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𝐇𝐨𝐰 𝐰𝐞 𝐭𝐮𝐫𝐧𝐞𝐝 𝐚 𝐬𝐭𝐚𝐫𝐭𝐮𝐩'𝐬 𝐕𝐞𝐫𝐭𝐢𝐜𝐚𝐥 𝐒𝐚𝐚𝐒 𝐈𝐝𝐞𝐚 𝐢𝐧𝐭𝐨 𝐫𝐞𝐚𝐥𝐢𝐭𝐲 🚀 Turning a brilliant idea into a product can feel like a maze. But 𝐬𝐮𝐜𝐜𝐞𝐬𝐬 𝐥𝐢𝐞𝐬 𝐢𝐧 𝐞𝐱𝐞𝐜𝐮𝐭𝐢𝐨𝐧! That’s where we come in. When a startup approached us with their vertical SaaS vision, we knew we were in for an exciting challenge. Our journey started with 𝐦𝐚𝐫𝐤𝐞𝐭 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡 to identify user pain points, ensuring we built a solution that resonated. Next, we moved to 𝐝𝐞𝐬𝐢𝐠𝐧 𝐚𝐧𝐝 𝐝𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭, focusing on a user-friendly interface that met real needs. Regular feedback kept us agile, allowing for quick adjustments. The launch was a game-changer! The startup saw increased user engagement and satisfaction, proving that 𝐞𝐱𝐞𝐜𝐮𝐭𝐢𝐨𝐧 𝐢𝐬 𝐞𝐯𝐞𝐫𝐲𝐭𝐡𝐢𝐧𝐠. Want to achieve similar success? Just write us! 𝐖𝐡𝐚𝐭’𝐬 𝐲𝐨𝐮𝐫 𝐛𝐢𝐠𝐠𝐞𝐬𝐭 𝐜𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞 𝐰𝐡𝐞𝐧 𝐥𝐚𝐮𝐧𝐜𝐡𝐢𝐧𝐠 𝐚 𝐧𝐞𝐰 𝐩𝐫𝐨𝐝𝐮𝐜𝐭? 🤔

Achieving product-market fit is a clear and defining moment. I've seen this firsthand with a startup I scaled 19x: everything just clicked, enabling highly profitable acquisition strategies. Understanding product-market fit is essential. The best products solve real problems, deliver value, and fulfill needs effectively. If you wouldn’t use your own product, or if you believe there’s a better alternative, then it’s not yet ready for the market.

How to bake speed, product thinking, and empathy into your startup – lessons from Invideo AI’s culture strategy By Ancy Verghese https://lnkd.in/dqgV7MDk invideo Sanket ShahAnshul Khandelwal

10 Signs You’ve Achieved Product-Market Fit 🚀 Want to know if your product is hitting the mark? Check out these powerful indicators that signal you’ve found Product-Market Fit (PMF). From customers pulling you instead of you pushing them, to seeing your users become your biggest advocates, these signs separate struggling startups from market leaders. Ready to take your product to the next level? Discover the key indicators of PMF and build a product people can’t resist. 👉 Follow me on Nawal J. Karim for more insights on building and scaling successful products!

Jeff Gothelf was working with a client who asked him to come in and help them establish objectives and key results (OKRs) for the entire product development organization — nearly 1500 people. He was thrilled. This was an organization anchored for decades in output-focused management techniques. An influx of startups eroding their market share and a drive towards consolidation shocked them into thinking about new ways of working. They were still the market leader and wanted to stay that way. As he sat down for one of his first meetings he asked, “Ok, what’s the company’s strategy for the next year?” The blank stares and delayed responses was a dead giveaway that there either wasn’t one or they didn’t know it. “Isn’t that what OKRs do?” they asked him. Many organizations believe that rethinking their goal-setting framework will somehow magically deliver the right strategy. To get to the real relationship between OKRs and strategy, let’s do some unpacking. Continue on with Jeff’s article: https://lnkd.in/er6EHh-Q

Thinking about how to structure your team for a multi-product launch effort? Our multi-product pros Ershad Jamil and Harpreet Ahluwalia suggest having an end-to-end GM. Coordination costs kill speed (and speed is one of the best ways a startup can win). While a slowdown is inevitable when you go multi-product, one way to eliminate some of those costs is to have a central GM responsible for all aspects of new products. More insights from our recent VSaaS Collective session on going multi-product can be found here: https://lnkd.in/gzaYg2fX

Humbled by our rapid growth. After 5 months with Löpning & Livet, we now have 350 active users! June looks to be our best month yet with a renewal rate of 65% and satisfaction rating of 4.8/5 we're completely blown away by where this startup journey is taking us. We're incredibly proud but take nothing for granted, pouring passion into every single task, every day. So thankful that Fredrik Stoltz didn't even flitch at this opportunity and that he's as crazy and passionate as I am. So looking back at our first five months in a fast-growing startup, here are some insights: - Do what you believe in and love, dare to invest in what you believe is right! That's the foundation for lasting and pouring in passion in your business every day. - Structure, analyze, and use your data. That's the foundation for truly understanding who your customer is. - Create valuable content that reflects your brand. That's the foundation for building a strong and lasting brand. - Put energy into building a strong community where users have a voice. That's the foundation for creating long-term ambassadors. - Adapt quickly and continuously. That's the foundation for staying relevant and delivering added value. - Work with partners who share your passion. That's the foundation for increasing awareness and broadening our audience. - Focus on making your core product really great. That's the foundation for increasing lifetime value and renewal rates. - Prioritize scalability and efficiency. That's the foundation for ensuring sustainable growth. We look forward to continued growth and delivering value to our amazing users! But most of all, we look forward to just having a great time every single day. 📸 Lisa Wikstrand

Can hyper-growth actually hinder a startup's ability to build a great product? In this latest episode of the Product Thinking, I'm joined by Alex Wattrelos, former Chief Product Officer at sunday, who witnessed firsthand the double-edged sword of explosive scaling. Sunday went from an idea to 450 employees with $203 million in seed funding in a mere 4 years. While living the startup dream of rapid growth, Alex and his team also had to navigate how to stay laser-focused on solving real customer problems amidst the chaos. When the 2022 tech crisis struck, they faced the harsh reality of de-scaling the entire operation and ruthlessly prioritizing initiatives that drove market fit and profitability. Throughout our discussion, Alex shares firsthand insights into the key challenges he faced as Sunday's CPO, including the delicate balance of maintaining a clear product vision while continually pivoting priorities. He also shares insights on leveraging an MVP to unlock early success, solving the "busy restaurant bill payment" problem plaguing Europe. And we examine the critical differences between product management in the US vs. Europe markets. Don't miss Alex's hard-earned wisdom on: ►Scaling products AND teams at breakneck speed ►Abruptly de-scaling and reprioritizing the entire roadmap ►Keeping the team focused on driving real value vs. vanity metrics ►Navigating cultural nuances across European product teams For startups wanting to avoid growth at all costs, this is a must-listen on building the right product before chasing unicorn status. Have you ever had to rapidly de-scale your product roadmap? How did you approach it? Share your experiences in the comments! #ProductManagement #TechStartups #ProductLeadership #ScalingProducts

🚀 *From Sketch to Success: Unraveling the MVP Launch Code* 🚀 Are you a startup on the brink of launching your first product? Discover how a well-planned Minimum Viable Product (MVP) can not only validate your business idea but also pave the way for monumental success. From identifying market needs to developing a product that resonates with your target audience, our latest article shares invaluable insights into each crucial step. Dive deep into strategies for building, refining, and scaling your MVP, all while maintaining a sharp focus on user feedback and market fit. Ready to transform your vision into reality? Click https://lnkd.in/dDGc62EM to unlock the MVP Launch Code now! #StartupGrowth #MVPDevelopment