trüfrü UK’s Post

Why pay for a billboard when you can BE the billboard? This week, trüfrü UK hit the streets of London—literally becoming walking, talking, snacking advertisements! 🌟 From neighborhoods to key consumption hotspots, we brought the brand directly to the people. The highlights: ✨ 4 days, 27 hours of sampling to 4,200 people 📍 14 locations across London 📱 300K+ impressions on social media 🤝 19 amazing colleagues got involved ☕ 11 free oat milk flat whites from Pret (thanks, caffeine!) 🥯 1 free New York bagel (bonus win!) 🌧️ 6 very wet troopers on the final rainy shift But most importantly, thousands of happy Londoners who tasted trüfrü—and even more who spotted us rocking giant trüfrüs on our backs. 🍓✨ Massive thank you to everyone involved and a special shout out to Joseph Burke for creating the giant trüfrü bags —this was a huge team effort and a lot of fun! We certainly turned heads💪