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🌸🎨 𝗘𝘃𝗲𝗿 𝗪𝗼𝗻𝗱𝗲𝗿𝗲𝗱 𝗪𝗵𝗮𝘁 𝗔𝗿𝘁 𝗪𝗼𝘂𝗹𝗱 𝗦𝗺𝗲𝗹𝗹 𝗟𝗶𝗸𝗲? 🎨🌸 For the first time in the UK, Puig’s AirParfum technology, powered by ScentXP, will bring 𝗠𝗶𝗹𝗹𝗮𝗶𝘀’𝘀 𝙏𝙝𝙚 𝘽𝙡𝙞𝙣𝙙 𝙂𝙞𝙧𝙡 (𝟭𝟴𝟱𝟲) and 𝗦𝗼𝗹𝗼𝗺𝗼𝗻’𝘀 𝘼 𝙎𝙖𝙞𝙣𝙩 𝙤𝙛 𝙩𝙝𝙚 𝙀𝙖𝙨𝙩𝙚𝙧𝙣 𝘾𝙝𝙪𝙧𝙘𝙝 (𝟭𝟴𝟲𝟳-𝟲𝟴) to life through custom-designed scents, evoking the emotions and stories behind these masterpieces. We're excited to announce that this collaboration, initiated by Artphilia with The Barber Institute of Fine Arts and Puig, features AirParfum in the highly anticipated exhibition, 𝗦𝗰𝗲𝗻𝘁 & 𝘁𝗵𝗲 𝗔𝗿𝘁 𝗼𝗳 𝘁𝗵𝗲 𝗣𝗿𝗲–𝗥𝗮𝗽𝗵𝗮𝗲𝗹𝗶𝘁𝗲𝘀, running from the 11th of October 2024 to the 26th of January 2025! 🖼️💐 Curated by Dr Christina Bradstreet, this groundbreaking exhibition explores the connection between scent and Pre-Raphaelite art, revealing how scent can deepen the emotional experience of these iconic works. 𝗠𝗲𝗲𝘁 𝗢𝘂𝗿 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗼𝗿𝘀: • Dr Christina Bradstreet, expert in the often-overlooked role of scent in Victorian art. • Antje Kiewell, Founder and Director of Artphilia, leading multisensory storytelling that adds emotional depth to the artwork. • Gregorio Sola Vela, Senior Perfumer and Creative Director at Puig, and Camille Latron, perfumer, who crafted three unique fragrances that bring these paintings to life through scent. 𝗪𝗵𝗮𝘁 𝘁𝗼 𝗘𝘅𝗽𝗲𝗰𝘁:  • 𝗦𝗰𝗲𝗻𝘁𝗲𝗱 𝗜𝗻𝘁𝗲𝗿𝗽𝗿𝗲𝘁𝗮𝘁𝗶𝗼𝗻𝘀: Experience 𝗠𝗶𝗹𝗹𝗮𝗶𝘀’𝘀 𝙏𝙝𝙚 𝘽𝙡𝙞𝙣𝙙 𝙂𝙞𝙧𝙡 through the fragrance of freshly cut grass, vibrant flowers, and rain-drenched meadows.   • 𝗦𝗽𝗶𝗿𝗶𝘁𝘂𝗮𝗹 𝗔𝘁𝗺𝗼𝘀𝗽𝗵𝗲𝗿𝗲: 𝗦𝗼𝗹𝗼𝗺𝗼𝗻'𝘀 𝘼 𝙎𝙖𝙞𝙣𝙩 𝙤𝙛 𝙩𝙝𝙚 𝙀𝙖𝙨𝙩𝙚𝙧𝙣 𝘾𝙝𝙪𝙧𝙘𝙝 evokes incense, myrtle, white flowers, and dark amber woods, enhancing the spiritual mood. • 𝗢𝗹𝗳𝗮𝗰𝘁𝗼𝗿𝘆 𝗜𝗺𝗺𝗲𝗿𝘀𝗶𝗼𝗻: Discover how scent symbolized emotions, spiritual renewal, and social commentary in the Victorian era.  After its run at the Barber Institute, the exhibition will travel to the Watts Gallery - Artists' Village in Surrey! 🎉 📅 📍𝗘𝘅𝗵𝗶𝗯𝗶𝘁𝗶𝗼𝗻 𝗗𝗮𝘁𝗲𝘀:  • The Barber Institute of Fine Arts: 1 October 2024 – 26 January 2025 • Watts Gallery - Artists' Village: 12 May – 9 November 2025 𝗗𝗼𝗻’𝘁 𝗺𝗶𝘀𝘀 𝘁𝗵𝗶𝘀 𝘂𝗻𝗶𝗾𝘂𝗲 𝗯𝗹𝗲𝗻𝗱 𝗼𝗳 𝘀𝗶𝗴𝗵𝘁, 𝘀𝗺𝗲𝗹𝗹, 𝗮𝗻𝗱 𝗲𝗺𝗼𝘁𝗶𝗼𝗻! 🌿✨ Mario Cadafalch Garcia, Camila Tomas, Victoria Pozo Gowland, Raquel Bernad Marín, Soledad De Rosa, Ana Guasch Seculi, Miquel Angel Quiles, Ernesto Fernandez Aguilar, Patricia Salvans Tintoré, Jose Maria Encinas Tarres, Luis Garrido, Natalia Shabalina, Lucía Viñuales Carranza, Silvia Gonzalez, Guillem Carner, Josep L. #ScentXP #PreRaphaelites #ArtAndScent #OlfactoryExperience #AirParfum #Artphilia #Perfume #Fragrance #PerfumeLovers #PerfumeIndustry #FragranceCommunity #Perfumery #PowerOfScent #ScentExperience #AI #EcommerceSolutions #WikiParfum

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