5+ A Day was launched to consumers in 1994 to encourage New Zealanders to eat more fresh produce for good health. The message was subsequently rolled out to schools and early childhood education centres. A generation of children have grown up learning about healthy eating habits using 5+ A Day resources. Read more: https://lnkd.in/g3g66hW4 #FMCG #Grocery #Supermarkets #NZSupermarkets #SupermarketsNZ #NZGrocery #GroceryIndustry #GroceryRetail