I’ve made this mistake on LinkedIn, so you don’t have to. I tell people what to do more than I tell them what I did and learned. We don’t want another person telling us what to do. But we like learning from what other people have done. See how the framing of that land different and draws more people in? So here are phrases I’m dropping: → Don’t do this → Do this → These seven things will help you be successful Bleh… Right? I mean, who cares… Instead, I’ll be doing this: → Here’s what I did → I did this, and it failed. Here’s what I learned. → I tried these seven tactics to improve reach on LinkedIn; two worked… These just hit differently. I want to share what I’ve done. Do you?
This is such a valuable insight! Sharing personal experiences and lessons learned is definitely more engaging and relatable. Thanks for this great reminder to frame our stories in a way that truly connects with others.
such a small but powerful tweak
Sharing experience and mistakes wins is so powerful here
Personal stories help people connect with the content. Educational content without a personal perspective just sounds stale. Thanks for the insights Steve Schmidt 🧲
Huge difference!
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6moIt builds that sense of resonance with the audience when you take that approach.