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📊 Deeper Insights with Enhanced Measurement Events in GA4! 📊 Enhanced measurement events in GA4 provide an added layer of tracking for a more comprehensive understanding of user interactions on your site. Here's what they include: 🔍 Scroll Tracking: Measure engagement with page content by tracking scrolls of at least 90%. 🔗 Outbound Clicks: Monitor clicks from your site to external websites, expanding your view of user navigation. 🔍 Site Search: Gain insights into user intent by tracking keywords entered into your site's search function. 📹 Video Engagement: Understand viewer behavior with embedded YouTube videos by tracking video interactions. 📥 File Downloads: Track downloads of files from your website, providing insights into user actions. Remember, enhanced measurement events are automatically enabled when you set up your data stream, offering valuable data right from the start! #googleanalytics4 #userjourney #digitaldata #digitalanalytics

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