Bunce’s Post

Outbound marketing is a strategy where businesses proactively reach out to potential customers to generate interest in their products or services. Businesses that use outbound marketing are likely to have wider reach, quick results and control over the timing and content of the message being passed across. Outbound marketing is valuable for creating brand awareness, especially in industries where reaching a large audience is key. However, many businesses now combine it with inbound strategies for a balanced, effective marketing approach.

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