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What people think marketing is: 📍 Just advertising Solely promotion Only to make sales Manipulative strategy One-size-fits-all implementation Short-term focus with massive ROI Only for big businesses What marketing really is: 🎯 Understanding customer needs Carrying out market research Product development Pricing strategy Distribution channels consideration Promotion and effective communication Brand building and positioning Customer Relationship Management (CRM) Innovation and creativity Societal considerations We sometimes forget there is a process to things. Marketing is not one and not the other. Marketing is all these things, nicely fused together to achieve a common goal. Whatever medium you are using, ensure to align or tailor your marketing strategy to these so you can streamline your process. Are you looking for someone who will take on this task for you and do it more professionally, then, send me a dm. Happy new week. Smash your marketing goals the right way! Repost ♻️ for others to see. #strategicmarketing #resultsdriven #marketing

Understanding Market and Customer Needs: Conduct research to identify and understand the needs and desires of the target market. Designing a Customer-Driven Marketing Strategy: Develop a marketing strategy focused on delivering value to the target customers. Constructing an Integrated Marketing Program: Create a cohesive marketing mix (product, price, place, promotion) to execute the strategy effectively. Building Customer Relationships: Engage and build strong relationships with customers to ensure satisfaction and loyalty. Capturing Value from Customers: Achieve financial returns by converting satisfied customers into loyal, repeat buyers. #2soloution

This summarises everything about sales💯 To add on that :- Sales is a process and below are the 7 key steps to make it in sales. 1️⃣Prospecting. The first step in the sales process is prospecting. ... 2️⃣Preparation. ... 3️⃣Approach. ... 4️⃣Presentation. ... 5️⃣Handling objections. ... 6️⃣Closing. ... 7️⃣Follow-up

Outcome-based thinking recognizes that marketing campaigns are not static but are subject to constant change and evolution. This can be due to various factors, including changing customer behavior and preferences, evolving market conditions, and unexpected business challenges. By embracing a flexible approach, businesses can adapt more easily to these changes and make necessary modifications to their marketing strategies. This approach underscores the importance of flexibility and adaptability in ensuring the success of marketing campaigns in today’s ever-changing business landscape. Article link in comments

How to start marketing? By utilizing these tips, you’ll be able to focus on essential aspects without blindly throwing your resources around. 👇 1. Start with objectives 2. Visualize the customer journey 3. Define available and required resources 4. Invest in the right people 5. Tactical plan and choosing the right channels 6. Ensure a working marketing ecosystem and reliable data collection 7. Don't rely on assumptions – test, learn, and optimize Read more from the blog post: https://lnkd.in/duTttnKS #digitalmarketing #marketing #B2Bmarketing

The marketing funnel is a strategic framework that outlines the customer journey from initial awareness to eventual purchase or conversion.Parwasha Bhatti Hadi E-Learning Digital Marketing

What Are the 7 Ps in a Marketing Mix? Sometimes, the marketing mix can extend beyond the classic four Ps of product, price, placement, and promotion established by professor E. Jerome McCarthy in 1960. These additional categories include people, physical evidence, and process. In this way, people represent the employees who interact with customers. A company may consider company culture as it relates to its brand strategy. This may include customer relationship management (CRM), which aims to increase brand loyalty among customers. Physical evidence might include the packaging or the layout of a physical store, which can reinforce a brand and create more value to the customer. Finally, the process identifies areas, often from a logistical standpoint, that enable the customer to have the most seamless experience possible with a product or service. This may include everything from delivery logistics and shipping to managing third-party retailers

#MarketingModel #7PsMarketingMix #MarketingMantra The 7Ps in a marketing mix stand for product, price, place, promotion, people, process and physical evidence. The marketing mix is a widely used marketing model that helps organize the stages of a business strategy from its conception to its evaluation. By using the 7Ps breakdown, we can analyze each aspect of your company to identify ways you can optimize your strategy and meet our goals. Here's a breakdown of what each P represents: Product refers to whatever is being sold. Price stands for how much the product or service costs. Place is the where (whether it's online, from a warehouse or a shop front). Promotion details the methods you use to communicate your product to your audience. People are the employees involved in the production, promotion and distribution of your product. Process describes the methods you use to deliver your product or service to the customer. Physical evidence is the proof needed to assure your customers your business exists (e.g. physical products, receipts, tracking information, etc.). By using the 7Ps breakdown, we can analyze each aspect of your company to identify ways to better optimize your strategy, keep employees, satisfy customers and develop your business.

Just like a jigsaw puzzle, marketing is all about fitting the pieces together to create a bigger picture 🧩 Developing a strong marketing strategy is so similar to building a jigsaw, all of the different elements of marketing stand alone, yet they must all work together in harmony to achieve your business goals. With careful planning and a clear vision all of the pieces will fit together seamlessly. And just like a jigsaw, each piece matters. Every aspect of marketing from branding to customer engagement plays a crucial role in completing the picture. And it’s always worth remembering that every company will have a completely different marketing strategy depending on their goals and targets for the year. Get in touch today if you need help building your marketing strategy. #marketing #marketingstrategy #businessgrowth #smallbusinessmarketing