Tim Sturk’s Post

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A Coffee Professional who Makes A Difference. Coffee travels a long way and is handled by many hands before reaching your cup. Did you know that if anything goes wrong on that journey, you can taste it in the cup?

A very interesting and useful read for me! The green coffee market supply chain is truly a complex system; whether it be the London Market (Robusta), the New York C Market (Arabica) or the world of Specialty Coffee & the mystery of 'Direct Trade'. This article explains simply (if that is possible), the current situation leading to unprecedented robusta bean pricing, currently sitting over 100% higher in price than in March 2023. Consumers have been shielded from these increases so far but seriously, that is not sustainable, and something has to give!

Carly Macic

Helping HSBC unlock business value using Data and AI | Passionate Diversity and Inclusion advocate | Data Strategy | Data Management | Large Scale Global Transformation | Artificial Intelligence

7mo

It's a tough space to be in the last few years with rising costs and consumers are so price sensitive on the cup at the end of the chain. It's interesting to watch in real time the impact this has across the industry.

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