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The significant growth in pet food sales and consumers' quest for differentiated foods for their pets - with good palatability, the presence of essential nutrients, and quality ingredients - have positioned Brazil as the third-largest market in the world sector. There is extraordinary potential to be explored by formulators and R&D professionals in the segment, who need to pay attention to pet owners' expectations and formulations that must include essential nutrients for animal health, such as oils and fats. The importance of oils and fat, for example, is related to their fatty acid composition, These are part of cell membranes and constitute hormones, in addition to playing fundamental roles in various vital functions.  Want to understand why animal-derived oils and fats should be part of formulations and find solutions for developing balanced and attractive pet food? Just click the link below: https://lnkd.in/dAs-zfc3

The frozen pet food market is expected to grow at a CAGR of 5.2% during the assessment period. By 2024, it is predicted to generate revenue of US$ 15,351.24 million, and by 2034, the market size is projected to expand to US$ 25,595.4 million. The humanization of pets is a key driver for this market, as pet owners are increasingly concerned about their pets' diets and are adopting similar trends as their own. This has led to a growing demand for natural and organic pet food products without artificial ingredients. Chilled or frozen pet food has become popular in meeting this demand for "naturalness," with manufacturers offering such products in superstores. Retailers have also launched their own private label lines. However, there is still a need for education and awareness among consumers regarding the benefits of fresh and frozen pet food. Additionally, the focus on pet health has resulted in a higher demand for functional frozen pet food that provides nutritional content and contributes to the well-being of pets. Overall, the frozen pet food market is experiencing significant growth due to the humanization of pets, emphasis on natural ingredients, and the increasing demand for functional pet food products. #frozenpetfoodmarket #petfood #pethealth #Peptido

According to the Pet Food Industry magazine, over 70% of pet owners prioritize the nutritional value of pet food when making purchasing decisions. One of the biggest pet food trends in 2025? Catering to wellness-conscious pet owners (more trends here: https://lnkd.in/gYk3HDHX) Consumers are increasingly treating their pets as family members, and this mindset extends to their diets. A surge in demand for health-focused pet food formulations— grain-free, organic, and high-protein options—is expected to continue in 2025. How to leverage this trend for your product 🔍 Audit your product line Make sure your offerings include health-centric options that resonate with wellness-focused consumers. This could look like offering a lower-calorie version of a product or finding organic sources for some of your ingredients. ❗ Highlight transparency Clearly communicate ingredient sourcing and nutritional benefits on packaging. If you’re already using organic ingredients, make sure that’s part of your marketing!

❞Palatability is a crucial aspect of pet food: pet parents want their companion animals to enjoy their meals and are more likely to purchase highly palatable pet food, thus enhancing brand loyalty. In this article, we will explain how Free Fatty Acids (FFA) are related to the freshness of certain poultry raw materials used in complete...❞ 𝗖𝗹𝗶𝗰𝗸 𝘁𝗼 𝗿𝗲𝗮𝗱 𝗺𝗼𝗿𝗲:👉 https://lnkd.in/dXQ7bXcj For this issue of our magazine, Ivan Marchioni, Technical Service Manager at Kemin Nutrisurance EMEA, penned an article on the impact of ingredients' freshness on the palatability of dry cat and dog food. 𝗖𝗹𝗶𝗰𝗸 𝘁𝗼 𝗿𝗲𝗮𝗱 𝗳𝘂𝗹𝗹 𝗶𝘀𝘀𝘂𝗲:👉 https://lnkd.in/dUCbkbWY #catfood #dogfood #drypetfood #freefattyacids #KeminNutrisurance #petfood #petfoodpalability #petfoodproduction #petfoodrecipes #petparents #processedanimalproteins | Kemin Industries, Kemin Nutrisurance | Pet Food & Rendering Technologies

When it comes to wet dog food, it’s not apples to oranges. It’s like comparing a full-course meal to a quick snack! Pet parents are confused. With so many brands out there, it’s tough to know what to feed our furry friends. Most brands claim to solve the mystery of pet nutrition. But here’s the kicker: few provide a 100% balanced meal based on international standards. We’re the exception. Our secret? A proprietary premix! It’s packed with essential vitamins, minerals, and amino acids. We follow the gold standards set by AAFCO and FEDIAF, the world’s leading pet food organizations. Now, let’s chat about pricing. People often say wet food is pricey. Well, that’s partly true. Cheap kibble is cheap for a reason - full of fillers! They do more harm than good. Compare our wet food to those fancy imported kibbles. The prices are often neck and neck! Take our Signature meal. It’s INR 200 for 300g. Competitors? They charge INR 250 to INR 325 for the same quantity, but poorer quality! Our red meat lamb meals? Just INR 290 for 300g compared to a competitor’s two-ingredient product at INR 375. Go figure! And our Renal diet? Just INR 405 for 450g! Imported tins? They’re hitting INR 600 for less. Harley's Corner wants to help pet parents feed their dogs a balanced meal without emptying their wallets. Leela Kirloskar Mirza Baig

Wondering if your pet food will be impacted by the port strike? It might. Even foods ‘made in the USA’ may be impacted since many source ‘global’ ingredients. Here is an article from a few years back that is very relevant to today. Just another reason why we need more transparency in the pet food industry. #petfood #transparency #madeinUSA #globalingredients #strike https://lnkd.in/eAF8cDfy

Panel testing is a crucial part of ensuring the palatability of a product. We can take care of it for you! #petcareonly #privatelabel #petfood #petnutrition #paneltesting

Dear pet owners, I heard you! Your concerns and your love for pets Introducing you all my blog dedicated for pet nutrition https://lnkd.in/ezhM5xqd It will be a space for you to: 1. gain knowledge on how to feed your dog or your cat truly nutritious meals 2. make informed choices when choosing pet food and pet supplement products Goals: - to help make pets stay with you for longer - reduce the risks of chronic diseases - reduce the need for medication I will be - providing my insights on pet nutrition for day to day use - reviewing selected pet food and pet supplements from across the globe Why "selected" products: Not every product in the market aligns with my purpose of healing pets in the most safe and natural ways with minimal side effects. I will select the products that are absolutely safe and nutritious - ones that are a step ahead from the ordinary- to review further to help pet owners choose what's best for their pet The reviews will unbiased and when needed, constructive. I will refrain from reviewing any product that doesn't align with my purpose - any product that I feel is not safe for pets long term So, if you have any pet nutrition related question or pet food/pet supplement product that you would like to have reviewed, feel free to share them with me Check out my pet nutrition blog at https://lnkd.in/ezhM5xqd Don't forget to subscribe, like, comment and share the articles with your other connections who are also pet owners

The global pet food industry is experiencing a transformation driven by several key trends. Firstly, the humanization of pet food is evident as pet owners increasingly prioritize high-quality, human-grade ingredients for their furry companions. This shift towards treating pets as family members has led to a surge in demand for pet food with functional benefits, such as probiotics and antioxidants, to support their health and wellness. Additionally, sustainability is a growing focus, with consumers seeking products that use ethically sourced ingredients, eco-friendly packaging, and environmentally responsible production methods. Moreover, the industry is witnessing innovation in customization and personalization, with companies offering tailored diets and customizable options to meet the specific dietary needs and preferences of individual pets. Plant-based and alternative proteins are gaining traction as consumers become more conscious of the environmental and ethical implications of traditional animal protein sources. Alongside these trends, e-commerce and direct-to-consumer sales channels are becoming increasingly important, providing convenience and accessibility to pet owners while driving greater transparency and traceability in ingredient sourcing and manufacturing processes.

🌍 The Future of Pet Nutrition: Lab-Grown Meat vs. High-Quality UK Sourced Ingredients I like to spend time reading up on industry trends because its interesting to see how the Pet Food Market is developing, In the 16 years i have worked at Nurturing by Nature Ltd the space has developed so much. The most recent thing; Lab Grown Meat for Pet Food approved in UK. The pet food industry is undergoing remarkable change, with lab-grown meat emerging as a promising, innovative trend. 🌱 It offers exciting possibilities for sustainability and ethical production, paving the way for a more conscientious future. At Nurturing by Nature, however, we take pride in staying true to our roots. Our commitment to integrity means providing pets with real, raw nutrition made from high-quality Chicken, Beef, Lamb, Pork & Wild Game sourced right here in the UK. 🐓🇬🇧 Here’s why we prioritize our approach: ✅ United in Purpose: By partnering with local, trusted farmers & Companies, we support communities and champion a shared mission of excellence. ✅ Heritage in Every Bite: Our products are crafted with simplicity and purpose, providing pets with the wholesome nutrition they deserve. ✅ Ethical Choices, Always: We ensure our ingredients are responsibly sourced, reflecting care for animals, the environment, and your pets. ✅ Attentive to Quality: Every step of our production process is handled with precision, ensuring complete traceability and fresh, nutritious meals. ✅ Affordable Quality: We strive to deliver exceptional quality while keeping costs accessible for our customers. With the high processing involved in Lab Grown meat, its going to be expensive! While lab-grown meat offers intriguing possibilities, we stay committed to delivering pets with high-quality raw, natural nutrition that supports their innate needs. What are your thoughts on lab-grown meat for pets? Does it fit into your vision of the future, or do you, like us, find comfort in trusted, traditional choices? hashtag #Integrity #Heritage #EthicalNutrition #RawPetFood #UnitedForBetterPetCare #Quality