constant input, a determined pursuit of growth, and the fire of building when you work with start-ups. Established brands have taught me the power of a strong foundation, the importance of brand consistency, and the art of strategic marketing. Startups, on the other hand, keep me on my toes, forcing me to be creative, resourceful, and adaptable. Now, seeing both sides of the coin allows me to bring a unique opinion to every project. As a social media manager, I can help established brands sustain their youthful glow, and guide startups in building a solid foundation for future success. In the end, my greatest reward is witnessing the growth of these brands. Every milestone achieved, and every new customer acquired, fills me with huge satisfaction. It's like watching your children flourish, and knowing you played a role in their success. So, whether you're an entrepreneur with an established brand or a passionate dreamer with a startup idea, know this: I'm here to champion your journey. What stage is your brand at? Share your biggest challenge (or success) in the comments below. #socialmediamanager #BrandManagement #GrowthMindset #StartupsAndBeyond #MarketingMagic #ClientLove #onyeisivictorychinonso #brandstory

How to Brand Early-Stage Companies The "Perception-First" Method (backed by science) Hey Startup Founders! Think of your brand like the first player you send out in a game. Miss out on showing it off from the start, and it's like leaving your star player sitting on the bench. Here's why getting your brand right from day one is super important: Welcome to the "Perception-First" Method - This cool way combines science and smart planning to make sure people notice your startup. Why You Got to Start Branding Early: Even before people see what you're selling, your brand is like your team's jersey - it's the first thing they notice. - Building Trust: Just like making a new friend, if people feel they can trust your brand, you're already ahead. - Being Different: When everyone's yelling, a strong brand is like a secret whisper that gets the right people to listen. - Telling Your Story: It's like telling a story that makes investors want to be part of your adventure. How the "Perception-First" Method Works: It's not about guessing; it's a smart way to build your brand. - Start with Why: Think about why your startup is special. That's the heart of your brand. - Know Your Audience: It's like knowing what makes your friends laugh or what games they like to play. - Tell Your Story: Mix your 'why' with what your audience loves into a story that sticks. - Keep It Consistent: Make sure everything you do and say feels like it's all coming from you. Making It Happen: - Use Real Facts: Look at what people really like and don't like to shape your brand. - Listen to Feedback: Always be ready to hear what others say and use it to make things better. - Stay True but Adapt: Let your brand grow but keep the heart of your 'why' the same. Bottom line: Starting with a strong brand sets you up for success. It's not just about a cool name, it's about making your startup something people remember and love. Got a cool branding story or a tip that helped your startup? Share it here! If this hit home or sparked a thought, share it with a friend follow me @RameshNuti for more. #StartupBranding #PerceptionFirst #YourBrandYourStory

"Branding is not for startups"—if you've heard this, think again. 🤦♂️ There’s a common myth that branding is only for big, established companies. Startups should focus on getting products out the door, right? Wrong. In fact, getting your brand right from day one is crucial if you want to be more than a flash in the pan. A strong brand foundation isn't just about logos and making your business look good; it builds trust, clarity, and a connection with your audience that sets you apart in competitive markets. At BrandStorm, we know how critical this is, so we've created a new Minimal Viable Brand service just for ambitious startups. Think of it as a no-nonsense approach to branding essentials—focused, affordable, and impactful. Over 3-6 months, we work closely with you to help you answer and clearly articulate 6 key questions every business should be able to answer: 1️⃣ What We Stand For Defining the core purpose and key statements that underpin the brand. 2️⃣ What We Believe In Our Defining Values and principles that guide decision-making and culture. 3️⃣ Who We Seek to Engage Identifying the target customer(s) most likely to initially connect with the brand and the pain points we solve. 4️⃣ What Distinguishes Us Highlighting our key differentiators against key competitors and what makes the brand unique in a crowded marketplace. 5️⃣ What We Offer Our overarching experience and offering with a compelling narrative around the brand’s value proposition. 6️⃣ What We Look Like Our Logo and establishing a visual identity that resonates with our target audience and differentiates us. At this stage you're probbaly looking for a link to this offer but here's the thing. It is so new that we have not officially released it yet. I am looking for 3 early adopters to trial this with us for a reduced price of just £295 per month for 6 months. Comment below with a 🙌 if you would like to find out more and arrange a conversation with me. Building a brand isn’t a luxury; it’s a necessity. Don’t wait until you’re "big enough" to re-define who you are—start now, and let’s make sure you’re built to last. 🌟 #Branding #Startups #MinimalViableBrand #BrandFoundation #GrowthMindset #BrandStorm

4 days and the offer is closed! We’re closing our 50% off offer on Personal Branding Services for Founders in just 4 days. Why does this matter? Because your startup isn’t the only thing you’re building. Your reputation is just as critical. Here’s the harsh reality: → Founders without a personal brand stay invisible. → Products don’t sell themselves - people buy you first. → Your LinkedIn isn’t just a profile; it’s a pipeline for clients, talent, and investors. We’ve helped dozens of founders go from: ↘ “Who’s this?” to “I see them everywhere.” ↘ “No traction” to “DMs filled with leads.” ↘ “Struggling to connect” to “Trusted by their industry.” With this package, you’ll get: ✅️A powerful content strategy. ✅️ Scroll-stopping design. ✅️ Community building that grows your influence while you sleep. All for 50% off - but only for 4 more days. This is your last chance to: → Build a brand that attracts clients. → Get noticed by investors. → Create a following that drives business growth. 📩 DM us NOW to grab the 50% offer before it’s gone. #startup #personalbranding