P11 Group’s Post

Maximizing the value of content to engage more audiences, on more platforms, matters to Tier 1 media, sports, entertainment, and technology companies. Explore insights on cost efficiency in media and how IP video distribution drives business outcomes at scale, in our latest white paper:  https://lnkd.in/eyQxNx2G #LTN #IPdistribution #broadcastsolutions

One month has passed by so far without any buffering and with fast startup and ultra-low latency, just the way MainStreaming helps stream the leading players in the most awaited live sports events like the Euro, Olympic Games, and World Cup Championships. These events unite us like nothing else, gathering us on MainStreaming’s Intelligent Media Delivery Platform, powered by our novel Video Edge Network, designed exactly for this purpose of gifting us the unforgettable memory of shouting “goal” at the same time without any “Neighbour Effect.” That’s what we solve. Today, I’m here to share how intense yet thrilling this journey has been. I’m ready to continue investing my skills and experience in the streaming industry even more into working on the go-to-market plan as it will bring me ROI, I am sure. Working as the Head of Product feels like having a golden pass that leads you to the backstage of ISPs, Telcos, Data Centres, Network Infrastructure, and Edge CDN, all the way to playing on stage as an Edge Video Delivery Company. From the start, I took the responsibility seriously, knowing that I need to adopt a customer-centric approach before analyzing key metrics for successful product development, adding features, and launching POC initiatives. It’s all about being aware of what’s happening in the market to offer the service product that the customer truly needs. It is about meeting their streaming requirements and desires to stay at the edge of the competitive market. I am happy to be developing a vision, strategy, and roadmap for the innovative video technology that solves the unique issue of live streaming at scale outstandingly, along with the execution of the company's product development. The cross-functional communication and collaboration with MainStreamers from all departments helped me integrate quickly, giving me the feeling of being here for more than a month. I’ve learned one thing so far: at MainStreaming, we don’t just stream, we MainStream like the superpowers of video tech, turning any sci-fi into reality. To give you some facts: a few weeks ago, Streaming Media nominated MainStreaming for its reputable “European Innovation Awards” in 3 categories: 1. Innovation of the Year 2. Content Distribution and Delivery 3. QoE/QoS Platform Participate in the voting system to ensure that your voice is heard. Vote for MainStreaming in the blanks and submit it here: https://lnkd.in/d8wBeSqR

Great points made by Lewis Smithingham in this short interview clip about the importance of considering sustainability in video industry including with #LiveCloudProduction.

Are you where your potential clients are? Smart speakers, headphones, earbuds… in the car, in the gym or just hanging around the house; streaming audio goes anywhere and everywhere audiences are listening. Network Affiliates’ media strategists specialize in putting together a targeted streaming and digital media package to help grow your business and your audience, while elevating your brand. We give new meaning to being in the right place at the right time. https://lnkd.in/gdXehgTd Network Affiliates… Strategy. Creativity. Results.

Having a global reach mindset when it comes to media & entertainment is key.

KWP #TrendWatch - The new generation of Competitive Socializing (#CompSoc) venues are about to hit the market - driving the next level of entertainment innovation and design in this growing sector - full report in the #StingerReport

Bad marketing can have detrimental effects on your brand's reputation and success. Join Brand Broadcasting to amplify your brand's reach and impact. Ready to make some noise in the market? Follow Brand Broadcasting valuable insights and opportunities. For brand contracts, direct message to Brand Broadcasting today! #BrandBroadcasting #MarketingImpact #BoostYourBrand 🚀

Don’t forget your headphones. 🎧 Personal branding is not just about broadcasting. 📣 You need to listen & connect with your audience. #PersonalBrand #PersonalBrandExpert #Branding #TheBrandAudit

Bad marketing can have detrimental effects on your brand's reputation and success. Join Brand Broadcasting to amplify your brand's reach and impact. Ready to make some noise in the market? Follow Brand Broadcasting valuable insights and opportunities. For brand contracts, direct message to Brand Broadcasting today! #BrandBroadcasting #MarketingImpact #BoostYourBrand 🚀

How will consumer behavior and tech advancements impact the #media and #entertainment industry in the year ahead? Read our 2024 Media and Entertainment industry outlook to find out!