“The big sea of complexity” #Orterre episode is out 📣 This time, we travel to the heart of the #Mediterranean sea to meet our friend Cesar Vega -author of “The Kitchen as Laboratory: Reflections on the Science of Food and Cooking” and experienced manager in big #CPGs- and discuss the role that the F&B industry can -and want to- play when it comes to impactful choices. “The more disruptive we are with food, the less people want to try it, as disruption typically entails throwing traditions away”: thats the starting point of Cesar’s thinking. However, the problem with discussing #food is that we can't just toss the baby out with the bathwater; we still need to consider our #memories, #history, #culture, and yes,#epigenetics. So, immerse with us in this big sea of complexity, and discover whether Cesar and Mario Ubiali are right in being optimistics about the future role of large corporates 🏙. Finally, this is our guiding light: to return to a physical table and explore the creation of satisfying, #sustainable food; to bring the human mind to the right place where food revolves around #emotions and #culture. 👉 Don't miss the episode here https://lnkd.in/dqnqrGPR and join us in our next #Orterre episode while visiting Victor Conversa in #Budapest. Mario Ubiali Maria Valgimigli Chiara Gadaldi Cristina Tosi Chiara Vertua Dhyana Menon Carol Bersanini Martina Sansone Federica Buongiorno Ariana Swayne David Yee Sergio Daniel Ramírez de la Vega Alice Consolati Stefania Pompele Pierre Ponchione Alessandra Giordano Consulting Pierpaolo Fisichella Tonina Roggio Pasquale Catzeddu
