The Gift Club (TGC)’s Post

📈 Would you like to improve the results of your marketing effort? Between now and the 20th September, I'm looking to help five professional services firms achieve just that. Just FYI, the team at EBY Marketing has helped large, regional professional service firm double its turnover in 4 years. Sound interesting? Send me a quick DM and I can fill you in on the details. PS: We will give anyone who places an order a £100 Amazon Gift Card too! #professionalservices #b2bmarketing #marketingsupport

Now THIS is brilliant marketing! I just got a handwritten letter in the mail from a software we've previously explored. Their note addresses a common problem and has a solution with a nice $100 gift card for scheduling a call. They say there's no commitment, and there's a limited time factor playing into FOMO. They likely have a very clear understanding of their cost per acquisition of customers as well as life time value of their customers. So if I were to use this gift card AND become a customer, they likely will see a profit! Have you ever tried doing something like this for capturing leads? Great work Rippling! #marketing #advertising

🎉 Boost Your Business with Gift Cards—Made Simple! 🎁 At Goubba, we’ve reimagined how businesses create and sell gift cards. Whether you’re a cozy boutique or a nationwide brand, our platform empowers you to launch your own gift cards effortlessly. 💡 Why Choose Goubba? 1️⃣ Quick Setup: Create and sell your gift cards in just a few clicks. 2️⃣ Flexibility: Offer both physical gift cards for in-store customers and digital gift cards for online shoppers. 3️⃣ Easy Sharing: Promote your gift cards via social media bios, emails, and more. 4️⃣ Seamless Integration: All the tools you need in one place to manage and grow sales. 💳 Your Gift Cards, Your Rules 💼 Drive sales 📈 Increase engagement ❤️ Delight your customers 🚀 Ready to take the leap? Start today and make 2025 your most rewarding year yet! 👉 Sign up here: https://lnkd.in/dYdqk8ph #Innovation #GiftCards #Ecommerce #BusinessGrowth #CustomerExperience

Offering incentives for research participation is fairly common. It actually "needs" to be included for focus groups, IDI's and more. People won't spend five minutes for their time without compensation. Like the old joke says: “Sure, I'm happy to share all my expertise for free!" I do want to express my caution for PR & Marketing campaigns - as reporters do frown upon cash incentives for survey participation. In fact, I would wholeheartedly suggest NO CASH incentives for participation for PR & Marketing surveys. Instead, offer an insignificant gift card ($25, for example) - for participating in 5 surveys in 6 months. You want to drive real people who want to share their real thoughts to PR & Marketing surveys. Paying cash = fakers #marketingcommunications #publicrelations #marketing

Today we’re launching our third annual State of Digital Marketing Survey and we want to make this year’s the biggest and best yet. 🤩 This is where you come in! We need your input to help create an up-to-date snapshot of marketing in the UK. Share your insights in our State of Digital Marketing Survey and help shape the future of our industry… Oh, and if that’s not enough of an incentive, we’ll also be giving away a £100 Amazon gift card 🎉 Have your say via the link below 🗣️ https://hubs.li/Q02Ffp7B0 #UKMarketing #StateofDigitalMarketing #DigitalMarketing #UKSurvey #IndustryInsights

One of the best marketing ideas I’ve heard in the last decade is so simple yet effective: offer a ticket at your open house for a chance to win a gift card. It’s a small incentive that gets people through the door. Whether it’s a $10 or $20 gift card, tailor the prize to the price point of the homes you’re selling and the area you’re marketing in. This strategy is perfect for building excitement and increasing foot traffic at your open house. It’s a win-win for engagement and exposure! 🎟️🏡 #CreativeMarketing #BoostOpenHouseTraffic #GodisGood

Are you leveraging the full potential of your digital gift card program? A recent report from BHN and NAPCO Research dives deep into consumer preferences and best practices for optimizing digital gift card experiences. Download the free report for best practices and actionable insights that will help you take your gift card program to the next level: https://lnkd.in/gcUhZyUq   #giftcards #ecommerce

Campaign idea: Gift card. It's as simple as that - design your campaign (or part of it) to look like a gift card that your subscribers can screenshot and send to a friend. Make sure to include a code or QR code if you want bonus points. Here's a campaign for inspiration:

Retail media veteran or retail media curious? If you work in Australia for an agency or brand spare 5 mins to complete the latest IAB Australia State of the Nation report. You will receive the full report which will provide valuable market intelligence and benchmarks - as an added bonus you can enter the draw to win $250.